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Foursquare mblt13 5.14.13 (1)
1.
© 2012 foursquare
labs 1© 2011 foursquare labs 29 Foursquare user-generated big data #MBLT13 Moscow May 2013
2.
© 2012 foursquare
labs 2
3.
© 2012 foursquare
labs By the numbers 3,500,000,000+ check-ins 50,000,000+ POIs 50,000,000+ public photos 33,000,000+ user accounts 25,000,000+ tips 5,000,000+ check-ins / day 1,000,000+ claimed merchants 30,000+ superusers 3
4.
© 2012 foursquare
labs Foursquare in Russia ~1,000,000 registered users 260,000,000+ check-ins 2,400,000+ POIs 4
5.
© 2012 foursquare
labs The Foursquare API Our venue information now reaches 100 million active users each month via partner integrations – 75M API calls per day
6.
© 2012 foursquare
labs
7.
© 2012 foursquare
labs 7 Tip & Photo Growth Tips photos Venues Venues, tips and photos all continue to grow rapidly
8.
© 2012 foursquare
labs Data & Signals The real-time, on-the-ground signals we collect about users and venues allow for powerful insights on search & discovery 8
9.
© 2012 foursquare
labs Foursquare Explore - Social search & recommendations powered by over 3.5 billion check-ins and counting - Results are based on popularity, semantic analysis, trends, time of day and more 9
10.
© 2012 foursquare
labs 10 Merchant Relationships - Merchants “claim” venues through simple verification processes for SMBs and chains - Drive customer traffic through updates & specials - Free analytics tools to monitor activity and learn about loyal customers - Recently launched Foursquare for Business app - >1M claimed venues to date Our free merchant tools on web & mobile help connect businesses with their customers
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Common Mobile Use Case #1 tagging content with a location. Path, Instagram, Vine, Flickr, Evernote Food