The basic idea of this project, is that you (your company) can define a business challenge you believe would be of benefit for you, and would benefit from help solving with experienced global MBA student(s). First, we ask you to define a clear goal, perhaps in a question format, ie "How can we create business viable strategies for ______ in market segment ______ ?". Once the goal is determined, we will do a scope proposal that will then define us starting on an in-depth project with market research, trend analysis, competitive analysis, opportunity cost, etc (based on your goal's needs) - all geared towards helping inform you to have an advantage (make you more competitive or explore viability of new market segments for example) -- to achieving your goal. The scope of the project is approximately 6 months, can range from an individual to up to 5-6 person team. This acts as a thesis for our MBA degree, so it's very important to us that we do the best job possible for you. Thank you for your interest!

1. Global Management Practicum -
Executive MBA Consulting Project
About NUS
About NUS Business School
Deans
Academic Directors
World-Class Faculty
Research and Academic Centers
UCLA
NUS

2. Overview
Private & Confidential | 2
 The UCLA – NUS Executive MBA
program allows our global MBA
students from around the world to
participate in an unparalleled global
learning experience without
interrupting their careers.
 The program capitalizes on the
immense resources of two Pacific Rim
powerhouse business schools in
meeting the future needs of
organizational management and
embark upon a challenging and
intellectually stimulating voyage.
 Together these two leading business
schools produce a remarkable synergy
and their graduates can be a significant
resource to your organization.

3. Management Practicum
Private & Confidential | 3
 The Management Practicum is an extensive
consulting project designed to allow UCLA
– NUS Executive MBA participants an
opportunity to apply their management
skills, and the frameworks and tools
acquired in the program to real-life
business dilemmas.
 The projects challenge participants to
analyze and resolve complex business
issues. These consulting projects are
intended to allows the students to work
with a wide range of organizations to
define and solve strategic problems,
explore business opportunities, enhance
organizational competitiveness, and
improve organizational and managerial
effectiveness.

4. Management Practicum Participants
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 A small team (or a dedicated individual MBA
student) from the renowned UCLA and
National University of Singapore MBA, of
experienced management professionals
o MBA Student or a team of MBA students,
all with 10+ years of prior real-world
business experience
o Multi-national and diverse multi-
disciplinary backgrounds
 The full support of UCLA and NUS professors,
staff and intellectual resources, including trend
forecasting resources such as Gartner, etc.
 Corporations looking for help solving
challenges and creating business solutions
(or) ideas.

5. Management Practicum Projects
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 Prior projects of the program have
emphasized:
 Exploring New Markets/Segments
o MATTEL’s Distribution Strategy in
South Korea
o Flextronics’ Strategy in India
 Enhancing Organizational
Competitiveness
o Reversing the Trend of Declining
Revenues As Observed for Perkin
Elmer Japan

6. Management Practicum Time Line
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 The current project cycle is ~6 months:
 Project Sourcing and Development
o November to December 2010
 Project Scope and Definition
o Before End December 2010
 Data Gathering and Analysis
o Before February 2011
 Project Work and Conclusions
o Before May 2011

7. Management Practicum Benefits
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 For Companies:
o Project Resources
o Professional Support
o Innovative Thinking/Solutions
o Global Perspective
 For the Student-Executives:
o Opportunity to explore new industries
o Opportunity to explore new challenges
o Opportunity to explore new markets
 For the Universities:
o Exposure to current business challenges
o Exposure to real-world issues and solutions
o Alignment with innovative corporations/managers

8. Management Practicum Expectations
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 Company’s participating in the program
are expected to:
 Brief the project teams on the
issues, needs, challenges to be
addressed
o November/December 2010
 Provide goals and necessary
information for the teams so they
can adequately help solve your
challenge, budget allocation of
$5,000 for re-imbursement of only
needed project expenses (no fees)
o Through Completion
 Final presentation in late May 2011
in Singapore