1. User-Generated Learning – Why
Everyone Is Now an Instructional
Designer
Matt Moore
8 April 2010

2. Agenda

The rise and rise of cheap media

Formats

Production

Distribution

Our response

Coaching

Quality

Curating

Innovating
Page 2

3. Who am I?

NOT a designer
Page 3

4. Who am I?

NOT a designer

Informal learning & knowledge exchange
http://www.flickr.com/photos/kevinsteele/36269335/
Page 4

5. Who am I?

NOT a designer

Informal learning & knowledge exchange

“The Interwebs” (Masters in 1997)
Page 5

6. Who am I?

NOT a designer

Informal learning & knowledge exchange

“Teh Interwebs” (Masters in 1997)
Page 6

7. Agenda

The rise and rise of cheap media

Formats

Production

Distribution

Our response

Coaching

Quality

Curating

Innovating
Page 7

8. Poll 1
Which of these tools are used by the majority of
employees in your organization?

Word & Excel (or equivalent)

Powerpoint

Digital cameras

Audio recording

Video recording
(Tick for “yes”)
Page 8

9. Text
http://www.flickr.com/photos/babblingdweeb/23816128/
http://www.flickr.com/photos/mangee/3309284673/
Page 9

10. Images
http://www.visual-literacy.org/periodic_table/periodic_table.html
Page 10

11. Audio & Video
http://www.flickr.com/photos/jakerome/62170746/
Page 11

12. Formats

Text

Books / Articles / Posts / SMS

Images

Graphics / Photos / Visualizations

Audio

Voice / Music

Video / Animation

Live action / stop motion / CGI
Page 12

13. Chat Question 1

What new types of media format have you
encountered in your work recently?
Page 13

14. Agenda

The rise and rise of cheap media

Formats

Production

Distribution

Our response

Coaching

Quality

Curating

Innovating
Page 14

15. Production
Page 15

16. Production
http://www.flickr.com/photos/fleep/4374119497/
Page 16

17. Agenda

The rise and rise of cheap media

Formats

Production

Distribution

Our response

Coaching

Quality

Curating

Innovating
Page 17

18. Distribution
Page 18

19. Poll 2

Which of the following have you done?

Blogged

Edited a wiki page

Created a Facebook account

Tweeted

Posted a photo online

Posted a self-recorded video online

Posted an audio file online

Visited a 3D environment

Created an animation online
(Tick for “yes”)
Page 19

20. Poll 3

How do you feel about all this activity in general?
(Answers:

1: It's awful & should be banned!

2. It has some serious drawbacks.

3. Neutral.

4. It's good.

5. It's the greatest thing ever! )
Page 20

21. Chat Question 2

Why did you give that answer to the previous
question?
Page 21

22. A Theoretical Interlude....
Page 22

23. Agenda

The rise and rise of cheap media

Formats

Production

Distribution

Our response

Coaching

Quality

Curating

Innovating
Page 23

24. Powerpoint – a cautionary tale
Page 24

25. Frameworks are nice...

Analyse

Design

Develop

Implement

Evaluate

26. Chat Question 3

What frameworks do you use?
Page 26

27. Poll 4

What level of knowledge of eLearning or multi-
media frameworks do you find among
employees?
(Answers:

Non-existant

Some awareness

Regular use)
Page 27

28. Chat Question 4

What opportunities to coach others have you
found in your organization?
Page 28

29. Agenda

The rise and rise of cheap media

Formats

Production

Distribution

Our response

Coaching

Quality

Curating

Innovating
Page 29

30. Chat Question 5

How do you define quality for User-Generated
Content?
Page 30

31. Fit for Purpose
http://www.flickr.com/photos/14508691@N08/3933887230/
http://www.flickr.com/photos/purplemattfish/3881329444/
Page 31

32. Ownership
Page 32

33. Agenda

The rise and rise of cheap media

Formats

Production

Distribution

Our response

Coaching

Quality

Curating

Innovating
Page 33

34. Findability
Page 34

35. Findability
Page 35

36. Findability
Page 36

37. Findability
Page 37

38. Agenda

The rise and rise of cheap media

Formats

Production

Distribution

Our response

Coaching

Quality

Curating

Innovating
Page 38

39. Chat Question 6

Where do you think “the edge” is? How do we
stay there?
Page 39

40. Carrying the conversation on...
The eLearning Guild LinkedIn Discussion Forum:
http://www.linkedin.com/groupAnswers?viewQuestionAndAnswers=&gid=102144&discussionID=14061530
Page 40

41. Matt Moore, Innotecture

matt@innotecture.com.au

http://innotecture.wordpress.com/

Performance Enhancing published in May.

May: New Zealand, Melbourne.

June: San Francisco, Chicago, Toronto, Boston,
NYC, Philadelphia, Washington DC.

July: Paris, Brussels, UK, Hong Kong.
Page 40

42. Thank You!