1. eMedToday
Hospital Analysis & Ranking
Patient Engagement Using Social
Media

2. Analysis & Ranking of Hospitals
Patient Engagement Using Social Media
Asian
Hospital
Makati
Med
St Luke
Medical
City
Order of
Importance
Twitter Followers 2 5 5 1
Facebook Likes 4 2 1 3
Health Information on Website or Mobile App 5 5 1 1
Monthly Local Searches on Website Name 3 4 1 1
Patient Health Information on Facebook Posting 5 5 5 5
Mobile Offering 5 5 5 5
Traffic Rank in Philippines 3 2 4 1
Mobile Web Site 5 5 5 5
Sites Linking in to Website 1 3 4 2
Health Management Tools 5 5 5 5
Facebook and Twitter Share Buttons on Website 1 5 5 5
Digital Reputation 5 5 5 1
Google Reviews 3 5 2 1
Use of Video on Website 5 5 5 5
Newsletter 1 5 1 1
Ratio of Facebook Likes to Visitors 4 1 2 2
Overall Ranking 4 3 1 2
Black color indicates no function
This is a complex model based on analysis of the use of social media functions, and the application of mathematical
formulas to them, with allowance made for relative importance of each function and logic weighting factors. The result is
simply to assess relative positioning.