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Our favorite 

inbound 

marketers 

to follow on
Twitter
@joepulizzi!
Joe Pulizzi
• Founder of Content Marketing Institute and author
of “Managing Content Marketing” and “Epic Content
Marketing.” Don’t forget to add @CMIContent to
your follow list.
!
• Teaches marketers how to be great publishers.
• Dubbed appropriately the Wizard of Moz, Rand is
the co-author/co-founder of “The Art of SEO,”
inbound.org and Moz.com.
• Shares insights on everything from content to
search to social on the Web.
@RandFish!
Rand Fishkin
@MarketingProfs!
Ann Handley
!
• Author, speaker and head of content at
MarketingProfs.com.
• Ann has declared war on mediocre content.
She shares tips on producing content that’s
anything but ordinary.
• Inbound evangelist at @HubSpot.
!
• Provides education and resources for those
in the inbound marketing and tech industries.
@pistachio!
Laura Fitton
!
• CEO of @TopRank Online Marketing.
Author of “Optimize,” speaker and
consultant.
!
• Shares insights on content marketing,
social media, PR and search.
@leeodden!
Lee Odden
@heidicohen!
Heidi Cohen
• Cohen is the chief content officer of Heidi
Cohen’s Actionable Marketing Guide and the
president of Riverside Marketing Strategies.
!
• Shares practical advice on social media,
content marketing and mobile.
@mike_stelzner!
Mike Stelzner
• Michael Stelzner is the founder of Social Media
Examiner and author of the books “Launch” and
“Writing White Papers.”
!
• Offers tips on how to best use social media, blogs
and podcasts to connect with customers, drive
traffic, generate awareness and increase sales.
@marismith!
Mari Smith
!
• Social media strategist and widely recognized as
the top Facebook marketing expert.
• Need help understanding the ever-changing
Facebook algorithm? Mari offers great tips on all
things Facebook.
@kippbodnar!
Kipp Bodnar
• Inbound marketing strategist at HubSpot.
!
• Passionate about educating marketers
on how to generate leads.
@dmscott!
David Meerman Scott
!
• Strategist, speaker and author of “The New Rules of
Marketing & PR,” “Newsjacking” and “Real-Time
Marketing & PR.”
• Real-time tools and strategies for spreading ideas and
building businesses.
@brianclark!
Brian Clark
• Founder of @copyblogger.
!
• Explores the big picture of content marketing –
social, blogging, SEO and more. Brian covers all the
aspects of how to be an effective content marketer.
@jaybaer!
Jay Baer
• Digital marketing strategist, speaker and The New York
Times best-selling author of “Youtility.” Founder of
Convince & Convert.
!
• Shares insights on marketing, social media, content
marketing, digital marketing and more.

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12 inbound marketers to follow on Twitter

  • 1. Our favorite 
 inbound 
 marketers 
 to follow on Twitter
  • 2. @joepulizzi! Joe Pulizzi • Founder of Content Marketing Institute and author of “Managing Content Marketing” and “Epic Content Marketing.” Don’t forget to add @CMIContent to your follow list. ! • Teaches marketers how to be great publishers.
  • 3. • Dubbed appropriately the Wizard of Moz, Rand is the co-author/co-founder of “The Art of SEO,” inbound.org and Moz.com. • Shares insights on everything from content to search to social on the Web. @RandFish! Rand Fishkin
  • 4. @MarketingProfs! Ann Handley ! • Author, speaker and head of content at MarketingProfs.com. • Ann has declared war on mediocre content. She shares tips on producing content that’s anything but ordinary.
  • 5. • Inbound evangelist at @HubSpot. ! • Provides education and resources for those in the inbound marketing and tech industries. @pistachio! Laura Fitton
  • 6. ! • CEO of @TopRank Online Marketing. Author of “Optimize,” speaker and consultant. ! • Shares insights on content marketing, social media, PR and search. @leeodden! Lee Odden
  • 7. @heidicohen! Heidi Cohen • Cohen is the chief content officer of Heidi Cohen’s Actionable Marketing Guide and the president of Riverside Marketing Strategies. ! • Shares practical advice on social media, content marketing and mobile.
  • 8. @mike_stelzner! Mike Stelzner • Michael Stelzner is the founder of Social Media Examiner and author of the books “Launch” and “Writing White Papers.” ! • Offers tips on how to best use social media, blogs and podcasts to connect with customers, drive traffic, generate awareness and increase sales.
  • 9. @marismith! Mari Smith ! • Social media strategist and widely recognized as the top Facebook marketing expert. • Need help understanding the ever-changing Facebook algorithm? Mari offers great tips on all things Facebook.
  • 10. @kippbodnar! Kipp Bodnar • Inbound marketing strategist at HubSpot. ! • Passionate about educating marketers on how to generate leads.
  • 11. @dmscott! David Meerman Scott ! • Strategist, speaker and author of “The New Rules of Marketing & PR,” “Newsjacking” and “Real-Time Marketing & PR.” • Real-time tools and strategies for spreading ideas and building businesses.
  • 12. @brianclark! Brian Clark • Founder of @copyblogger. ! • Explores the big picture of content marketing – social, blogging, SEO and more. Brian covers all the aspects of how to be an effective content marketer.
  • 13. @jaybaer! Jay Baer • Digital marketing strategist, speaker and The New York Times best-selling author of “Youtility.” Founder of Convince & Convert. ! • Shares insights on marketing, social media, content marketing, digital marketing and more.