AWS Community Day CPH - Three problems of Terraform
Facebook business 12
1. HOW TO GAIN MORE PROFIT USING
FACEBOOK
ERICLEEN GALE JUCAL JR. Aug 12, 2012, Sunday, 8pm
2. Here’s What You’ll Learn
• Super Fans: What They are and Why You Need
Them
• Essentials of a Facebook Marketing Foundation
• Smart Strategies to Grow Lucrative Fan Base
• Quick Tips to Get Your Fans Talking and Engaged
• How To Move Your Fans Up the Ranks to Super
Fan Status
3. “You’ll learn how to use Facebook
to GROW your business and attract
action-taking raving fans who are
eager to buy what you are selling
19. It became the standard operating procedure to
throw up a “sneak peek” Facebook album of
between 40-50 photos after every wedding. The
number of referrals they received as a result of
this strategy was overwhelming.
- Craig Finlay, Soda Fountain Photography
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21. • 2011 – already booked the entire 2012
wedding season (25 weekends)
• Increased fees
• In one year, turned a hobby into a
$100,000 business
• Almost all leads were generated through
Facebook
22. You don’t need to become
a HUGE company to
generate Sales and
Exposure on Facebook
23. 4 Simple Steps to Facebook Success
Step 1:
Set up Your
Foundation for
Facebook Success
24. 4 Simple Steps to Facebook Success
Step 2:
Quickly Grow a
Lucrative Fan Base
of Quality Leads
29. • Take advantage of the Timeline for Pages
layout : 851 x 315 pixels
• Know the restriction and guidelines
• Graphically represent you brand
• Consider changing it often
30. • Price or purchase info, such as 20% off or download it at our
website.
• Contact info such as web address, email, mailing address or
other info intended for your Page’s about section
• Reference to user interface elements such as “Like” or
“Share” or any other Facebook site Features
• No calls to action, such as Get it Now, and Tell your Friends
• Promotions, Coupons or Advertisements
• Cover photo should not be primarily text-based or infringe on
anyone else copyright.
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39. 4 Simple Steps to Facebook Success
Step 2:
Quickly Grow a
Lucrative Fan Base
of Quality Leads
40. • What do you want to gain from your use of
Facebook and how will it help your business?
• Who is your ideal audience? What are the
demographics, needs, wants and challenges of the
person who will buy your products or services?
• What actions do you want your ideal audience to
take via your efforts on Facebook?
41. • Focus ONLY to those fans that will have
a vested interest
• Like is important but the LEAD is even
more valuable