http://mycoachingcenter.com/ -- Get listed in our Coaches' Directory & Get Your Own Profile Page (FREE/FREE); as well as access Lead-Generation, Client-Attraction, and Busines-Building Training to help you Get More Clients and Build the Coaching Practice you so well deserve...
Got questions... suggestions....? Post them in the comments below, or message me here on LinkedIn.
3. www.myCoachingCenter.com
Training / Resources / Exposure
• More than 200 Million Users
• Male Users: 61%; Female Users: 39%
• 63% No Kids; 37% Have Kids
• 2.7 Million+ Business Pages
• 1.5 Million LinkedIn Groups
• The 14th Most Visited Site on the Plannet
•Source: quantcast.com
Why is this good to know?
LI Stats
5. www.myCoachingCenter.com
Training / Resources / Exposure
• No College 22%
• College 52%
• Grad School 26%
• $0-50k 31%
• $50-100k 34%
• $100-150k 19%
• $150k+ 15%
Why is this good to know?
Education & Income
Demographics
6. www.myCoachingCenter.com
Training / Resources / Exposure
Rank
• United States 32.0% 12
• India 17.5% 8
• United Kingdom 3.6% 14
• Brazil 3.0% 21
• Australia 3.0% 10
• Canada 2.6% 12
• Netherlands 2.6% 9
• South Africa 1.8% 8
• Spain 1.8% 21
• China 1.6% 236
Why is this good to know?
International Stats
8. www.myCoachingCenter.com
Training / Resources / Exposure
1. Know who your ideal client is:
• What is his/her job
• How much $$$ they make
• Where can you find them
• What keeps them up at night?
2. Be Clear on What Service You Provide:
• It must solve a pain/challenge – or help with a fulfill a strong desire
• Someone is actively searching for this service – needs it and wants it
• Price it in a way that it appeals to your ideal client
*** Be known by your prospects – Be Visible – Gain their Trust ***
2.5 “Prerequisites”
9. www.myCoachingCenter.com
Training / Resources / Exposure
Gain Visibility & Trust
• Be present in the groups where your ideal client hangs out
• Provide valuable input: comments, share resources
(50+% NOT YOURS)
• Share videos, blog posts, checklists, articles, infographics, webinars,
invites to Radio Show Interviews, etc. (yours)
• All your self-promotional activities should be
Lead-Generation Tools
• Engage in one-on-one conversation with your ideal
client (e.g. after seeing their post)
• CONNECT with Group Manager/s and gain
their trust. Offer to support them!
* - COMMENTS are your #1 way to show your
expertis, & Gain Trust, Like, and Visibility !!!
10. www.myCoachingCenter.com
Training / Resources / Exposure
The Lead-Generation
& Client-Attraction Strategy
Once your ducks are in a row…
1. Be a member in the Groups where your Ideal Client is LOOKING FOR SOLUTIONS(!)
2. Contact them privately and offer them a solution – start with a Checklist, Video
(tutorial), Free Webinar (most powerful)
3. Once you develop visibility and trust*, contact them and offer them a paid consult
(dealing with difficult teen, video marketing, strategic planning, conflict
management, etc. – offer solution to their most burning pain)
4. Follow Up!!!
11. www.myCoachingCenter.com
Training / Resources / Exposure
USE a CRM
1. Keep records of who you talked to and what you
talked about
2. LI “CRM” keeps track of your conversations for you
3. Set a reminder of when to follow up – it’s easy in LI
13. www.myCoachingCenter.com
Training / Resources / Exposure
Resources
• www.22Touch.com – Follow up with Class
• www.SuccessPrinciples101.com/video –
Marketing/Promo Video Creation Training
• Lead-Generation / List Building Group Coaching
15. www.myCoachingCenter.com
Training / Resources / Exposure
Do You Want to Accelerate
Your Coaching Business Growth?
Contact me at
http://my.vCita.com/getMoreClients and set up
a time to chat… (30-minutes No-Strings-Attached
Marketing-Planning Session; or discuss how to
remove a current stumbling block)
… or contact me through LinkedIn
(www.LinkedIn.com/in/egSebastian)