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Ambient Connectivity,[object Object],eComm Europe 2009,[object Object],Bob Frankston方思腾,[object Object],http://frankston.com,[object Object],1,[object Object]
Ambient Connectivity,[object Object],Can assume end points are “just connected”,[object Object],Networking like driving or walking or …,[object Object],Rather than like buying a ride on a railroad,[object Object],No providers, just local & spanning facilities,[object Object],A Person walks into a restaurant and orders,[object Object],Vanilla ice cream with whipped cream and nuts,[object Object],Is told they are out of cherries,[object Object],2,[object Object]
Implementation Details,[object Object],Funding,[object Object],Telecom: Subscription funding as profit centers,[object Object],AC: Common infrastructure using all available facilities,[object Object],Stable relationships/paths IP Address,[object Object],End point identifiers for the relationship (names/intents),[object Object],Routing identifiers (like postal addresses),[object Object],Result,[object Object],Common facilities and cost savings,[object Object],Simplicity,[object Object],Opportunity rather than gatekeepers,[object Object],3,[object Object]
What is “Ambient Connectivity”?,[object Object],It’s a Trillion Dollar Euro (per year) Opportunity,[object Object],Billable events create no value, innovation gatekept,[object Object],It’s like networking,[object Object],But without the network (Apologies to Einstein),[object Object],Just the end-points,[object Object],It’s about the applications,[object Object],Devices to Devices,[object Object],Not just people-people, but our agents,[object Object],Price is a story we tell,[object Object],The telecom story is one of the nuttier ones,[object Object],Ambient connectivity is far simpler,[object Object],4,[object Object]
What is “Ambient Connectivity”?,[object Object],It’s about relationships,[object Object],Not just exchanging bits,[object Object],It’s almost a nonconcept,[object Object],It “just works”,[object Object],Need to remove the phantoms from your brain,[object Object],It’s just “is”,[object Object],The rediscovery of End-To-End,[object Object],Focus on Applications,[object Object],No promises but opportunity ,[object Object],Can solve own problems (individual and/or community),[object Object],5,[object Object]
Not Ambient Connectivity,[object Object],6,[object Object]
Confused and at risk,[object Object],7,[object Object]
A Taste of Connectivity,[object Object],Broadband is to the Internet,[object Object],Like the Vomit Comet is to weightlessness,[object Object],Great till you hit slam into the wall,[object Object],Just a scoche,[object Object],Subscriptions do decouple app from path,[object Object],Just like unmeasured dialup did,[object Object],Ambient Electricity,[object Object],110/220 50/60,[object Object],Plus USB,[object Object],8,[object Object]
Opportunities,[object Object],Everything we do now but,[object Object],Everywhere,[object Object],Wired or wireless, fiber or copper, or sometimes nothing,[object Object],Nothing? As in observing relationships and latent relationships,[object Object],No dependence of subscriptions,[object Object],This means 100% “take-up”,[object Object],No meter running,[object Object],No per-pipe billing,[object Object],Means resilience – any path works,[object Object],Anyone can add capacity,[object Object],Lower Hurdle of innovation: Curiosity is enough,[object Object],9,[object Object]
The Bit Commons,[object Object],One common infrastructure,[object Object],Means savings more than costs,[object Object],Can take advantage of existing facilities,[object Object],Facilities facilitate rather than limit,[object Object],Learning to be independent,[object Object],Dealing with failures,[object Object],Dealing with delays,[object Object],They happen anyway,[object Object],Architecting for the Bit Commons,[object Object],Presume connectivity,[object Object],Shims rather than silos,[object Object],10,[object Object]
Phantoms in the Brain,[object Object],Concerns about zombie companies (carriers),[object Object],Networks vs. networking.,[object Object],Current Internet (prototype) Protocols,[object Object],Worries about capacity and congestions,[object Object],The Internet is “full”,[object Object],Using up the Internet,[object Object],The Tragedy of the Commons (bits are not cows),[object Object],My bits are special; Maze of twisty passages etc,[object Object],Time to shift the paradigm!,[object Object],11,[object Object]
What is that Internet anyway?,[object Object],Dessert Topping or Floor Wax,[object Object],Network of networks,[object Object],Dialup and Broadband,[object Object],An Experiment in Economics,[object Object],What if you removed costs and path dependencies?,[object Object],About applications,[object Object],Protocols are (supposed to be) app-to-app,[object Object],App is not a machine, can be a conversation or document,[object Object],12,[object Object]
Everyday Things,[object Object],Why do we used wired logic?,[object Object],What does a light switch do?,[object Object],Changing behavior with soft policies,[object Object],Smart Grids??,[object Object],Treated as a special case,[object Object],Info electrons vs. Power electrons,[object Object],Matter Transmission,[object Object],Ship part number not part,[object Object],Like a URL or a GUID,[object Object],GPS direct from satellites!,[object Object],13,[object Object]
What is Important,[object Object],The Lamppost model,[object Object],Look where the light is shining,[object Object],Not where we dropped the keys,[object Object],Broadband is a video delivery system,[object Object],Thus good for …,[object Object],Video delivery – YouTube,[object Object],And social network (because it’s the veneer),[object Object],What about staying alive,[object Object],911 (119, 112 etc WTF – I’m dead) is about as bad as it gets,[object Object],Why not have your pacemaker report events to your physician?,[object Object],First fire alerts with rich info to fire fighters/preventers?,[object Object],14,[object Object]
Achieving Ambience,[object Object],Recognize bits are fundamental,[object Object],Realize the zombies are synthetic constructs,[object Object],Shift the funding model to infrastructure!,[object Object],Start to work on New Protocols,[object Object],Reconnect from the edge,[object Object],Separate naming (relationships) from addressing (path),[object Object],Stable relationships, stable paths,[object Object],Move from stakeholders in misery,[object Object],To taking advantage of opportunities,[object Object],15,[object Object]
Finland: A Case Study?,[object Object],Promises 100% Broadband,[object Object],But depends on carriers,[object Object],Not for those too remote??,[object Object],Why speed rather than coverage?,[object Object],Can it shift paradigms?,[object Object],Providers offering their services,[object Object],Opportunity to subscribe is not infrastructure,[object Object],Can’t assume availability,[object Object],Ambient Connectivity,[object Object],Use existing infrastructure first,[object Object],Can assume connectivity and exploit it,[object Object],16,[object Object]
Change is imminent,[object Object],Divestiture 1984 – Change happens,[object Object],Steps,[object Object],Acknowledge bits are fundamental (vs. services),[object Object],Fund common infrastructure (local examples),[object Object],Research new protocols and approaches,[object Object],Momentum builds with experience,[object Object],17,[object Object]
Questions?,[object Object],Readings,[object Object],http://rmf.vc/?n=IAC – Introducing Ambient Connectivity,[object Object],http://rmf.vc/?n=BI – Broadband Internet?,[object Object],http://rmf.vc/?n=AS – Assuring scarcity (today’s model),[object Object],http://rmf.vc/?n=BL – Beyond Limits – Hyper-growth markets,[object Object],http://rmf.vc/?n=ESF – Evolution is Simple, Fundamental,[object Object],http://frankston.com/?n=Railroads,[object Object],18,[object Object],谢谢,[object Object]

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Bob Frankston's Presentation at Emerging Communication Conference & Awards 2009 Europe

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Notas do Editor

  1. Learning by explaining. Need a framing concept as an alternative to telecom