Now with a “simple turn of the label” your customer can learn the benefits of your product and the reasons for purchasing. With SpinLabel you will transform static and crowded labels into dynamic and flexible marketing platforms – in the hands of consumers.

1. Introduc)on
To
The
SpinLabel
SpinLabel
Technologies,
Inc.
July
21,
2013

2. What
is
a
SpinLabel?
The
patented
“spin”
label
is
actually
two
labels,
a
top
label
and
a
bo1om
label.
As
the
consumer
spins
the
top
label,
informa)on
on
the
bo@om
label
is
revealed
through
a
window,
thus
increasing
labeling
space
on
a
package
of
approximately
75%.
(even
more
can
be
achieved
with
our
roll
fed
technology
and
a
peel)
See
www.spinlabels.com
Page
2

3. The
Role
of
Innova:ve
Packaging
Leading
consumer
product
companies
are
exploi)ng
new
packaging
technologies
to
gain
new
users,
generate
superior
brand
reten)on
and
capture
valuable
share
Implica:on/Need
• Increased
packaging
area
for
brand
promo)on
and
high
quality
graphics
• Increased
shelf
presence
• Striking
a
balance
between
cost
of
packaging
and
its
value
in
capturing
profitable
share
• Be@er,
innova)ve
packaging
op)ons
to
tell
brand
story,
cross-­‐
promote
family
of
products
and
provide
product
characteris)cs/
instruc)ons
Key
Retail/Consumer
Sta:s:cs
• 30,000
new
products
launched
each
year
• 35%
of
purchases
occur
because
it
“caught
my
eye”
• 56
million
Americans
beyond
TV’s
reach
• 59%
to
70%
of
brand
decisions
are
made
“in
store”
• Between
1/3
and
1/2
of
consumers
tried
something
new
in
the
last
month
Page
3
Sources:
MarkeHorce
Study
2010,
h1p://
www.reelseo.com/beyond-­‐tv-­‐ad-­‐reach/

4. Mul:ple
Touch
Points
In
the
shopping
corridor
• Garner
aGenHon…”touch
me”
• Establish
relevance
• Underscore
benefits
• Communicate
usage
op)ons
• Deliver
tes)monials
• Promote
purchase
• Cross
promote
In
the
home
• Reinforce
value
proposi)on
• Drive
usage,
usage
frequency
and
efficacy
• Improve
compliance
• Engage
with
brand
• Educate
• Cross
promote
• Build
con)nuity
and
pre-­‐sell
Online
• QR
codes
linking
to
relevant
brand
content,
educa)onal
informa)on,
social
media
sites,
reminders,
how-­‐to-­‐do’s,
what-­‐to-­‐do’s,
cri)cal
and
)mely
brand
messaging
and
user
communi)es
Page
4

5. Mul:ple
Spin
Label
Technology
Op:ons
We
are
working
with
mul)ple
packaging
vendors
who
are
capable
of
providing
labels
in
a
variety
of
formats:
• Full
body
shrink
sleeve
• 2-­‐Ply
Pressure
Sensi)ve
• Roll-­‐Fed
• Cut
and
Stack

6. Mul:ple
Spin
Label
Technology
Op:ons
Full
Body
Shrink
Sleeves

7. Mul:ple
Spin
Label
Technology
Op:ons
2-­‐Ply
Pressure
Sensi)ve

8. Mul:ple
Spin
Label
Technology
Op:ons
Roll-­‐Fed

9. Mul:ple
Spin
Label
Technology
Op:ons
Cut
and
Stack

10. Powerful
Packaging
Innova:on
and
‘Real
Estate’
• Valuable
messaging
space
on
a
container,
almost
2x
current
area
• Dynamic
and
flexible
marke)ng
plaaorms,
in
the
hands
of
current
and
prospec)ve
consumers
• Mul)-­‐language
labels
–
reducing
SKU’s
and
clu@er,
reinforcing
corporate
diversity
ethos
• Corporate
communica)ons,
brand
stories,
product
benefits,
tes)monials
and
usage
sugges)ons
• Cross
sell
and
cross
promo)on
copy
• Links
to
interac)ve
applica)ons,
sites,
QR
codes,
social
media/lifestyle
connec)ons
and
other
consumer
engagement
opportuni)es
SpinLabel
provides
a
unique
label
product
that
enables:
Page
10

11. Specific
follow
up
points
• The
company
is
in
discussion
with
major
global
brands
with
respect
to
exclusivity
in
specific
categories.
The
company
welcomes
category
exclusivity
licenses
but
is
also
open
to
non-­‐exclusive
arrangements.
• The
Company
has
a
scheduled
launch
to
brand/product
managers,
targeted
to
all
major
consumer
product
companies,
for
Q3
2013.
• Product
has
been
proven
in
produc)on
with
actual
distribu)on
in
thousands
of
stores
with
its
house
brand
of
liquid
medicine.
Development
very
far
along
with
major
global
brands
currently
undergoing
tes)ng.
• Strong
IP
poraolio.
Issued
patents
are
public
informa)on
and
are
available
upon
request.
Many
patents
pending.
• CAPEX
required
to
integrate
could
be
minimal.
Varies
with
the
specific
product.
It
can
be
as
low
as
the
cost
of
a
second
shrink
label,
pennies,
plus
the
nego)ated
license
fees.
• Best
way
to
become
familiar
with
the
product
without
confiden)ality
issues
is
to
visit
the
website
www.spinlabels.com