SlideShare a Scribd company logo
1 of 50
Integrating Social Media
 
“ Prior to the Internet, the latest technology that had any real effect on the way people sat down and talked together was a table.” -Prof. Clay Shirky
Customers are people first.
And buyers second.
What do people thrive on?
 
44%
49%
Why is integration important?
 
 
 
The Transition of Marketing Communication
 
MOST Getting the out of Social Media
Monitoring Objectives Strategy Technology
[object Object],[object Object],[object Object],[object Object],Monitoring
 
[object Object],[object Object],Objectives
 
[object Object],[object Object],[object Object],[object Object],Strategy
[object Object],[object Object],[object Object],Technology
What is a blog?
Injecting new media with traditional content
5 Ways to Combine
1. Social Media and Email
 
 
Google Feedburner
Delivra
Mail Chimp
Facebook Fanpage
 
2. Social Media and Events
Eventbrite
 
 
 
Facebook LinkedIN Twitter
3. Marketing Research
4. Traditional Networking
5. Lead Generation
 
 
 
 
 
 
Connect With Me ,[object Object],[object Object],[object Object]

More Related Content

What's hot

Final Paper- Social Media*
Final Paper- Social Media*Final Paper- Social Media*
Final Paper- Social Media*Danielle Cresci
 
NAESP Conference - July 12, 2014
NAESP Conference - July 12, 2014NAESP Conference - July 12, 2014
NAESP Conference - July 12, 2014emilyensign
 
The 6 Pillars of Digital Citizenship Success
The 6 Pillars of Digital Citizenship SuccessThe 6 Pillars of Digital Citizenship Success
The 6 Pillars of Digital Citizenship Successemilyensign
 
Networked educators social media
Networked educators social mediaNetworked educators social media
Networked educators social mediaMartin Cisneros
 
How to Apply Social Media Skills to Learning - Webinar 12-19-13
How to Apply Social Media Skills to Learning - Webinar 12-19-13How to Apply Social Media Skills to Learning - Webinar 12-19-13
How to Apply Social Media Skills to Learning - Webinar 12-19-13BizLibrary
 
How Social Media Influences Institutional Investors
How Social Media Influences Institutional Investors How Social Media Influences Institutional Investors
How Social Media Influences Institutional Investors LinkedIn
 

What's hot (9)

Pkemtech
PkemtechPkemtech
Pkemtech
 
Final Paper- Social Media*
Final Paper- Social Media*Final Paper- Social Media*
Final Paper- Social Media*
 
NAESP Conference - July 12, 2014
NAESP Conference - July 12, 2014NAESP Conference - July 12, 2014
NAESP Conference - July 12, 2014
 
The 6 Pillars of Digital Citizenship Success
The 6 Pillars of Digital Citizenship SuccessThe 6 Pillars of Digital Citizenship Success
The 6 Pillars of Digital Citizenship Success
 
Networked educators social media
Networked educators social mediaNetworked educators social media
Networked educators social media
 
Niatx saas
Niatx saasNiatx saas
Niatx saas
 
How to Apply Social Media Skills to Learning - Webinar 12-19-13
How to Apply Social Media Skills to Learning - Webinar 12-19-13How to Apply Social Media Skills to Learning - Webinar 12-19-13
How to Apply Social Media Skills to Learning - Webinar 12-19-13
 
How Social Media Influences Institutional Investors
How Social Media Influences Institutional Investors How Social Media Influences Institutional Investors
How Social Media Influences Institutional Investors
 
SMAC
SMACSMAC
SMAC
 

Similar to Boom Media Social Media Integration

Reb Cin Presentation
Reb Cin PresentationReb Cin Presentation
Reb Cin PresentationKyle Lacy
 
The Power of Social Intelligence
The Power of Social IntelligenceThe Power of Social Intelligence
The Power of Social IntelligenceGravity Thinking
 
The Use of Social Media in Local Authorities
The Use of Social Media in Local AuthoritiesThe Use of Social Media in Local Authorities
The Use of Social Media in Local AuthoritiesMark O'Toole
 
Excelsior College Webinar: Human Resources & Social Media Governance
Excelsior College Webinar: Human Resources & Social Media GovernanceExcelsior College Webinar: Human Resources & Social Media Governance
Excelsior College Webinar: Human Resources & Social Media GovernanceMike Lesczinski
 
