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Making Progress for SMEs through New RTDI Approaches
- 1. Making Progress and Economic Enhancement a Reality for SMEs: New Approaches towards RTDI Programmes EU Living Labs: mechanisms for enabling SMEs to test and enter new markets with their innovations Author: Roberto Santoro ESoCE Net President MaPEeR: New Approaches Towards RTDI Programmes Brussels 06/10/2011
- 2. ESoCE Net contributions to the LLAB Community 2005 Roberto Santoro, ESoCE Net president, elected Chair of the AMI Communities, constituting Living Lab task force as flagship initiative 2006 key player in the management team supporting the launch of ENoLL, and subsequent new members waves, conceptual framework for Concurrent Innovation 2007 Governance Task Force Chair, building the organizational foundation of ENoLL 2009 elected acting Chair of ENoLL, constituting the ENoLL AISBL legal entity 2010 Launching the First Living Lab Summer School, within ICE, AMI and LLAB community and Launching First Living Lab Prize 2011 Setting the foundations for Business Oriented Innovation Platforms at ICE 2011 (Living Lab Thematic Network)
- 3. European Society of Concurrent Engineering Established in 1994 as Non-profit-making Over 500 members organisation 50% Academic 50% Industrial Sustainable knowledge community for Concurrent Enterprising 35 Countries worldwide ESoCE Industrial Forum Innovating USER DRIVEN Product-Services INNOVATION « OPEN » For Collaborative for BUSINESS Networks Rome, December 2011 2011 Aachen, 20-22 June, Concurrent Engineering-Enterprising- Innovation WWW.ESOCE.NET Community based Living Labs Rsantoro@esoce.net Collaborative Networks
- 4. Concurrent Innovation: Vision 2020 80,0% 72,3% From Vision to Action 70,0% 55,3% 60,0% 43,5% 50,0% 38,3% 30,4% Probably 40,0% 26,1% Uncertain 30,0% 19,2% Not-Likely 20,0% 8,5% 6,4% 10,0% 0,0% Networking Living Labbibg Viving Labbing CI area Roadmapping process Projects Vision Research Need Policy & Harmonized legal Address regulatory Regulation framework for open needs for innovation & networked collaborative business organizations and Service/Produ at EU level individuals Engineeringof Islands Develop models for ct automation collaborative work open collaborative development supporting new place fully support collaborative & concurrent participation of all technologies workspace CRESCENDO Business: stakeholders Elaborate inclusive Consumers, User driven suppliers and business models for demand creation partners are fully LLabs, Clusters and involved in the value networked and demand creation organizations, Organization: Companies and People interactions Study, design & Networked develop an open, self- professionals & will be supported by extensive IT services adaptive, generic ICT organizations & platforms as integrated solution and business utility services Human: People creativty Approaches for Creativity and productivity augmenting benefits form effectiveness of Experience multicultural human interaction interaction based on diversity
- 5. Living Labs and User Driven Open Innovation Living Labs are User Driven Open Innovation Ecosystems where stakeholders have formed a Public-Private-People- Partnership (PPPP) of firms, public agencies, universities, institutes and users all collaborating for creating, prototyping, and validating new service-products and societal infrastructures in real-life contexts. Such contexts are cities, villages and rural areas as well as industrial plants.” A Living Lab empowers users to drive research, development and innovation for ICT based services addressing major socio- economic issues (energy and environment; well being, e-health and inclusion; media and creativity; logistics and manufacturing, regional development…)
- 6. Living LAB Open Communities 100s of public bodies, 1.000s of LL- companies, Open LL- 100.000s of final users LL- Policy Partner s LL- Partners ENoL L cities regio Individuals register at any energy media time at http://www.ami- health communities.eu manufacturing ENoLL 5th Wave launch, 16 May 2011! http://www.openlivinglabs.eu 274 ENoLL Members and Growing…6° WAVE
- 7. SMEs Innovation Barriers Lack of mechanisms and processes for the commercial evaluation of ideas (what is the commercial potential value of my ideas) Need for vertical integration of complementary competencies and combination of ideas especially at international level – SMEs need to access collaborative networks
