2. Traditional Start-up Model Friends and family might not have funds Investment expectations might be wrong Failure brings personal consequences “ Only” money, no expertise or assistance VC “like” large funds Banks are risk averse State support is addled with bureaucracy Lots of hard work Own funds Friends & family More hard work Bank / VC / state support Success? BUT… idea idea
3. How is the GreenHouse different? GreenHouse incubator Office space Mentoring Professional services (legal, accounting, technical etc.) Networking Self-sustaining company Further funding & expansion No cash costs for start-up Success!! idea
4. What does the GreenHouse provide? GreenHouse will bring an “idea stage” venture to a fully developed company in 6 months No cash cost for start-up GreenHouse will take a small equity stake instead GreenHouse will provide ALL support, services, contact & knowledge needed to make start-up successful GreenHouse can “pull” from an extensive pool of people from across all industries for start-up support GreenHouse will provide centrally located office facilities with all necessary facilities Board of management will get actively involved in start-up development if needed GreenHouse will assist start-up in establishing relationships with investment funds, recruiters etc. Your success is our success!
5. What’s the pain? Social isolation of early entrepreneurship Lack of support/mentoring and access to knowledge for start-ups Large percentage of good ideas never get past that stage Current economy has created a surplus of knowledge & experience Public & academic incubators … … generally do not cater for early stage ventures … suffer from a counter-productive culture (bureaucratic) … require cash Early stage (idea) ventures lack access to funding & facilities
6. Will it be successful? Absolutely! 30+ similar incubators worldwide (but only 3 in Europe)
7. Y Combinator 2005 – 2007 Results Data courtesy of First Ascent Ventures llc 2007 2006 2005 For comparative purposes 8 5 2 1 0 20 9 1 4 6 31 6 5 11 9 Total Gone Exit Funded Alive
8. Y Combinator Potential Data courtesy of First Ascent Ventures llc Estimated Return Multiple Average return is 7x The highest return opportunities in the portfolio are probably not yet realized Based on the number of companies funded and the expertise involved, there are likely still several home runs (10-30X return or more) that are still to come The fact that there have been some compelling exits to date means that the program is working as planned and is likely to show continued success To Date Potential For comparative purposes 16 14 12 10 8 6 4 2 0 2005 2006 2007
9. Funding Needs Offering 50% equity in company operating the GreenHouse Open to single investor, syndicate, or several independent investors This will also (by proxy) give you equity in all start-ups 100k (euro) investment will guarantee seat on the board of directors Flexible / negotiable structures Looking to raise 500k (euro)
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12. Company Structure Board of Management Evert Bopp (founder) Investors... Board of Advisors Pat Phelan Richard O’Donnell Software Architects International (SAI) Kevin Thompstone Former CEO,