Social Media As A Recruitment Tool
Social Media As A Recruitment ToolSocial Media As A Recruitment Tool
Social Media As A Recruitment ToolAylin Aron (Ahmet)
 
Integrating social media and getting leadership buy in
Integrating social media and getting leadership buy in Integrating social media and getting leadership buy in
Integrating social media and getting leadership buy in Shashi Bellamkonda
 
online employability
online employability online employability
online employability Lisa Harris
 
How Social Media has changed the landscape of public relations
How Social Media has changed the landscape of public relationsHow Social Media has changed the landscape of public relations
How Social Media has changed the landscape of public relationsTracy Imm
 
Social Media Introduction And Overview
Social Media   Introduction And OverviewSocial Media   Introduction And Overview
Social Media Introduction And Overviewgregforte
 
Social Media and Law Firms
Social Media and Law FirmsSocial Media and Law Firms
Social Media and Law FirmsKyle Lacy
 
Georgia CCIM: Social Media and Mobile Technologies Presentation
Georgia CCIM: Social Media and Mobile Technologies PresentationGeorgia CCIM: Social Media and Mobile Technologies Presentation
Georgia CCIM: Social Media and Mobile Technologies PresentationJeff Pollock
 
Social Media for the Equipment Finance Company
Social Media for the Equipment Finance CompanySocial Media for the Equipment Finance Company
Social Media for the Equipment Finance CompanySuzanne Henry
 
People's Awareness Towards Digital marketing
People's Awareness Towards Digital marketingPeople's Awareness Towards Digital marketing
People's Awareness Towards Digital marketingArchish Kamli
 
Social Media: Fad Or Revoloutions Tips For Convention Service Managers
Social Media: Fad Or Revoloutions Tips For Convention Service ManagersSocial Media: Fad Or Revoloutions Tips For Convention Service Managers
Social Media: Fad Or Revoloutions Tips For Convention Service ManagersJeff Hurt
 
Ethical AI Products, With Equity in Mind by Mozilla Product Leader
 Ethical AI Products, With Equity in Mind by Mozilla Product Leader Ethical AI Products, With Equity in Mind by Mozilla Product Leader
Ethical AI Products, With Equity in Mind by Mozilla Product LeaderProduct School
 
Digital marketing workshop
Digital marketing workshopDigital marketing workshop
Digital marketing workshopAndy Lima
 

Similar to Boom Media Social Media Integration (20)

Reb Cin Presentation
Reb Cin PresentationReb Cin Presentation
Reb Cin Presentation
 
Social Media for CPAs - Student Edition
Social Media for CPAs -  Student EditionSocial Media for CPAs -  Student Edition
Social Media for CPAs - Student Edition
 
The Power of Social Intelligence
The Power of Social IntelligenceThe Power of Social Intelligence
The Power of Social Intelligence
 
The Use of Social Media in Local Authorities
The Use of Social Media in Local AuthoritiesThe Use of Social Media in Local Authorities
The Use of Social Media in Local Authorities
 
Excelsior College Webinar: Human Resources & Social Media Governance
Excelsior College Webinar: Human Resources & Social Media GovernanceExcelsior College Webinar: Human Resources & Social Media Governance
Excelsior College Webinar: Human Resources & Social Media Governance
 
Social Media As A Recruitment Tool
Social Media As A Recruitment ToolSocial Media As A Recruitment Tool
Social Media As A Recruitment Tool
 
Social Media for Public Relations and Citizen Engagement
Social Media for Public Relations and Citizen EngagementSocial Media for Public Relations and Citizen Engagement
Social Media for Public Relations and Citizen Engagement
 
Integrating social media and getting leadership buy in
Integrating social media and getting leadership buy in Integrating social media and getting leadership buy in
Integrating social media and getting leadership buy in
 
online employability
online employability online employability
online employability
 
How Social Media has changed the landscape of public relations
How Social Media has changed the landscape of public relationsHow Social Media has changed the landscape of public relations
How Social Media has changed the landscape of public relations
 
Social Media Introduction And Overview
Social Media   Introduction And OverviewSocial Media   Introduction And Overview
Social Media Introduction And Overview
 
Social Media and Law Firms
Social Media and Law FirmsSocial Media and Law Firms
Social Media and Law Firms
 
