1. HOW TO DEVELOP YOUR OWN BUSINESS
Entrepreneurship:
How to develop your own business
ENTREPRENEURSHIP:
UNIT Synopsis Learnig Outcomes
Entrepreneurship and new venture creation On completion of this unit, students will be
play an integral and fundamental role in able to:
today's modern business world. The · Identify and critically analyse business
Entrepreneurship seminars will focus on the opportunitie
skills and knowledge necessary to design
and launch a new business venture. While · Develop creative solutions to grow new
these seminars are intended for those businesses
expecting to design and launch new ventures · Structure and launch a business venture
at some point during their careers, it is also · Recognise and avoid mistakes made by
relevant to those interested in general new business ventures
management, project management, business
development and corporate venturing. · Critically evaluate between different
market entry options
Seminars provide a conceptual framework
for evaluating opportunity, developing a clear
and viable business concept, designing the
enterprise, and launching an effective and
sustainable new venture.
Seminars will be interactive with classroom
discussions and exercises that will be
complimented by small team projects that
include designing new ventures and
developing basic business plans.
Outline Syllabus
Starting a new business. What kind of
business should you start? Business
Planning. The different elements of the
Business Plan. Establishing a legal
framework for your business. Marketing your
Business Venture. Making Sales. Financial
Management and Planning.
Finding funding for new business ventueres.
Doing Business Internationally. Entering new
markets methods and success. Adding
Employees to your Business