It's never been as important to reach outside of the business as it is in the digital world of today. From an architects perspective it is vital to be able to connect the dots between what is servicing and what is being served. This little card is designed to help you go fast by staying small and keeping it nimble. The design of the card does some heavy lifting by tying the outside to the inside through services and value requirements.

1. http://enklare.wordpress.com
VALUE REQUIREMENTS
this is what is needed
an online platform to enhance
gamers passion for participation,
stimulation and curiosity
SERVICE
we enable
the user to be the driving force
behind self curated broadcasts and
community
THE CUSTOMER CARD NAME OF CUSTOMER CHAMPION CUSTOMER SEGMENT
The Customer Card is a tool for visualizing customer architecture devised and designed by Jörgen Dahlberg
DELIVERY GUARANTEE SATISFACTION GUARANTEE
FOR THE CUSTOMER
that is a an avid gamer
RESULT
we deliver
access to a social video platform
and community for gamers
UNIQUE SELLING POINT
this is so good
because we offer access to
unlimited amount of games,
streaming and community.
ACCESS
and get it through
a (free) account, purchase,
download and streaming service
across multiple devices and
channels
OUTCOME
and possibly create
a new mix that includes the
customers own stream launching a
career on Twitch
through platforms
like Xbox, PS4,
iPhone, Android
and a diversity of
channels
CHANNEL
CHANNEL
consumes services
seamless across
multiple devices
and channels