1. Website Designer or Developer The Catch 22 of
B2B, or is it
Ah yes, web designers and developers, the Michelangelos and Henry Fords of the
Internet. Who do you need for your online business to succeed? This is perhaps one
of the more perplexing, yet simple questions to answer. Before we work through this
problem, let’s create a brief profile of both types of Internet professionals:
Web Designers:
These right brained individuals are oftentimes the creative, Apple-cult, organic
coffee drinking artists of the internet industry. Yes, that is a generalization, but just
roll with it for now. Their primary focus is on the visual and graphical representation
of a website. They want to create a seamless experience for visitors by combining
eye-catching design with usability. Most, if not all, have some knowledge in coding,
but their core competency resides in design.
Web Developers:
On the flip side of the yin & yang spectrum are the left brained web developers.
These guys focus on the nitty gritty work that goes on behind the curtains of the
beautiful design that designers create. Designers are Xzibit on Pimp My Ride, while
developers are your friendly neighborhood mechanics that make sure that your car
does what it’s supposed to do – work.
So who do I need? A web designer or developer?
Put simply, it depends on the functional and visual requirements of the project you
have in mind. Like I said before, almost all designers have programming knowledge,
so they can handle a lot of tasks that are functionally simple, yet graphically/visually
intensive. Do you need a simple 3-5 page site created? Hire a designer. How about
a simple blog? Hire a designer.
However, it gets trickier the more complex of a solution you need. For instance, if
you are looking for a custom e-commerce solution, you will want both a developer
and designer depending on how visually attractive you need it to be. How about a
new, shiny custom website? You will need both Xzibit and your friendly car
mechanic – AKA a designer and developer.

2. Successfully building your online presence depends on sound design and
programming. It is difficult to succeed with one, but not the other. Sure, your
dependable ’90 Civic may still run well, but wouldn’t you rather have a Ferrari?
Likewise, having a Ferrari with a defective engine really doesn’t do you much good
either. That is, unless you are Fred Flintstone and can power it with your feet. The
most important step in this process is clearly establishing its requirements at the
beginning. Once that is done, the hiring decision is easy.
Visit www.fasttrackteam.com for more information about Website Designers or
Developers
Other articles you will find interesting:
Website Designer or Developer? The Catch 22 of B2B, or is it?
Call the Authorities! Six Tips for Improving Your Website’s Authority
If You Build It, They Will Come: Why A Strong Website Foundation is Crucial
How To Increase Your Web Design Firm's Efficiency
Five Pillars of Enterprise Website Design
How to Leverage Social Media For Retail Brands
Four Reasons Why Custom Websites Can Mean More Business Success
Increasing Revenue: Increasing Design Agency Productivity By Outsourcing
How To Improve Your Site Evaluator Accessibility Score
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3. How to Make Fast Track Your Partner to Execute Your Business Vision