The 3D internet and virtual worlds are growing industries, with the video game industry expected to reach $84 billion annually by 2014. Online and mobile games are the fastest growing segments. Entropia Universe is a leading virtual world and 3D social network platform, with an economy based on in-game transactions. Users can take on roles like miners, artists, or pet handlers to earn the virtual currency used across the platform. MindArk, based in Sweden and Mexico, is the industry leader and has been developing the Entropia Universe platform since 1995 at a total cost of over $60 million.

1. THE 3D INTERNET

2. The Video Game Industry
•Growth rate: 17 percent/year
•Revenue to Reach 84 Billion USD 1214 (Music 28 bn. USD)
•Online Games & Mobile Games Highest Growth Rate
•Technology & Innovation Driver

6. Entropia Universe

7. 3D Internet
MMOGs Virtual Worlds
EVE Online
Second Life
Warhammer
Twinity
World of Age of Conan
Warcraft
IMVU
EverQuest
Active Worlds
Entropia Universe
Habbo Hotel
Club Penguin
3D Social Networks

8. An example: Creative Kingdom

10. Entropia Universe Economy

11. Business Model
Planet Partner
Revenue
share

12. Income Model

13. Calypso – The first Planet

14. Activities in the Virtual Universe
SOME EXAMPLES:
Hair Stylist Body Sculptor Artist Sweat Gatherer
Animal Tamer Material Designer Carpenter Entrepeneur Swordsman
Body Sculptor Material Manufacturer Miner Event Promoter Tailor
Carpenter Mechanical Engineer Electronics Engineer Gallery Owner Mentor
Metal Engineer Mentor Pet Handler Hunter Tool Engineer
Mall Owner Journalist Miner Land Manager Party Promoter
Psycotropian
Robot investigator
Shortblades Engineer
Surveyor
Sweat Gatherer
Ticket Seller
Pet Handler
Prospector

20. 3D Internet Industry Leader

24. Thank you for listening

27. MindArk
Head Office in Gothenburg, Sweden. 80 Employees
Office in Playa Del Carmen, Mexico.
Revenues of 11,3M USD (2008) Platform development since 1995 at
a total cost of over 60 M USD