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Mobile Link Service 隨身寶服務 Final Presentation for ICT Awards, Mobile Info + Entertainment Presented by Erwin Huang November 2008
A little background…
In 1996, an unexpected cold spell caused  more than 100 senior citizens living alone died at home!
For 12 years, simple technology has provided a  reliable, sustainable & financially viable solution. Personal Emergency Link Service  ( 一線通平安鐘 ) 平安鐘 Remote 24x7x365 Call Centre Main Unit
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Report Card Statistics ,[object Object],[object Object],[object Object]
Looking ahead: Aging Population ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Emerging Market Needs = new Service Req Peace of Mind for a New Generation of  Senior Citizens  in Hong Kong More chronic &  degenerative diseases More living alone Less   relatives Childless More demented More   active Pursuit   of  more independence More educated More used to  mobile telecommunication Higher life expectancy More mobility Wealthy  Baby-boomers
New Project Mission:  Enabling an Active Senior Lifestyle Safety + Mobility = Peace of mind
Introducing Mobile Link A Live Demo (Real-life Application in HK)
[object Object],[object Object],[object Object],[object Object],[object Object],Madam Ng is not feeling well.  Her heart is beating very fast.  MLS Call Center knows Rachel by name… Knows her history… Can help with her contacts Comforts the patient Tracks her whereabouts Notifies Emergency Officials for rescue Triggers the Buzzer to alert people nearby Sends ePR to hospitals
The Mobile Link Full-duplex voice communication Auto-answer Location  searching  & tracking Remote Volume Control RF Transmission Remote- Controlled Emergency Alarm One Button Pull Pin (Backup) ,[object Object]
Technologies + Design Mapping Interface CRM design Mobile Link Device Short range RF 24-hour operating Call Centre GSM Voice + SMS Mobile Positioning  Service (MPS) Top technologies designed to make life Simple, Service Affordable and Save Lives!!
Our Partners, Our Support Community Partners Charitable Partners ,[object Object],[object Object],[object Object]
The Team Top Mobile operator  HKU Researches ,[object Object],[object Object],[object Object],= Safety, Trust, Proven Save lives + Experienced Entrepreneurs Support
Vision Recap:  Enabling an Active Senior Lifestyle Safety + Mobility = Peace of mind
Close at Hand,  Ease at Heart..
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Summary
[object Object],06/06/09 Thank you very much! See you at our official launch on 30 November 2008!
Trusted PROVEN Experience and Recognitions Caring Company Award (2006/2007 ) Asia Pacific  NGO Award (2005) Model of  Social Enterprise (Hon Donald Tsang) (2007) Outstanding Partnership  Project Award (2004 and 2005)
How Mobile Link works? Help me!!! 24x7x365-Call Centre Voice communication, location tracking, Call Transfer Emergency SMS & Call Transmission Users’ Contact Persons Police Ambulance
Social Mission  of MLS ,[object Object],[object Object],[object Object],[object Object]
Next Creative, Sustainable & Financially Viable Solution … ,[object Object],Advanced Telecomm Technology from Commercial  Sector Emergency Support & Care Services from SCHSA + Affordable Service to Improve Lifestyles of Senior Citizens A demand-driven innovative product to be launched on 30 November 2008
Target  Customers People with  Special Needs Active seniors  aged > 60

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Mobile Link Service Final Presentation for ICT Awards

  • 1. Mobile Link Service 隨身寶服務 Final Presentation for ICT Awards, Mobile Info + Entertainment Presented by Erwin Huang November 2008
  • 3. In 1996, an unexpected cold spell caused more than 100 senior citizens living alone died at home!
  • 4. For 12 years, simple technology has provided a reliable, sustainable & financially viable solution. Personal Emergency Link Service ( 一線通平安鐘 ) 平安鐘 Remote 24x7x365 Call Centre Main Unit
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  • 7. Emerging Market Needs = new Service Req Peace of Mind for a New Generation of Senior Citizens in Hong Kong More chronic & degenerative diseases More living alone Less relatives Childless More demented More active Pursuit of more independence More educated More used to mobile telecommunication Higher life expectancy More mobility Wealthy Baby-boomers
  • 8. New Project Mission: Enabling an Active Senior Lifestyle Safety + Mobility = Peace of mind
  • 9. Introducing Mobile Link A Live Demo (Real-life Application in HK)
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  • 12. Technologies + Design Mapping Interface CRM design Mobile Link Device Short range RF 24-hour operating Call Centre GSM Voice + SMS Mobile Positioning Service (MPS) Top technologies designed to make life Simple, Service Affordable and Save Lives!!
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  • 15. Vision Recap: Enabling an Active Senior Lifestyle Safety + Mobility = Peace of mind
  • 16. Close at Hand, Ease at Heart..
  • 17.
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  • 19. Trusted PROVEN Experience and Recognitions Caring Company Award (2006/2007 ) Asia Pacific NGO Award (2005) Model of Social Enterprise (Hon Donald Tsang) (2007) Outstanding Partnership Project Award (2004 and 2005)
  • 20. How Mobile Link works? Help me!!! 24x7x365-Call Centre Voice communication, location tracking, Call Transfer Emergency SMS & Call Transmission Users’ Contact Persons Police Ambulance
  • 21.
  • 22.
  • 23. Target Customers People with Special Needs Active seniors aged > 60