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Neither privacy nor publicity is dead, but

technology
will continue to make
a mess of both.
Dana Boyd, Harvard University
Social media
is about
sociology
and
psychology
more than
technology.
Brian Solis, Principal at Altimeter Group
Don’t worry;
skills are cheap,
passion is
priceless.
Gary Vaynerchuck, Author of “Crush It”
Social media is not a media.
    The key is to




                               David Alston
If you’re looking for the next big thing,
and you’re looking where everyone else is,
you’re looking in the wrong place.
Mark Cuban, owner of the Dallas Mavericks
If content
is king, then
conversation
is queen.
John Munsell, CEO of Bizzuka
It has never been easier
    to be as influential
   as Jordan Raynor, Republican Web strategist
       you can be today.
Imagine a world in which
        every single person on the planet
    is given free access to the sum
                   of all human knowledge.
                  Jimmy Wales, founder of Wikipedia
Marketing is no longer about the stuff
that you make, but about the
stories you tell.
Seth Godin, sethgodin.typepad.com
The hardest thing for marketers is to
turn over the brand experience to
the community and let them define it.
Eric Erwin, Executive Vice President of Marketing and Product Development at Wilton
As a general principle,
the more users share about themselves,
the more others in the community will
learn about them and identify with them.
                               Matt Rhodes, Social Media Today
If you make customers unhappy in the physical world,
                                       they might each tell six friends.
                       If you make customers unhappy on the internet,
                                                     they can each tell
                                                            6,000
                                                                    friends.
                                                        Jeff Bezos, CEO at amazon.com
Twitter is a great place to tell the world what you’re thinking
        before you’ve had a
      chance to think about it.
                      Chris Pirillo, blogger
You can’t tiptoe into social media.
You have to jump into the pool.
 People have a natural fear of it. But the scary part
 is not being there. Your customer is already there.
                Dave Saunders, madisonmain.com
Quit counting fans,
     followers, and
                      like bottle
 blog subscribers
                      caps.
                                      what you’re trying to achieve
                      Think, instead, about
                      and the community that
                      cares about what you’re doing.
                      Amber Naslund, Social Media Today
All one needs is a computer,
a network connection,
and a bright sparkof
initiative and creativity
to join the economy.
Don Tapscott, dontapscott.com
The common reputation of Twitter is that it’s frivolous, which
isn’t the case. If it’s set up right, it’s a rich environment of lots of
learning and sharing of important material. It’s not just
“what I had for breakfast.”
Lee Rainie, Director of the Pew Internet & American Life Project
Human beings are far more likely to communicate
  ideas and information with others
 when they are emotionally engaged.
                             Maki,
                             doshdosh.com
Humans like to know about
the   good, the bad, and the ugly side
                of people, places, and situations,
      as well as to share this information with others,
      often as quickly as possible.
We want to be connected, to make
    a difference, to matter, to be missed.
We want to belong, and yes, we want to be led.
                             Seth Godin, sethgodin.tpepad.com
How can you squander
even one more day not
taking advantage of the
  greatest shifts of our
 generation? How dare
you settle for less when
 the world has made it
  so easy for you to be
 remarkable?
Seth Godin, sethgodin.typepad.com

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Social Media

  • 1. Neither privacy nor publicity is dead, but technology will continue to make a mess of both. Dana Boyd, Harvard University
  • 2. Social media is about sociology and psychology more than technology. Brian Solis, Principal at Altimeter Group
  • 3.
  • 4.
  • 5. Don’t worry; skills are cheap, passion is priceless. Gary Vaynerchuck, Author of “Crush It”
  • 6. Social media is not a media. The key is to David Alston
  • 7. If you’re looking for the next big thing, and you’re looking where everyone else is, you’re looking in the wrong place. Mark Cuban, owner of the Dallas Mavericks
  • 8. If content is king, then conversation is queen. John Munsell, CEO of Bizzuka
  • 9. It has never been easier to be as influential as Jordan Raynor, Republican Web strategist you can be today.
  • 10. Imagine a world in which every single person on the planet is given free access to the sum of all human knowledge. Jimmy Wales, founder of Wikipedia
  • 11.
  • 12. Marketing is no longer about the stuff that you make, but about the stories you tell. Seth Godin, sethgodin.typepad.com
  • 13. The hardest thing for marketers is to turn over the brand experience to the community and let them define it. Eric Erwin, Executive Vice President of Marketing and Product Development at Wilton
  • 14. As a general principle, the more users share about themselves, the more others in the community will learn about them and identify with them. Matt Rhodes, Social Media Today
  • 15. If you make customers unhappy in the physical world, they might each tell six friends. If you make customers unhappy on the internet, they can each tell 6,000 friends. Jeff Bezos, CEO at amazon.com
  • 16. Twitter is a great place to tell the world what you’re thinking before you’ve had a chance to think about it. Chris Pirillo, blogger
  • 17. You can’t tiptoe into social media. You have to jump into the pool. People have a natural fear of it. But the scary part is not being there. Your customer is already there. Dave Saunders, madisonmain.com
  • 18. Quit counting fans, followers, and like bottle blog subscribers caps. what you’re trying to achieve Think, instead, about and the community that cares about what you’re doing. Amber Naslund, Social Media Today
  • 19.
  • 20. All one needs is a computer, a network connection, and a bright sparkof initiative and creativity to join the economy. Don Tapscott, dontapscott.com
  • 21. The common reputation of Twitter is that it’s frivolous, which isn’t the case. If it’s set up right, it’s a rich environment of lots of learning and sharing of important material. It’s not just “what I had for breakfast.” Lee Rainie, Director of the Pew Internet & American Life Project
  • 22. Human beings are far more likely to communicate ideas and information with others when they are emotionally engaged. Maki, doshdosh.com
  • 23. Humans like to know about the good, the bad, and the ugly side of people, places, and situations, as well as to share this information with others, often as quickly as possible.
  • 24. We want to be connected, to make a difference, to matter, to be missed. We want to belong, and yes, we want to be led. Seth Godin, sethgodin.tpepad.com
  • 25. How can you squander even one more day not taking advantage of the greatest shifts of our generation? How dare you settle for less when the world has made it so easy for you to be remarkable? Seth Godin, sethgodin.typepad.com