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Maximizing Affiliate Commissions
The Affiliate Toolkit
By: David Vogelpohl
@davidvmc
David Vogelpohl
#Pubcon
Popshops
Add product feeds to editorial content
popshops.com
Popshops category pages
Powerful shopping integration
popshops.com
Ad Rotate Plugin
Control your ad inventory
bit.ly/wpadrotate
CPTs make publishing easier
Super sonic content creation & updates
Reviews
Directories
Ecommerce
Videos
Landing Pages
Any Modular
Content
Custom Post Types
Uses fields instead of a WYSIWYG
bit.ly/wpcpt
CPT fields populate front end
Remove the “fat finger” problem
Station Name
Logo
Genre
Description
The best radio station to listen to for
80’s music.
bit.ly/wpcpt
The only SEO plugin you need
Really, there is only one good one
bit.ly/yoastseo
Google Analytics Click Events
Value and track your clicks
bit.ly/eventhack
Converting events to goals
Setting up for custom reports
Google Analytics Reports
Custom reports for affiliates
Source Report
bit.ly/sourceclicks
Landing Pages
bit.ly/lpaffiliate
UTM tracking links
Track everything
bit.ly/utmurls
marketingclique.com/
?utm_source=Facebook
&utm_medium=MC-Page
&utm_term=05-06-2013
&utm_content=Speaking-Announcement
&utm_campaign=WordCamp
Using a CRM as an affiliate
Plan and predict success
Create an institutional memory and
hold your campaigns accountable
Recording the past, predicting the future
Plan and predict success
Make your prediction and record
results to plan future campaigns
Predict Record Results
Predicting future revenue
Setting goals based on real planning
Run traditional sales forecast reports to
predict revenue & measure results!
Predicting eye flow
Attentionwizard.com
Session Cam
Watch your visitors browse your site
sessioncam.com
WebPageTest.org
Speed up your site & increase revenue
@davidvmc
David Vogelpohl

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Maximizing Affiliate Commissions - Pubcon NO 2014