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1. Introduction to E-mail Marketing E-mail marketing is a form of direct marketing which uses electronic mail as a means of communicating commercial or fundraising messages to an audience. In its broadest sense, every e-mail sent to a potential or current customer could be considered e-mail marketing For Interactive Information about Email Marketing Services www.ewittas.com

2. What is E-mail Marketing ? Email Marketing is using email to distribute your marketing messages. Most popular is growing your own list, for example a newsletter, and sending emails to the list containing tips along with things subscribers might be interested in buying. E-mail Marketing As well as your own list of tip-readers and potential customers, Email Marketing can also cover advertising on email newsletters or follow-up emails to your own customers. For Interactive Information about Email Marketing Services www.ewittas.com

5. Google Adwords Flexibility For Interactive Information about Email Marketing Services www.ewittas.com

6. E-mail Marketing Advantages A mailing list provides the ability to distribute information to a wide range of specific, potential customers at a relatively low cost. Compared to other media investments such as direct mail and Courier or printed newsletters, e-mail is less expensive. An exact return on investment can be tracked ("track to basket") and has proven to be high when done properly. E-mail marketing is often reported as second only to search marketing as the most effective online marketing tactic The delivery time for an e-mail message is short (i.e., seconds or minutes) as compared to a mailed advertisement An advertiser is able to "push" the message to its audience, as opposed to website-based advertising, which relies on a customer to visit that website. Advertisers can generate repeat business affordably and automatically Advertisers can reach substantial numbers of e-mail subscribers who have opted to receive e-mail communications on subjects of interest to them. E-mail marketing is paper-free For Interactive Information about Email Marketing Services www.ewittas.com

7. The efficacy of a normal email campaign For Interactive Information about Email Marketing Services www.ewittas.com

8. Social networks expand virally For Interactive Information about Email Marketing Services www.ewittas.com

9. Business Growth with E-mail Marketing For Interactive Information about Email Marketing Services www.ewittas.com

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