Georgia CCIM: Social Media and Mobile Technologies Presentation
Georgia CCIM: Social Media and Mobile Technologies PresentationGeorgia CCIM: Social Media and Mobile Technologies Presentation
Georgia CCIM: Social Media and Mobile Technologies Presentation
 
Tendencias midias sociais
Tendencias midias sociaisTendencias midias sociais
Tendencias midias sociais
 
Social Media for the Equipment Finance Company
Social Media for the Equipment Finance CompanySocial Media for the Equipment Finance Company
Social Media for the Equipment Finance Company
 
People's Awareness Towards Digital marketing
People's Awareness Towards Digital marketingPeople's Awareness Towards Digital marketing
People's Awareness Towards Digital marketing
 
Social Media: Fad Or Revoloutions Tips For Convention Service Managers
Social Media: Fad Or Revoloutions Tips For Convention Service ManagersSocial Media: Fad Or Revoloutions Tips For Convention Service Managers
Social Media: Fad Or Revoloutions Tips For Convention Service Managers
 
Ethical AI Products, With Equity in Mind by Mozilla Product Leader
 Ethical AI Products, With Equity in Mind by Mozilla Product Leader Ethical AI Products, With Equity in Mind by Mozilla Product Leader
Ethical AI Products, With Equity in Mind by Mozilla Product Leader
 
Richard Nacht Subject Matter Expert - 2013
Richard Nacht Subject Matter Expert - 2013Richard Nacht Subject Matter Expert - 2013
Richard Nacht Subject Matter Expert - 2013
 
Digital marketing workshop
Digital marketing workshopDigital marketing workshop
Digital marketing workshop
 

Recently uploaded

The Ultimate Guide to Choosing WordPress Pros and Cons
The Ultimate Guide to Choosing WordPress Pros and ConsThe Ultimate Guide to Choosing WordPress Pros and Cons
The Ultimate Guide to Choosing WordPress Pros and ConsPixlogix Infotech
 
UiPath Community: Communication Mining from Zero to Hero
UiPath Community: Communication Mining from Zero to HeroUiPath Community: Communication Mining from Zero to Hero
UiPath Community: Communication Mining from Zero to HeroUiPathCommunity
 
Transcript: New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024
Transcript: New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024Transcript: New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024
Transcript: New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024BookNet Canada
 
The Fit for Passkeys for Employee and Consumer Sign-ins: FIDO Paris Seminar.pptx
The Fit for Passkeys for Employee and Consumer Sign-ins: FIDO Paris Seminar.pptxThe Fit for Passkeys for Employee and Consumer Sign-ins: FIDO Paris Seminar.pptx
The Fit for Passkeys for Employee and Consumer Sign-ins: FIDO Paris Seminar.pptxLoriGlavin3
 
Generative Artificial Intelligence: How generative AI works.pdf
Generative Artificial Intelligence: How generative AI works.pdfGenerative Artificial Intelligence: How generative AI works.pdf
Generative Artificial Intelligence: How generative AI works.pdfIngrid Airi González
 
Take control of your SAP testing with UiPath Test Suite
Take control of your SAP testing with UiPath Test SuiteTake control of your SAP testing with UiPath Test Suite
Take control of your SAP testing with UiPath Test SuiteDianaGray10
 
[Webinar] SpiraTest - Setting New Standards in Quality Assurance
[Webinar] SpiraTest - Setting New Standards in Quality Assurance[Webinar] SpiraTest - Setting New Standards in Quality Assurance
[Webinar] SpiraTest - Setting New Standards in Quality AssuranceInflectra
 
Scale your database traffic with Read & Write split using MySQL Router
Scale your database traffic with Read & Write split using MySQL RouterScale your database traffic with Read & Write split using MySQL Router
Scale your database traffic with Read & Write split using MySQL RouterMydbops
 
Genislab builds better products and faster go-to-market with Lean project man...
Genislab builds better products and faster go-to-market with Lean project man...Genislab builds better products and faster go-to-market with Lean project man...
Genislab builds better products and faster go-to-market with Lean project man...Farhan Tariq
 
Digital Identity is Under Attack: FIDO Paris Seminar.pptx
Digital Identity is Under Attack: FIDO Paris Seminar.pptxDigital Identity is Under Attack: FIDO Paris Seminar.pptx
Digital Identity is Under Attack: FIDO Paris Seminar.pptxLoriGlavin3
 
