A general overview of our comprehensive SMMS platform.

1. Social Media Management Software PureBrand™ powered by

2. Deliverable Empower your company or organization to communicate across all of your social media channels, measure the effectiveness of each conversation, and report the value of social media.

3. Taxonomy of Social Media Tools Effective management of social media includes four key components: PureBrand™ spans all pillars to offer a complete management system Listen Research Engage Acquire Tools that help marketers decide which audience is right for social, who to target, and identify influencers Tools to find and track the conversations occurring about your company on the social web Tools that help engage with customers and influencers in forums where conversations are taking place Tools that help build social profiles by engaging users Enterprise Sprinklr Objective Marketer Awareness CoTweet Enterprise Buddy Media Involver Context Optional Jive Software Lithium Enterprise Radian6 Crimson Hex Scout Labs Sysomos Alternian SM2 Enterprise Rap Leaf Flowtown Traackr Klout Quantcast Consumer Grade Google Technorati Post Rank Consumer Grade Google Alerts AlertRank Brands Eye Consumer Grade HootSuite Seesmic TweetDeck Consumer Grade Wildfire Apps Widgetbox Ning

4. Social Media Management PureBrand™ is the onlysocial media management system that integrates with web analytics, measurement & listening tools, email marketing systems and enterprise CRM: Monitor. Engage. Manage. Acquire. “Listen” Find and track the conversations occurring about your company in social media and online “Objectives & Goals” Take an active role in creating conversations about your organization, brand or mission “Demand Generation” Build social profiles on engaged users and identify influencers “Influence” Engage with customers and influencers in forums where conversations are taking place Capture Conversation History Archive & measure customerengagement Capture Social Profiles Influence score, Email address, Twitter handle, location, gender Capture Brand Sentiment Understand in real-time customers’ opinionsissues and outlook Capture Campaign Effectiveness Drive web traffic, re-tweets, comments, likes, SEO Integrate. “Measure and Prove” Integrate data and insights from social media analysis with traditional marketing to drive results CRM 360-degree Customer view E-Mail Multi-channel communication Web Analytics Click-to-conversion ROI

6. Respond immediately or schedule for later

7. View social profiles and conversation history

8. Content calendar

9. Schedule and assign

10. Grant user privileges

11. Targeting and Versioning

12. Participate in conversation

13. Create and publish content

14. Embed traceable links

15. Measure engagement and reach

16. Analyze conversion

17. Tie social media directly to conversion

18. Turn conversations to dollars with CRM integration

19. Calculate ROI

20. Leverage existing systemsMonitor Manage Engage Integrate

21. How it Works 1 2 To engage your social audience, PureBrand™ helps you create “Voices” and drive your “Initiatives” via social message “Events” PureBrand™ posts these social events out across different social channels including Social Networks, Social Broadcast sites or your Blog, reaching your audience and facilitating the social conversation with them 3 4 PureBrand™ “listens” to your audience’s engagement and who is talking about you and others out in the social space PureBrand™ then reports detailed Metrics on the effectiveness of your initiatives - to illustrate what works

22. PureBrand™ vs. the Competition

23. PureBrand™ Pricing Philosophy Don’t Limit Features Don’t Limit Channels Don’t Limit Users We ask for a fixed monthly fee for each Initiative you choose to run. The more Initiatives you have, the lower the per Initiative fee.

24. ThePureBrand™ Direction We will continue to invent, innovate and partner to reach our goals and help guide you to yours!

25. Social Media Management Software PureBrand™ powered by Twitter: @explosivecomm Facebook: http://www.facebook.com/pages/Explosive-Commerce-LLC/ YouTube: explosivecommerce SlideShare: explosivecommerce LinkedIn: www.linkedin.com/company/1194437 Jason Steed National Sales Manager Explosive Commerce, LLC (p) 512-215-4241 (e) jason@explosivecommerce.com (w) explosivecommerce.com