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Free Web 2.0 Tools for Libraries
1. Free Technology and Web 2.0
Tools for Your Library
Teresa S. Welsh, Ph.D.
teresa.welsh@usm.edu
Stacy Creel, Ph.D.
stacy.creel@usm.edu
2. Solomon, L. (2011). Doing social media so it matters. Chicago: ALA.
BEFORE GETTING
STARTED…
Mississippi Library Association Conference,
10/30/12 Natchez, Miss. 2
3. Some tips:
“Social Media will change. Concept will not. Be
flexible.”
“Interact with people in social media, or risk becoming
irrelevant.”
“Giving up control is hard, but worst case scenario
rarely happens. Even if it does, it is far outweighed by
potential reach a library can have via social media.”
“Figuring out your library’s social media goals doesn’t
have to be terribly complex, but it does have to be the
first step.”
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10/30/12 Natchez, Miss. 3
4. More tips:
“If your library can be in only one place online,
Facebook should be it. Ideally, however, your library
should maintain an active presence at least on
Facebook and Twitter. They are very different social
instruments with different strengths.”
‘Find the best fit for your library based on the
demographics you are trying to reach and your library
goals.”
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10/30/12 Natchez, Miss. 4
5. More tips:
“Every time your library directly engages with someone
online in a positive way, especially one that benefits the
other person, it gains social capital. Social capital takes
time to earn and trust to build.”
“As Library staff, we know that people do judge books
by their covers. Your library’s social media profiles are
“covers” that people will use to judge the library. Put
effort into making them interesting, authentic, and
inviting.”
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10/30/12 Natchez, Miss. 5
6. More tips:
“No Matter what social network your library chooses to
participate in, always remember that people appreciate
the value of content. Don’t waste people’s time with
posts or status updates that are just worthless fillers.”
“ Social Media, in many cases, is happening in close to
real time. Failure to respond promptly to a
conversation, either positive or negative, can result in a
great deal of harm to your library’s reputation.”
Create a social media policy for staff.
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7. Create Web Pages, Multimedia
Yola Web site builder www.yola.com/
Weebly.com Web site, blog builder www.weebly.com/
Create audio greeting with audacity.sourceforge.net
Find, revise, create color palettes with colorhunter.com/
Filter images, post to Facebook, Twitter, Tumblr with
instagram.com/
YouTube Downloader to grab, edit videos
youtubedownload.altervista.org/
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10/30/12 Natchez, Miss. 7
8. Create Tutorials or Presentations
Animoto http://animoto.com/
Turn photos, video clips, music into video
PhotoPeach photopeach.com/
Create slideshows with captions, create quizzes
Vuvox http://www.vuvox.com/
Create collages, slideshows like videos
PowerPoint 10 Try PPT 10 free or use Open Office
Edit images, videos office.microsoft.com/en-us/powerpoint-help/
Tildee.com www.tildee.com/
Use embedded maps, images, video to create unique URL to
share on Facebook, Twitter, Google
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10/30/12 Natchez, Miss. 8
9. Homework Help
Khan Academy www.khanacademy.org/
ReadingBear.org teaches phonics
Free Online Learning videos for reading, math
www.gcflearnfree.org/
WatchKnowLearn.org free educational videos
CitationMachine.net, EasyBib.com bibliography
creator
PRIMO (Peer-Reviewed Instructional Materials Online)
www.ala.org/cfapps/primo/public/search.cfm
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10/30/12 Natchez, Miss. 9
10. Fun Tools for Youth Workshops
Create a Bio Poem cuip.uchicago.edu
/~adarice/cwsite/poems/biopoemform.htm
Create Cartoons www.toondoo.com/
Create Comix www.makebeliefscomix.com/
Create a Glog www.glogster.com/
Create Map www.google.com/mapmaker
Create a Word Cloud at www.wordle.net/
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10/30/12 Natchez, Miss. 10
12. Tools for Marketing Libraries
Foursquare via mobile app, Facebook facebook.com
LinkedIn www.linkedin.com/
Blog www.blogger.com/ or wordpress.com/
Delicious bookmarks delicious.com/
Create Your Own Newspaper paper.li/
Pinterest online pinboard pinterest.com/
YouTube channel, iTunes channel, StumbleUpon
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10/30/12 Natchez, Miss. 12
13. Free Virtual Cloud Apps
Access files from any computer, phone
Share, work on files with selected users
Install Dropbox to any computer; files saved auto-sync
Dropbox www.dropbox.com/
Upload photos, docs, various file types
Microsoft SkyDrive office.microsoft.com/en-us/web-apps
7 GB space, apps for Word, Excel, PowerPoint
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10/30/12 Natchez, Miss. 13
14. Apps:
Cloud Connect for MS Office
google.com/apps/intl/en/business/officeconnect.html
Form Creator www.google.com/google-d-s/forms/
Google Translate translate.google.com/
i-Google personal page www.google.com/ig
Google Mobile www.google.com/mobile/
Googlio e-Portfolio
sites.google.com/site/googlioproject/
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10/30/12 Natchez, Miss. 14
15. And many tools all in one place…
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16. More Free, Useful Web 2.0 Apps
Comodo Free Internet Security
www.comodo.com/home/internet-security/free-internet-sec
Best Free Online Applications and Services
http://www.techsupportalert.com/content/best-free-
online-applications-and-services.htm
Let’s look at some library Web page examples…
Mississippi Library Association Conference,
10/30/12 Natchez, Miss. 16
22. Thank you for your attention…..
What are your favorite, free
Web 2.0 tools?
Teresa S. Welsh, Ph.D.
teresa.welsh@usm.edu
Stacy Creel, Ph.D.
stacy.creel@usm.edu
Mississippi Library Association Conference,
10/30/12 Natchez, Miss. 22
Notas do Editor
Defining Social Capital- “ Having social capital is, in many ways, equivalent to having credibility in a selected online community. It means that others recognize you as someone who provides value and promotes content from others in addition to your own. Social capital can only be earned over time by participating appropriately in the community”.