Franchise and Branding Experience - Business Development/Partnerships - Systems Development - Localization and internationalization

1. BUSINESS DEVELOPMENT & PARTNERSHIPS
Fuzion Smoothie Xpress fresh blend concept @ Exxonmobil outlets island wide (10 numbers)
! Customers & product
! Original display with instruction sign ! Outdoor signage
" New display fiberglass mould
conceptualization & schematics
! New shell display deployed in-store ! Pricing product description tags

2. Fuzion Smoothie Xpress Concessionaire concept @ Cheers convenience stores (2 numbers)
! Cheers @ Novena Fuzion Xpress counter
! Pillar mounted menu
! Cheers @ Novena counter top display
! Cheers @ Orchard Cineplex Fuzion Xpress frontage ! Cheers @ Orchard Cineplex Fuzion Xpress interior

3. Fuzion NuSmoothie Cobranding concept @ OSIM Nutritional stores
! Osim Nutritions @ Compass Point Fuzion ! Osim staff trained by Fuzion
NuSmothie frontage
! Osim Nutritions @ Takashimaya B2 NuSmothie
front counter with Osim staff
International Business Development: IE Singapore F&B Mission Tours and Franchisee visits
! USA (Freshen’s Yogurt) ! Mexico (Nutrisa) ! India (Qwiky’s)
! Bahrain: Franhisee’s sports chain ! Beijing: inspecting Franhisee’s ! HK: Food tasting @ Franchisee’s
cold facility Plaza Hollywood outlet

4. FRANCHISE SYSTEM DEVELOPMENT
! Developing SOPS for service staff ! Developing Equipment usage & care instructions
! Developing Management Toolkits (forms) ! Developing franchise financial models

5. ATTENTION TO LOCALIZATION NEEDS
! Allowing innovation and deviations to design without compromising the global brand image
" 3D artist rendition Fuzion Smoothie
Café, Hong Kong @ Harbour City

6. NEW STORE ROLL OUT (DOMESTIC & INTERNATIONAL)