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Competing On The Internet Having a website is no longer enough… Market Source Agency June 4, 2009 Eric Cook, Certified Internet Business Consultant
Agenda ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Background ,[object Object],[object Object],[object Object],[object Object],[object Object]
Setting The Stage…
Online Activities
Online Advertising Spend
Percent of Total Spend
Evolution Of The Website
Yesterday vs. Today ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Tested Your Website Lately? ,[object Object],[object Object],[object Object],[object Object]
Example 1
Example 2
Example 3
Getting Found Online
“Field of Dreams” Marketing Plan
How To Get Found Online ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
PPC Organic SEO
Geo-Location - Maximize Your ROI Columbus, OH Searcher 2 Searcher 1 Searcher 3 ISP 1 ISP 2
Web 2.0 and Social Media
What is Web 2.0? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],hi whats up? social media What Is Social Media???
Using Networks Such As…
More Popular Than E-Mail
Objectives of Social Media
Are You Blogging? ,[object Object],www.wordpress.com www.typepad.com
Some Facebook Stats
Twitter-iffic
Twitter-iffic
Twitter-iffic
Twitter-iffic
E-Mail Marketing
Why E-Mail Marketing ,[object Object],[object Object],[object Object],[object Object]
Track Your Results!
Some Cool Stuff… ,[object Object],These are way cool!
JingProject.com ,[object Object],[object Object],http://www.jingproject.com
GOOG 411 ,[object Object],[object Object],[object Object],[object Object],http://www.google.com/goog411
Google Alerts http://www.google.com/alerts
 
RSS Readers - Create your own Personal Newspaper! ,[object Object],[object Object],http://en.wikipedia.org/wiki/Aggregator
Questions or Copy of Slides Eric Cook Certified Internet Business Consultant [email_address] www.PoweredByWSI.com (269) 841-5007
 

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Market Source Agency Network 2009 06 04 V2