DevEX - reference for building teams, processes, and platforms
DevEX - reference for building teams, processes, and platformsDevEX - reference for building teams, processes, and platforms
DevEX - reference for building teams, processes, and platformsSergiu Bodiu
 
Assure Ecommerce and Retail Operations Uptime with ThousandEyes
Assure Ecommerce and Retail Operations Uptime with ThousandEyesAssure Ecommerce and Retail Operations Uptime with ThousandEyes
Assure Ecommerce and Retail Operations Uptime with ThousandEyesThousandEyes
 
How to Effectively Monitor SD-WAN and SASE Environments with ThousandEyes
How to Effectively Monitor SD-WAN and SASE Environments with ThousandEyesHow to Effectively Monitor SD-WAN and SASE Environments with ThousandEyes
How to Effectively Monitor SD-WAN and SASE Environments with ThousandEyesThousandEyes
 
Use of FIDO in the Payments and Identity Landscape: FIDO Paris Seminar.pptx
Use of FIDO in the Payments and Identity Landscape: FIDO Paris Seminar.pptxUse of FIDO in the Payments and Identity Landscape: FIDO Paris Seminar.pptx
Use of FIDO in the Payments and Identity Landscape: FIDO Paris Seminar.pptxLoriGlavin3
 
So einfach geht modernes Roaming fuer Notes und Nomad.pdf
So einfach geht modernes Roaming fuer Notes und Nomad.pdfSo einfach geht modernes Roaming fuer Notes und Nomad.pdf
So einfach geht modernes Roaming fuer Notes und Nomad.pdfpanagenda
 
Merck Moving Beyond Passwords: FIDO Paris Seminar.pptx
Merck Moving Beyond Passwords: FIDO Paris Seminar.pptxMerck Moving Beyond Passwords: FIDO Paris Seminar.pptx
Merck Moving Beyond Passwords: FIDO Paris Seminar.pptxLoriGlavin3
 
Manual 508 Accessibility Compliance Audit
Manual 508 Accessibility Compliance AuditManual 508 Accessibility Compliance Audit
Manual 508 Accessibility Compliance AuditSkynet Technologies
 
What is DBT - The Ultimate Data Build Tool.pdf
What is DBT - The Ultimate Data Build Tool.pdfWhat is DBT - The Ultimate Data Build Tool.pdf
What is DBT - The Ultimate Data Build Tool.pdfMounikaPolabathina
 
Modern Roaming for Notes and Nomad – Cheaper Faster Better Stronger
Modern Roaming for Notes and Nomad – Cheaper Faster Better StrongerModern Roaming for Notes and Nomad – Cheaper Faster Better Stronger
Modern Roaming for Notes and Nomad – Cheaper Faster Better Strongerpanagenda
 
Arizona Broadband Policy Past, Present, and Future Presentation 3/25/24
Arizona Broadband Policy Past, Present, and Future Presentation 3/25/24Arizona Broadband Policy Past, Present, and Future Presentation 3/25/24
Arizona Broadband Policy Past, Present, and Future Presentation 3/25/24Mark Goldstein
 

Recently uploaded (20)

The Ultimate Guide to Choosing WordPress Pros and Cons
The Ultimate Guide to Choosing WordPress Pros and ConsThe Ultimate Guide to Choosing WordPress Pros and Cons
The Ultimate Guide to Choosing WordPress Pros and Cons
 
UiPath Community: Communication Mining from Zero to Hero
UiPath Community: Communication Mining from Zero to HeroUiPath Community: Communication Mining from Zero to Hero
UiPath Community: Communication Mining from Zero to Hero
 
Transcript: New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024
Transcript: New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024Transcript: New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024
Transcript: New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024
 
The Fit for Passkeys for Employee and Consumer Sign-ins: FIDO Paris Seminar.pptx
The Fit for Passkeys for Employee and Consumer Sign-ins: FIDO Paris Seminar.pptxThe Fit for Passkeys for Employee and Consumer Sign-ins: FIDO Paris Seminar.pptx
The Fit for Passkeys for Employee and Consumer Sign-ins: FIDO Paris Seminar.pptx
 
Generative Artificial Intelligence: How generative AI works.pdf
Generative Artificial Intelligence: How generative AI works.pdfGenerative Artificial Intelligence: How generative AI works.pdf
Generative Artificial Intelligence: How generative AI works.pdf
 
