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NET-A-PORTER.COM

NET-A-PORTER.COM

By:
Bri'any
Durham

Reach for success

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Google

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Pinterest
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182,000
total

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! Women
! Ages 18-35

Pin it to win it
70%

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en

Facebook

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user
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Net a-porter: durham

1. NET-A-PORTER.COM NET-A-PORTER.COM By: Bri'any Durham

2. Reach for success

4. Budget $180,000 Google Adwords + $2,000 Pinterest winner = $ 182,000 total

5. Target Audience ! Women ! Ages 18-35

6.

7. Pin it to win it 70% Be involved Wom en

8. Facebook Get Involved ! 700 million world wide user ! Biggest usage spikes !  weekdays 11:00 a.m., 3:00 p.m. and 8:00 p.m. ET Communicate

9. Blogging ! Build an audience ! Inform ! Engage ! Keywords

10. Goals Social Media Communicate Engage Increase Traffic