3. Facts
on
Commuters
and
Health
• BusinessWeeks
Research
Services
(2007)
Impact
of
CommuGng
on
Employees:
How
Commuter
Benefits
Can
Help
hKp://www.transitcenter.com/uploadedFiles/Transit_Resources/IndustryInformaGon/2008_Business_Week_Survey.pdf.pdf
4. 2
components
to
implement
“calming
commuter’s
club”
• 1)
Dissemina(on
method
throughout
company,
and
measurement
for
financial
and
health
assessment.
• 2)
Calming
Technologies/Prac(ces
for
people
to
use
on
their
commute
5. Types
of
intervenGon
for
commuters
• WE
are
NOT
creaGng
a
Behavior
Change
to
take
public
transit
(destress
is
an
outcome
of
it)
• WE
ARE
trying
to
reduce
Stressing
in
the
duraGon
of
their
commute,
whatever
type
of
commute
they
take.
• How
might
we…
design
calming
tech
on
all
three
types
of
these
commutes?
(what
is
an
appropriate
soluGon
– Personal
car
– Train
or
bus
– Bike
or
Walk
6. Helping
Employer
create
the
right
Benefit
Packages
• “Edenred
provides
solu-ons
that
promote
personal
well-‐being
and
organiza-onal
efficiency”
– White
label
plaYorm,
WiredCommute
uses
Third
Party
Administrators
to
offer
a
comprehensive
and
compliant
commuter
benefit
program
under
their
exisGng
brand
• TransitChek:
Benefit
package,
making
commuter
benefits,
easy,
convienient,
%
financially
rewarding
hKp://www.edenredusa.com/commuter.html
7. ExisGng
White
Label
SoluGons:
For
Company
Wide
Commuter
Benefits
programs
• Greenyour.com:
“Steps
to
Green
your
staff
commu-ng.”
Ways
to
implement
a
public
incenGve
program
in
company,
with
focus
is
on
environmental
reasons.
Health
of
the
planet,
not
the
health
of
the
employees.
Structure
is
focused
on
the
people,
but
the
implementaGon
plan
within
the
• commuterchoice.com:
“Linking
Employers
and
Transporta-on
Providers”
AssociaGon
for
commuter
transportaGon
(ACT)
non-‐profit
organizaGon
is
a
third
party
that
gives
resources
to
employers
to
tailor
programs
their
company’s
commuter
package
for
with
service
providers
in
local
areas
to
implement
transportaGon
soluGons.
Focused
on
financial
benefits.
Small
porGon
on
technology
trends
to
change
the
nature
of
commute
and
demand.
Service
is
available
across
USA.
8. • Ranked
3rd
to
intell
and
mircosob,
b/c
did
not
have
the
diverse
commuter
package
• BUT
Google
has
the
Hype
and
Success
story
about
corporate
commutes
because
it’s
goal
was
different:
Google
focuses
on
CONVIENCE
for
their
workers
(closer
to
health
and
stress
of
workers)
• “it
has
changed
the
quality
of
my
life”
45
yr
old
sobware
engineer,
commuGng
from
SF
to
Silacon
Valley
• Extends
from
Concord
(54
mi
north)
to
Santa
Cruz
(38
mil
south)
• Starts
at
5:05
am,
evening
cycle
starts
3:40-‐10:40,
picking
up
every
15
minutes.
• Affects
employee
choice
on
where
to
live:
traffic
is
the
#
1
convern
for
Bay
area’s
residents
for
the
10th
year
in
a
row
(Google’s
Buses
Help
It’s
Workers
Beat
the
Rush,
March
2007:hKp://www.nyGmes.com/2007/03/10/technology/10google.html?pagewanted=2)
9. Mindfulness:
ExisGng
Calming
ALen(on
focused
on
self
regardless
of
place
SoluGons
Control
your
reac(on
to
your
current
situa(on
The
Many
List
of
“Ways
to
De-‐stress
your
Commute”
Ac(vely
engage
of
From
Bloggers
the
passing
environment
The
Personalized
Playlist
around
you
Get
Comfortable:
change
clothes,
clean
car
Leave
Slightly
later
or
Leave
Earlier
Choose
a
scenic
route
PracGce
breathing
A
iphone
game
that
Mayo
Clinic
Health
SoluGons:
Roll
your
shoulders
and
uses
your
locaGon
as
MeditaGon
PracGces
on
Your
ipod
from
move
neck
around
by
mRemedy.
Includes
breathing
and
the
scenario
for
your
relaxing
techniques
with
beach
scene.
game.
On
your
“Healing
thoughts”
that
can
be
shared
commute,
kill
the
in
other
social
media.
zombies
around
you.
10. Serenity
to
go:
Calming
Techniques
for
your
hecGc
life
–
Mina
Halmiton
• Book
2001:
A
series
of
triggers
in
a
typical
“on
the
go”
person’s
day
to
start
breathing
Gps,
postures,
mindfulness–
from
your
morning
shower,
to
behind
the
wheel,
to
post
commute
relaxaGon.
