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Online Marketing Company
Find out more about Ajax Union: www.ajaxunion.com
Follow Us On Twitter:

twitter.com/ajaxunion
Like On Facebook:

www.facebook.com/ajaxunion
Connect On Linkedin:

www.linkedin.com/companies/ajax-union
Call Ajax Union:

800-594-0444
LinkedIn Turns Eleven In 2014

Source: http://ourstory.linkedin.com
LinkedIn History & Stats
• LinkedIn started out in the living room of
co-founder Reid Hoffman in 2002.
• LinkedIn operates the world’s largest
professional network on the Internet with
over 200 countries and territories.

• Professionals are signing up to join LinkedIn at
a rate of more than two new members per
second.
• Sixty-six percent of LinkedIn members are
located outside of the United States.

Source: http://press.linkedin.com/about
But How Do These
Stats Tie Into The Way
That I Grow My
Business?
Presentation Overview
· How to Generate Leads with LinkedIn
· Optimize Your LinkedIn Profile
· Get more recommendations and endorsements
· Creating a Connection Strategy
· Maintaining a LinkedIn Company Page
· The Secrets of LinkedIn Premium.
Six Ways To Generate Leads
From LinkedIn
1. Optimize Your Profile

Why Not Get More Exposure!
•
•
•
•
•
•
•
•
•
•
•

Personalize Your URL
Optimize Your Title
Have a good photo!
Create impressive summary & specialties
Add positions and experience
Add your websites
Link to other social profiles
Optimized your interests
Show groups you want to show!
Add your contact info.. Phone email etc.
Make sure to use the right keywords
And…Update Your Status!
Login in daily and stay top-of-mind by updating your LinkedIn status.
2. Get Endorsements and Recommendations
• Update Your Status!

Update Your Skills!
Ask Your Connections for an Endorsement and Recommendation!
3. Create a LinkedIn Company Page

There Are Less than 3 Million Company Pages

http://www.linkedin.com/csearch/results
4. Develop a Connection Strategy

How many connections do you have?
•
•
•
•

The more connections you have the more exposure you have.
Are you a LION? (Linkedin Open Networker)
The Private Networker (Connect to people you know well)
People you know.. People you would like to know.

The connection strategy you choose will depend upon how you want
to use LinkedIn. There is no right or wrong choice as long as your
connection strategy supports the goals you have determined
5. Join LinkedIn Groups

What Groups Are You Part Of?
6. Use LinkedIn Search

Use Filters To Really Drill Down

http://www.linkedin.com/company/ajax-union
6. Use LinkedIn Search

Use Filters To Really Drill Down

http://www.linkedin.com/company/ajax-union
Bonus Tip: Get a Linkedin Paid Account

What a Paid Account Includes
•
•
•
•

Send Messages Directly - InMails
Access Profile Organizer
View More Profiles In Search
Access Who Viewed my Profile..

http://www.youtube.com/user/LinkedInMarketing
Quick Recap
·
·
·
·
·
·

How to Generate Leads with LinkedIn
Optimize Your LinkedIn Profile
Get more recommendations and endorsements
Creating a Connection Strategy
Maintaining a LinkedIn Company Page
The Secrets of LinkedIn Premium.
Find out more about Ajax Union: www.ajaxunion.com

Questions?
Comments?
Concerns?
What are your
action items?
Online Marketing Company
Find out more about Ajax Union: www.ajaxunion.com
Follow Us On Twitter:

twitter.com/ajaxunion
Like On Facebook:

www.facebook.com/ajaxunion
Connect On Linkedin:

www.linkedin.com/companies/ajax-union
Call Ajax Union:

800-594-0444

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6 Ways to Generate Leads Through LinkedIn

  • 1. Online Marketing Company Find out more about Ajax Union: www.ajaxunion.com Follow Us On Twitter: twitter.com/ajaxunion Like On Facebook: www.facebook.com/ajaxunion Connect On Linkedin: www.linkedin.com/companies/ajax-union Call Ajax Union: 800-594-0444
  • 2. LinkedIn Turns Eleven In 2014 Source: http://ourstory.linkedin.com
  • 3. LinkedIn History & Stats • LinkedIn started out in the living room of co-founder Reid Hoffman in 2002. • LinkedIn operates the world’s largest professional network on the Internet with over 200 countries and territories. • Professionals are signing up to join LinkedIn at a rate of more than two new members per second. • Sixty-six percent of LinkedIn members are located outside of the United States. Source: http://press.linkedin.com/about
  • 4. But How Do These Stats Tie Into The Way That I Grow My Business?
  • 5. Presentation Overview · How to Generate Leads with LinkedIn · Optimize Your LinkedIn Profile · Get more recommendations and endorsements · Creating a Connection Strategy · Maintaining a LinkedIn Company Page · The Secrets of LinkedIn Premium.
  • 6. Six Ways To Generate Leads From LinkedIn
  • 7. 1. Optimize Your Profile Why Not Get More Exposure! • • • • • • • • • • • Personalize Your URL Optimize Your Title Have a good photo! Create impressive summary & specialties Add positions and experience Add your websites Link to other social profiles Optimized your interests Show groups you want to show! Add your contact info.. Phone email etc. Make sure to use the right keywords
  • 8. And…Update Your Status! Login in daily and stay top-of-mind by updating your LinkedIn status.
  • 9. 2. Get Endorsements and Recommendations • Update Your Status! Update Your Skills! Ask Your Connections for an Endorsement and Recommendation!
  • 10. 3. Create a LinkedIn Company Page There Are Less than 3 Million Company Pages http://www.linkedin.com/csearch/results
  • 11. 4. Develop a Connection Strategy How many connections do you have? • • • • The more connections you have the more exposure you have. Are you a LION? (Linkedin Open Networker) The Private Networker (Connect to people you know well) People you know.. People you would like to know. The connection strategy you choose will depend upon how you want to use LinkedIn. There is no right or wrong choice as long as your connection strategy supports the goals you have determined
  • 12. 5. Join LinkedIn Groups What Groups Are You Part Of?
  • 13. 6. Use LinkedIn Search Use Filters To Really Drill Down http://www.linkedin.com/company/ajax-union
  • 14. 6. Use LinkedIn Search Use Filters To Really Drill Down http://www.linkedin.com/company/ajax-union
  • 15. Bonus Tip: Get a Linkedin Paid Account What a Paid Account Includes • • • • Send Messages Directly - InMails Access Profile Organizer View More Profiles In Search Access Who Viewed my Profile.. http://www.youtube.com/user/LinkedInMarketing
  • 16. Quick Recap · · · · · · How to Generate Leads with LinkedIn Optimize Your LinkedIn Profile Get more recommendations and endorsements Creating a Connection Strategy Maintaining a LinkedIn Company Page The Secrets of LinkedIn Premium.
  • 17. Find out more about Ajax Union: www.ajaxunion.com Questions? Comments? Concerns?
  • 19. Online Marketing Company Find out more about Ajax Union: www.ajaxunion.com Follow Us On Twitter: twitter.com/ajaxunion Like On Facebook: www.facebook.com/ajaxunion Connect On Linkedin: www.linkedin.com/companies/ajax-union Call Ajax Union: 800-594-0444