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Cloud Computing & Big Data for Service Innovation & Learning 
Professor Eric Tsui 
Knowledge Management & Innovation Research Centre 
The Hong Kong Polytechnic University
Services as % of GDP in OECD countries
• Co-creation of value 
• Dynamic Capabilities 
• Enabling Vs Disruptive 
• Open Business Models 
• Customer Experience => Efficiency, Integration & Transformation 
Some key concepts in Service Innovation 
Professor Ian Miles, MBS 
Professor Eng Chew, UTS
Customers to co-design in a process – DELL Computers & Taggerbags
Definition of Cloud Computing
1.On-demand & self- service 
2.Broad network access 
3.Resource pooling (location independent) 
4.Rapid elasticity 
5.Agility 
6.Measured service (& mostly postpay) 
Characteristics of the Cloud
Fulfillment By Amazon (FBA) (Replay video at http://amazingsellingmachine.com/how-to-scale/)
SAP’s “The SUPPLY UNCHAINED Cloud”?
Microsoft’s Azure cloud helps winning the Formula 1 race?
A cloud connects computers, data and people at a massive scale
A cloud connects computers, data and people at a massive scale
1.Machine to Machine 
2.People to Machine 
3.People to People 
Three types of connections in a cloud
70 billions connections & 1/3 of consumer digital content in the cloud by 2020 & 2016 respectively 
In July 2012, there were 955m users in Facebook 
In 2012, about 2.5 exabytes are created every day and is expected to double every 40 months. An exabyte is 10,000 times of a petabyte (approx 20 million filing cabinets)
The Knowledge Cloud
Think Outside The Box 
The Cloud as some massively scaleable backend resources with low upfront costs 
Intelligent Knowledge Centre with massive data, problem solving skills (processors & humans), & dynamic computational power 
The Cloud is Disruptive
Human-machine cooperative problem solving
•Polymath 
oOnline discussions about mathematical problems 
•GenBank 
oWorld’s online repository of genetic data 
•GalaxyZoo 
o200,000 online volunteers to help astronomers classify galaxy images 
Harnessing Wisdom of the Crowd
Any spiral? Which direction?
Amazon Mechanical Turk
Recaptcha (Human-assisted inexact matching)
Replay Webinar at http://webvideo.polyu.edu.hk/p99237461/
CDC detection of an epidemic outbreak 
Airline ticket prices 
Orange car is least defective 
Mail to teenager promoting maternity products 
Amazon's recommendation engine 
Match-fixing in Sumo wrestling 
Social Network Analysis for Vulnerability 
UPS Fleet Maintenance 
ReCaptchas 
Google translation 
Re-discovery of the English language 
Health & Credit check (by banks & insurers) 
Big Data applications & cases
•Speed of making decision more important that causal reasoning (Knowing “WHAT” first; knowing “WHY” later) 
•Trade "exactness" for "approximate" to support fast decision making 
•To improve the performance of your algorithm, try feeding it with lots more data (instead of modifying the program) 
Re-wiring our brain (impact of Big Data & IoT)
HKPolyUX MOOC on KM & Big Data (to be launched in Aug 2015)

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Cloud computing & big data for service innovation & learning

  • 1. Cloud Computing & Big Data for Service Innovation & Learning Professor Eric Tsui Knowledge Management & Innovation Research Centre The Hong Kong Polytechnic University
  • 2. Services as % of GDP in OECD countries
  • 3. • Co-creation of value • Dynamic Capabilities • Enabling Vs Disruptive • Open Business Models • Customer Experience => Efficiency, Integration & Transformation Some key concepts in Service Innovation Professor Ian Miles, MBS Professor Eng Chew, UTS
  • 4. Customers to co-design in a process – DELL Computers & Taggerbags
  • 6. 1.On-demand & self- service 2.Broad network access 3.Resource pooling (location independent) 4.Rapid elasticity 5.Agility 6.Measured service (& mostly postpay) Characteristics of the Cloud
  • 7. Fulfillment By Amazon (FBA) (Replay video at http://amazingsellingmachine.com/how-to-scale/)
  • 8. SAP’s “The SUPPLY UNCHAINED Cloud”?
  • 9. Microsoft’s Azure cloud helps winning the Formula 1 race?
  • 10. A cloud connects computers, data and people at a massive scale
  • 11. A cloud connects computers, data and people at a massive scale
  • 12. 1.Machine to Machine 2.People to Machine 3.People to People Three types of connections in a cloud
  • 13. 70 billions connections & 1/3 of consumer digital content in the cloud by 2020 & 2016 respectively In July 2012, there were 955m users in Facebook In 2012, about 2.5 exabytes are created every day and is expected to double every 40 months. An exabyte is 10,000 times of a petabyte (approx 20 million filing cabinets)
  • 15. Think Outside The Box The Cloud as some massively scaleable backend resources with low upfront costs Intelligent Knowledge Centre with massive data, problem solving skills (processors & humans), & dynamic computational power The Cloud is Disruptive
  • 17. •Polymath oOnline discussions about mathematical problems •GenBank oWorld’s online repository of genetic data •GalaxyZoo o200,000 online volunteers to help astronomers classify galaxy images Harnessing Wisdom of the Crowd
  • 18. Any spiral? Which direction?
  • 20.
  • 22. Replay Webinar at http://webvideo.polyu.edu.hk/p99237461/
  • 23. CDC detection of an epidemic outbreak Airline ticket prices Orange car is least defective Mail to teenager promoting maternity products Amazon's recommendation engine Match-fixing in Sumo wrestling Social Network Analysis for Vulnerability UPS Fleet Maintenance ReCaptchas Google translation Re-discovery of the English language Health & Credit check (by banks & insurers) Big Data applications & cases
  • 24. •Speed of making decision more important that causal reasoning (Knowing “WHAT” first; knowing “WHY” later) •Trade "exactness" for "approximate" to support fast decision making •To improve the performance of your algorithm, try feeding it with lots more data (instead of modifying the program) Re-wiring our brain (impact of Big Data & IoT)
  • 25. HKPolyUX MOOC on KM & Big Data (to be launched in Aug 2015)