1. Capital UniversityPRSSA
2010-2011 Agenda

2. The Firm
• Cardinal Health
– The Generation Rx Campaign
• Campaign to promote Prescription Drug Abuse
Awareness
• Requirements for Participation
– A formal strategic PR plan.
– Execution of plan during school year.
– Monthly informal status updates
– A formal campaign recap/summary.

3. Etiquette Dinner
• Open to Capital University Students
• Provides a tutorial on proper etiquette during
a professional lunch or dinner
• Will be held in the Spring of 2011

4. Professional Development
• Portfolio and Resumes Reviews
• Guest Speakers
• Discussions with Alumni
• Internship Updates