eCater for cafes shows how the eCater online marketplace can generate profits and extra revenue for cafes and caterers & food businesses

2. Corporate/boardroom catering is simple, profitable business for any cafe. Most cafes just want more of it! eCater provides you with all the tools, both online and in-store to capture and build this business.  Keep reading to see how eCater delivers!

3. Practically all of your potentialcorporate & office catering customerssit in front of their computer each day  94% of them use an online search tool each day to assist with a buying decision 81% of them prefer ordering online because of convenience, accountable electronic trail and easy reordering

4. Customer benefits Free to use  Flexible fast and accurate  Pay by credit card, Immediate invoice and electronic order trail  More choice and variety – the added assurance of other customer reviews  Purchase history and easy reordering 

5. The ecater customer 92% are female 65% over 30 years old 57% order for business every day 86% Are unaware their local café provided catering. (despite buying coffees and lunches from them)

6. 72% Car HireNow booked online Office, lunch & Home Catering Services? Happening now 61% FlightsNow booked online 53% HotelsNow Booked online

7. What customers order – Current Trends Buying preferences changing Pies increasing Pizza increasing Salad & cheese’s down Function food down Fruit platters even Breakfast meeting’s up Sandwich platters up

8. Facts and stats Average online order valueis 21% higher Increased order frequency Delivery vs Pick Up 70/30% Increased loyalty & engagement, 80% intend reordering Online data and reporting, average $,best customer/s, Items etc

9. How do customers find your café or Food and Catering business?

10. Enter your cafe home page URL Type in your Café name, Suburb or post code

11. A simple link from your site Online link

12. Or – individual links from each store

14. SIMPLE Order Process Customer chooses from your menu  Customer orders online, pays by cc or account, emailed tax invoice  Cafe receives email & or fax with an sms reminder advising of order, or delivered directly to your POS  Cafe prepares and has ready for delivery or pick up  eCater banks payments, fully reconciled – feedback provided by customer 

15. How it is promoted? eCater has a two pronged marketing approach eCater can be found on the web with a strong SEO & SEM strategy with Google page 1 rankings for key search terms Each café promotes their eCater online ordering menu Conversation, tell them to go to your site Printed sandwich bags & coffee lid stickers Cards, with your eCater web address Flyers Posters Your own URL www.ecater.com.au/yourname

17. 50% of orders arriving after 4pm (when you’re normally gone)

18. New customers beyond your traditional reach, (55% of all eCater orders are new business)