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The 12 Best
Small Business
Spotlight Quotes
We interviewed marketers
on their experiences with
online marketing for small
businesses.
Here are some of
our favorite things
they said…
“Our marketing strategy
has always been
centered on sharing.”
via Pink Cake Box
“A key part of our mission…is to
educate and empower…so we
focus on positive and informational
content.”
via Lexion Capital Management
“We have been…producing high-
quality content that our potential
client…would find through the search
engines and once they find it we’re
able to demonstrate that we’re experts.”
via Console & Hollawell
“[Email marketing] is important for
relationship building which, in turn,
increases customer loyalty. I can predict
that on days when I send out an email,
sales will increase (even when the email
doesn’t contain an offer).”
via StorkGifts
“Our overall marketing strategy is
centered on helping prospects and clients
truly view CBG Benefits as a partner. We
provide content, tools, and other resources
that will help our prospects and clients
achieve their goals.”
via CBG Benefits
“It has been hard to find a balance
between informative, product-focused
content and company culture posts…While
we do want our customers to see the
personality…we also want to keep the
product at the center of the conversation.”
via Formstack
“SEO is time consuming and it
does take patience to see yourself
move up in rankings on the search
engines result pages.”
via Hirease
“Without social media, we could
have the best PPC and SEO
program, but it would fall flat if our
customers weren’t given an outlet
to express and share their stories.”
via CastCoverZ!
“Online, whenever someone
searches for something
related to our niche, we
want to make sure that we
are in front of them.”
via MyBinding
“For the most immediate
results, paid search is the
most beneficial. You pay
today, you get traffic today,
you make a sale today.”
via MyBinding
“Our industry isn’t really
exciting or sexy, and because
of that we have to get
creative in the ways that ways
that we market ourselves.”
via MyBinding
“When someone has an
online fundraising need, they
know it and they immediately
start searching for a solution.”
via Go Get Funding
Do you want the Small Business
Spotlight to shine on your small
business?
Fill out this quick form to apply!

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Best of eZanga's Small Business Spotlight

  • 1. The 12 Best Small Business Spotlight Quotes
  • 2. We interviewed marketers on their experiences with online marketing for small businesses.
  • 3. Here are some of our favorite things they said…
  • 4. “Our marketing strategy has always been centered on sharing.” via Pink Cake Box
  • 5. “A key part of our mission…is to educate and empower…so we focus on positive and informational content.” via Lexion Capital Management
  • 6. “We have been…producing high- quality content that our potential client…would find through the search engines and once they find it we’re able to demonstrate that we’re experts.” via Console & Hollawell
  • 7. “[Email marketing] is important for relationship building which, in turn, increases customer loyalty. I can predict that on days when I send out an email, sales will increase (even when the email doesn’t contain an offer).” via StorkGifts
  • 8. “Our overall marketing strategy is centered on helping prospects and clients truly view CBG Benefits as a partner. We provide content, tools, and other resources that will help our prospects and clients achieve their goals.” via CBG Benefits
  • 9. “It has been hard to find a balance between informative, product-focused content and company culture posts…While we do want our customers to see the personality…we also want to keep the product at the center of the conversation.” via Formstack
  • 10. “SEO is time consuming and it does take patience to see yourself move up in rankings on the search engines result pages.” via Hirease
  • 11. “Without social media, we could have the best PPC and SEO program, but it would fall flat if our customers weren’t given an outlet to express and share their stories.” via CastCoverZ!
  • 12. “Online, whenever someone searches for something related to our niche, we want to make sure that we are in front of them.” via MyBinding
  • 13. “For the most immediate results, paid search is the most beneficial. You pay today, you get traffic today, you make a sale today.” via MyBinding
  • 14. “Our industry isn’t really exciting or sexy, and because of that we have to get creative in the ways that ways that we market ourselves.” via MyBinding
  • 15. “When someone has an online fundraising need, they know it and they immediately start searching for a solution.” via Go Get Funding
  • 16. Do you want the Small Business Spotlight to shine on your small business? Fill out this quick form to apply!