- 8. Policies for Innovation Current Policies are biased toward technology push Focus on technology development and transfer Tend to support individual enterprise ventures rather than the emergence of networked market opportunities Need to support the demand side and culture of innovation You Can Learn to Innovate” experiencial educational programs fostering an innovation culture for all Ideas competition and “Reality Checks” within Open Innovation Ecosystems, such as Living Labs Innovation Demand Vouchers to SMEs and User Communities within Living Labs Collaborative Public Procurement of Innovation Creative Commons (Service Development Platforms) Leverage existing regional business infrastructures (clusters, incubators..) by integrating them trough Living Labs into an innovation breeding environment
- 9. LLAB Concurrent Innovation Vortex for Reality Breeding: From Promising Ideas to solve user needs to validated opportunities for the ICT service market Ideas Competition Developing Conceiving Improved capacities User Driven LLab Demand for SMEs, including Creation Innovation micro-entrepreneurs, Vortex to develop, validate Evaluating and integrate new Experiencing ideas and rapidly scale-up their services and products from their local region to other Validated Opportunity regions with different • Service/Product characteristics • Market demand • Collaborative Enterprise
- 11. LLAB Prize 2010 Successful Ideas and Living Lab match making! • 57 ideas, 10 Finalists, 3 winners getting 10.000 euro each and 6 months reality check! • 15 Living Labs submitted proposals, 3 selected Living Labs receive a co-funding for the pilot activities of 20,000 euro each 1. Stef Kolman for Real-World Vehicle Emission Profiles – The Netherlands 2. Volker Tank for Cardiac Power Monitoring - Germany 3. Dylan Seychell for DINOS for Smart Cities – Digital Information,Navigation and Orientation System - Malta • Match Making event in Roma (6th and 7th December 2010), in which physical bilateral meetings were organised between ideas’ holders and interested Living Labs 1. Mobility Living Lab - Spain 2. New Homes for Health Living Lab - Sweden 3. Ideaact Living Lab - Italy
- 12. LLAB Prize 2011 Finalists 4 finalist innovative service ideas for the GNSS LLAB Prize 2011 have been selected the living labs interested into the open call for conducting a reality check pilot will receive a description of the ideas: 1. new social networks paradigm 2. smart CO2 savings in hybrid vehicles 3. Geolocolized coupons deals 4. Real time sport fun Send me a message to get the expression of interest form http://www.linkedin.com/groups?gid=3182438&trk=hb_si de_g
- 13. APOLLON: Advanced Pilots of Living Labs Operating in Networks SMEs can use Living Lab networks to test What is needed for cross- and enter new markets! border Living Lab Networks? Common Homecare & ILS Energy Efficiency methodology Common ecosystem approach Common research benchmark eManufacturing eParticipation Common platform guidelines Common integration framework Demonstrate the value for SMEs of a European network of local open innovation platforms Set up thematic networks of Living Labs across Europe Develop a common approach for cross-border Living Lab experiments
- 14. Impact Creation Strategy eParti cipati on Energ SMEs Healt y h access other eMan markets ufact uring Domain APOLLON Networks and Services LLABs Methodolog Scale-up cross- y, Tools by ENoLL border projects and Guidelines health Cross-border thematic energy media domain Networks manufacturing
- 15. Innovators, SMEs and Living Labs New Benefits for SMEs Access Living Labs community Living Labs are your new market “Reality check” and Commercial viability Access network of clusters Complement your capabilities with new partners Set up Collaborative developments for new products/services engage with Living Labs and ESoCE Industrial Forum Innovation experts Access and Share knowledge by USER DRIVEN INNOVATION contributing to LL thematic « OPEN » for BUSINESS domains http://www.apollon- pilot.eu Rome, 5 December 2011 be actively involved in Living Lab Prize http://www.linkedin.com/groups? mostPopular=&gid=3182438
- 16. Thank you for your attention! MaPEeR: New Approaches Towards RTDI Programmes Brussels 06/10/2011