2. In what ways does your media product use, develop or challenge forms and conventions of real media products? (TEASER) Teaser trailers are usually 30 to 60 seconds long- our teaser trailer was 54 seconds long which fits in with the timing In a teaser usually the film name is given at the end Gives the audience an idea of what is going to happen in the film They question the teaser which teases them into watching it to find out what happens

4. In what ways does your media product use, develop or challenge forms and conventions of real media products? (TEASER) We mainly stuck to the horror conventions, we had a killer in disguise dressed in a black long jacket and a white mask and held a knife with fake blood on it. We got the costume idea from the movie ‘Scream’ where the villain was unknown to the audience and dressed in black with a mask. The lead character Louise played by Sylvia was getting intruded by the villain (good against evil) and at the end Louise defeats the bad guy but this isn’t shown in the teaser. This satisfies the audience that the good person wins as the movie builds up suspense and tension which most would want to stop at the end and go back to normal where the villain is defeated. The effects we used to our teaser were mainly fast cuts and blinks as from looking at other horror teasers we found that it goes to different shot really fast in order to give us a fright

5. In what ways does your media product use, develop or challenge forms and conventions of real media products? (TEASER) Like in ‘Paranormal Activity 2’, ‘The Last Exorcism’, ‘Scream’, the villains are abnormal and weird. In ‘PA2’ and ‘The Last Exorcism’ it has parts of religion and supernatural things to do with the whole situation and this is what we used in ours. Our villain was abnormal with a isolated past where she was detached from the world and acted differently to others when all along she was controlled by the devil through this necklace which she thought gave her powers and words from God. We used the religious theme as ‘religion and religious images play an important role in the success of horror films’ (Douglas Cowan). The villain in ‘Scream’ is shown to be mentally disturbed and irregular and the villains disguise is revealed at the end as in ours .

10. In what ways does your media product use, develop or challenge forms and conventions of real media products? (WEBSITE) The two websites I analysed were ‘PA2’ and ‘The Last Exorcism’ and I gathered what I liked about it and used it for my website. I stuck to the codes and conventions of having the poster image on the website and just rearranged it.

11. In what ways does your media product use, develop or challenge forms and conventions of real media products? (WEBSITE) Social network buttons Increases view- put the popular social network buttons up Links to different pages For more information Main image Film title Made it large and clear Tagline Teaser Production/distribution logos Dateline Billing box I have all my poster information on my website and just rearranged and added to it

12. How effective is the combination of your main product and ancillary text? Website Poster Teaser Font - I used the same font for my poster and website which was ‘sidewalk’ which gave a spooky look to it and relates to my genre however I couldn’t get the same font for my teaser title as this wasn’t available on motion so instead we used ‘distress which also worked well. Colour scheme - the colour scheme I used was black, white and red throughout however it was rearranged for example my poster had a red background whereas my teaser and website had a black background and the teaser had a red outline around the title. Imagery - I used the same image for my poster and website of the legs and knife only making it look more mysterious and the blood on the knife emphasises the scary atmosphere. Language - for my tagline I kept it short but mysterious. Having it short makes it more to the point and scary like in ‘The Last Exorcism’ the tagline was believe in him.