Take control of your SAP testing with UiPath Test Suite
Take control of your SAP testing with UiPath Test SuiteTake control of your SAP testing with UiPath Test Suite
Take control of your SAP testing with UiPath Test Suite
 
[Webinar] SpiraTest - Setting New Standards in Quality Assurance
[Webinar] SpiraTest - Setting New Standards in Quality Assurance[Webinar] SpiraTest - Setting New Standards in Quality Assurance
[Webinar] SpiraTest - Setting New Standards in Quality Assurance
 
Scale your database traffic with Read & Write split using MySQL Router
Scale your database traffic with Read & Write split using MySQL RouterScale your database traffic with Read & Write split using MySQL Router
Scale your database traffic with Read & Write split using MySQL Router
 
Genislab builds better products and faster go-to-market with Lean project man...
Genislab builds better products and faster go-to-market with Lean project man...Genislab builds better products and faster go-to-market with Lean project man...
Genislab builds better products and faster go-to-market with Lean project man...
 
Digital Identity is Under Attack: FIDO Paris Seminar.pptx
Digital Identity is Under Attack: FIDO Paris Seminar.pptxDigital Identity is Under Attack: FIDO Paris Seminar.pptx
Digital Identity is Under Attack: FIDO Paris Seminar.pptx
 
DevEX - reference for building teams, processes, and platforms
DevEX - reference for building teams, processes, and platformsDevEX - reference for building teams, processes, and platforms
DevEX - reference for building teams, processes, and platforms
 
Assure Ecommerce and Retail Operations Uptime with ThousandEyes
Assure Ecommerce and Retail Operations Uptime with ThousandEyesAssure Ecommerce and Retail Operations Uptime with ThousandEyes
Assure Ecommerce and Retail Operations Uptime with ThousandEyes
 
How to Effectively Monitor SD-WAN and SASE Environments with ThousandEyes
How to Effectively Monitor SD-WAN and SASE Environments with ThousandEyesHow to Effectively Monitor SD-WAN and SASE Environments with ThousandEyes
How to Effectively Monitor SD-WAN and SASE Environments with ThousandEyes
 
Use of FIDO in the Payments and Identity Landscape: FIDO Paris Seminar.pptx
Use of FIDO in the Payments and Identity Landscape: FIDO Paris Seminar.pptxUse of FIDO in the Payments and Identity Landscape: FIDO Paris Seminar.pptx
Use of FIDO in the Payments and Identity Landscape: FIDO Paris Seminar.pptx
 
So einfach geht modernes Roaming fuer Notes und Nomad.pdf
So einfach geht modernes Roaming fuer Notes und Nomad.pdfSo einfach geht modernes Roaming fuer Notes und Nomad.pdf
So einfach geht modernes Roaming fuer Notes und Nomad.pdf
 
Merck Moving Beyond Passwords: FIDO Paris Seminar.pptx
Merck Moving Beyond Passwords: FIDO Paris Seminar.pptxMerck Moving Beyond Passwords: FIDO Paris Seminar.pptx
Merck Moving Beyond Passwords: FIDO Paris Seminar.pptx
 
Manual 508 Accessibility Compliance Audit
Manual 508 Accessibility Compliance AuditManual 508 Accessibility Compliance Audit
Manual 508 Accessibility Compliance Audit
 
What is DBT - The Ultimate Data Build Tool.pdf
What is DBT - The Ultimate Data Build Tool.pdfWhat is DBT - The Ultimate Data Build Tool.pdf
What is DBT - The Ultimate Data Build Tool.pdf
 
Modern Roaming for Notes and Nomad – Cheaper Faster Better Stronger
Modern Roaming for Notes and Nomad – Cheaper Faster Better StrongerModern Roaming for Notes and Nomad – Cheaper Faster Better Stronger
Modern Roaming for Notes and Nomad – Cheaper Faster Better Stronger
 
Arizona Broadband Policy Past, Present, and Future Presentation 3/25/24
Arizona Broadband Policy Past, Present, and Future Presentation 3/25/24Arizona Broadband Policy Past, Present, and Future Presentation 3/25/24
Arizona Broadband Policy Past, Present, and Future Presentation 3/25/24
 

Boom Media Social Media Integration