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Mobile Media & Apps the world is going mobile...
Apps, apps, apps DID YOU KNOW THAT... 8.2 billion mobile apps were downloaded in 2010? Android and iPhone users spend 79-80 min/day using apps? (Source: Gartner, AdMob)
Mobile Social Networking More than 250 million  users are accessing Facebook through their mobile devices (Source: Facebook)
Augmented Reality
The Touch Web
Enhanced Location Awareness
Mobile Internet By 2015... Two-thirds of the  world’s mobile data traffic will be video There  will be 788 million mobile-only Internet users There  will be 7.1 billion mobile-connected devices, approximately equal to the world’s population (Source: Cisco)
Sources and References References AdMob. (2010). May 2010 Mobile Metrics Report. Retrieved from http://metrics.admob.com/wp-content/uploads/2010/06/May-2010-AdMob-Mobile-Metrics-Highlights.pdf Cisco. (2011). Cisco Visual Networking Index: Global Mobile Data Traffic Forecast Update, 2010-2015. Retrieved from http://www.cisco.com/en/US/solutions/collateral/ns341/ns525/ns537/ns705/ns827/white_paper_c11-520862.html Facebook. (2011). Statistics. Retrieved from http://www.facebook.com/press/info.php?statistics Gartner. (2011). Gartner Says Worldwide Mobile Application Store Revenue Forecast to Surpass $15 Billion in 2011. Retrieved from http://www.gartner.com/it/page.jsp?id=1529214 Images AXDesigner. (2010). iPhone iCon Wallpaper. | Flickr - Photo Sharing! Retrieved from http://www.flickr.com/photos/42324406@N04/5149839681/ Lululemon athletica. (2010). Click check in using Facebook places or Foursquare. | Flickr - Photo Sharing! Retrieved from http://www.flickr.com/photos/lululemonathletica/5169955269/in/photostream/ Mastrobiggo. (2008). IPhone and Filippo – Dave Hill Effect. | Flickr - Photo Sharing! Retrieved from http://www.flickr.com/photos/mastrobiggo/2414317157/in/photostream/ Nan palmero. (2010). Foursquare Pins and Tattoos – SXSW 2010. | Flickr - Photo Sharing! Retrieved from http://www.flickr.com/photos/97402086@N00/4432186135 Shapeshift. (2008). iPhone generation. | Flickr - Photo Sharing! Retrieved from http://www.flickr.com/photos/30008272@N00/2384168299 Rishibando. (2010). Facebook Wants a New Face. | Flickr - Photo Sharing! Retrieved from http://www.flickr.com/photos/27590002@N04/4660452869 Turkletom. (2010). Augmented Reality. | Flickr - Photo Sharing! Retrieved from http://www.flickr.com/photos/46221849@N06/4325703868

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Mobile Media & Apps

  • 1. Mobile Media & Apps the world is going mobile...
  • 2. Apps, apps, apps DID YOU KNOW THAT... 8.2 billion mobile apps were downloaded in 2010? Android and iPhone users spend 79-80 min/day using apps? (Source: Gartner, AdMob)
  • 3. Mobile Social Networking More than 250 million users are accessing Facebook through their mobile devices (Source: Facebook)
  • 7. Mobile Internet By 2015... Two-thirds of the world’s mobile data traffic will be video There will be 788 million mobile-only Internet users There will be 7.1 billion mobile-connected devices, approximately equal to the world’s population (Source: Cisco)
  • 8. Sources and References References AdMob. (2010). May 2010 Mobile Metrics Report. Retrieved from http://metrics.admob.com/wp-content/uploads/2010/06/May-2010-AdMob-Mobile-Metrics-Highlights.pdf Cisco. (2011). Cisco Visual Networking Index: Global Mobile Data Traffic Forecast Update, 2010-2015. Retrieved from http://www.cisco.com/en/US/solutions/collateral/ns341/ns525/ns537/ns705/ns827/white_paper_c11-520862.html Facebook. (2011). Statistics. Retrieved from http://www.facebook.com/press/info.php?statistics Gartner. (2011). Gartner Says Worldwide Mobile Application Store Revenue Forecast to Surpass $15 Billion in 2011. Retrieved from http://www.gartner.com/it/page.jsp?id=1529214 Images AXDesigner. (2010). iPhone iCon Wallpaper. | Flickr - Photo Sharing! Retrieved from http://www.flickr.com/photos/42324406@N04/5149839681/ Lululemon athletica. (2010). Click check in using Facebook places or Foursquare. | Flickr - Photo Sharing! Retrieved from http://www.flickr.com/photos/lululemonathletica/5169955269/in/photostream/ Mastrobiggo. (2008). IPhone and Filippo – Dave Hill Effect. | Flickr - Photo Sharing! Retrieved from http://www.flickr.com/photos/mastrobiggo/2414317157/in/photostream/ Nan palmero. (2010). Foursquare Pins and Tattoos – SXSW 2010. | Flickr - Photo Sharing! Retrieved from http://www.flickr.com/photos/97402086@N00/4432186135 Shapeshift. (2008). iPhone generation. | Flickr - Photo Sharing! Retrieved from http://www.flickr.com/photos/30008272@N00/2384168299 Rishibando. (2010). Facebook Wants a New Face. | Flickr - Photo Sharing! Retrieved from http://www.flickr.com/photos/27590002@N04/4660452869 Turkletom. (2010). Augmented Reality. | Flickr - Photo Sharing! Retrieved from http://www.flickr.com/photos/46221849@N06/4325703868