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Multimedia & Contiguity Principles By Mark T. Ellis EdTech 513 Boise State University
Objectives  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],There are two sets of objectives for this lesson:
Part I - Multimedia ,[object Object],[object Object]
[object Object],Notice how the graphic is directly related to the  content. The map  clearly supports the text.
[object Object],Decorative Graphics  These are graphics that are used for decorative or humoristic reasons.  In the scheme of multimedia, they are relatively unimportant.
Representational Graphics These are graphics that illustrate the appearance of an object.  In this case, a screen capture is being used to help explain a procedure in a computer application.
Organizational Graphics These are visuals that show relationships among the content of a subject.  This is a diagram that illustrates  the social structure of a bee colony.
Relational Graphics   These are graphics and visuals that summarize quantitative relationships.  Good examples of this would be a pie chart or a bar graph.
Transformational Graphics Graphics of this nature, show changes of something over a period of time or space.
Interpretive Visuals Visuals are graphics that make something that is intangible, visual and more solidified. As you can see, this computer network is understood much more easily with a picture that shows how the network is connected.
[object Object],Facts Use Representational or Organizational visuals if you are talking about specific information or facts Diagram Screen Capture
Concepts You should use Interpretive, Representational or Organizational graphics if you are trying to discuss groups of objects or symbols that are represented by a single name. Screen Capture Diagram Transformational
Process If you are trying to explain how something works, then you could use Relational, Interpretive or Transformational types of visuals Relational Interpretive Transformational
Procedure  In this case, you can use a Transformational graphic. Transformational
Principle If you are trying show cause and effect or guidelines in the completion of a task, then you can use Interpretive and Transformational graphics. Transformational Interpretive
Assessment on Multimedia  ,[object Object],[object Object],[object Object],[object Object],[object Object]
The Answer is… ,[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object]
The Answer is… ,[object Object],[object Object],[object Object],[object Object],[object Object],A Representational graphic illustrates the way an object looks.
[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],The Answer is…
[object Object],A)  A Process, procedure or principal B)  A Concept C)  Facts and Concepts D)  None of the above
[object Object],A)  A Process, procedure or principal B)  A Concept C)  Facts and Concepts D)  None of the above This is what is known as a Transformational graphic The Answer is…..
[object Object],A)  Fact B)  Concept C)  Principles and Procedures D)  Process
[object Object],A)  Fact B)  Concept C)  Principles and Procedures D)  Process The Answer is….. This is what is known as a Representational or Organizational graphic
Part II Contiguity ,[object Object],[object Object]
Guideline #1  - Place text near corresponding graphics. ,[object Object],Notice how the text is  separated from the graphics. This is an example of  poor contiguity.
Text & Graphics  together! Here is a good example of placing text and graphics together.  This allows the mind of the average learner to hold the information and image in the mind more efficiently.   The Result:  Better understanding and memory recall!
Guideline #2  – Synchronize audio spoken words with corresponding graphics. In this case, you do not want to have the graphics or animation on one page and the audio on another.
Sounds should be integrated  as close to the  graphics as possible,  preferably on the same page. By placing the sounds  on the same page as  the visual, the learners are able to retain the information more in their working memory.
Assessment on Contiguity  ,[object Object],[object Object],[object Object],[object Object],[object Object]
The Answer is…… ,[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],A. B .
[object Object],A. B . This page, because the  picture is closer to the text.
Resources ,[object Object],[object Object]

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Multimedia & Contiguity by Mark Ellis

  • 1. Multimedia & Contiguity Principles By Mark T. Ellis EdTech 513 Boise State University
  • 2.
  • 3.
  • 4.
  • 5.
  • 6. Representational Graphics These are graphics that illustrate the appearance of an object. In this case, a screen capture is being used to help explain a procedure in a computer application.
  • 7. Organizational Graphics These are visuals that show relationships among the content of a subject. This is a diagram that illustrates the social structure of a bee colony.
  • 8. Relational Graphics These are graphics and visuals that summarize quantitative relationships. Good examples of this would be a pie chart or a bar graph.
  • 9. Transformational Graphics Graphics of this nature, show changes of something over a period of time or space.
  • 10. Interpretive Visuals Visuals are graphics that make something that is intangible, visual and more solidified. As you can see, this computer network is understood much more easily with a picture that shows how the network is connected.
  • 11.
  • 12. Concepts You should use Interpretive, Representational or Organizational graphics if you are trying to discuss groups of objects or symbols that are represented by a single name. Screen Capture Diagram Transformational
  • 13. Process If you are trying to explain how something works, then you could use Relational, Interpretive or Transformational types of visuals Relational Interpretive Transformational
  • 14. Procedure In this case, you can use a Transformational graphic. Transformational
  • 15. Principle If you are trying show cause and effect or guidelines in the completion of a task, then you can use Interpretive and Transformational graphics. Transformational Interpretive
  • 16.
  • 17.
  • 18.
  • 19.
  • 20.
  • 21.
  • 22.
  • 23.
  • 24.
  • 25.
  • 26.
  • 27.
  • 28. Text & Graphics together! Here is a good example of placing text and graphics together. This allows the mind of the average learner to hold the information and image in the mind more efficiently. The Result: Better understanding and memory recall!
  • 29. Guideline #2 – Synchronize audio spoken words with corresponding graphics. In this case, you do not want to have the graphics or animation on one page and the audio on another.
  • 30. Sounds should be integrated as close to the graphics as possible, preferably on the same page. By placing the sounds on the same page as the visual, the learners are able to retain the information more in their working memory.
  • 31.
  • 32.
  • 33.
  • 34.
  • 35.