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Dress Better Startup Weekend Pitch
- 1. Dress Better
- 2. I want to dress better
- 3. over 20 people signed up for our beta
- 4. When I'm shopping I text pictures to friends
- 5. asking more than one person is a pain sort through the feedback poor fashion decision this sucks.
- 6. Here’s what we did within 5 minutes
- 7. Dress Better helps you shop better
- 8. share with trusted friends
- 9. they vote on their phone or computer you can vote too http://sw.dressbetter.co/matt
- 10. feedback in one place
- 11. 20 shoppers have already shared 50 trusted friends have responded
- 12. early adopters through online fashion communities organic growth working on testimonials on fashion blogs fashion fail videos
- 13. Dress Better solves a huge problem
- 14. men are getting married later making their own fashion decisions some of them even like shopping
- 15. $57 billion in 2012
- 16. Dress Better Everything is an Affiliate
- 17. Dress Better What’s Next
- 18. native iPhone app prove revenue model growth
- 19. Dress Better Honest fashion advice from trusted friends
Notas do Editor
- hi I’m matt\n
- young professional\njust graduated\nfirst job\nfinally afford nice things\n\nbut I need advice\n\nare there other people like me?\n
- overwhelming response to survey\n\n20 people\n\nmobile fashion advice app\n\nhow do we solve this problem\nhere’s what I do today\n
- went to mall\nover 20 guys\nasked how they get fashion advice\n\noverwhelming response, \nthey do the same thing I do\ntext a picture to their friends, wait for a reply\n\nthis SUCKS\n
- asking more than one person is a pain\n\nsort through feedback takes time\n\nand this results in a poor shopping experience\n\nthis sucks, we think we can make it better\n\n
- took pictures of ourselves\n\nlean website\n\nyes no, should I buy this\n\ntext and email to friends with no context\n\nwe surprised that within 5 minutes 84% had responded\n\nso what did we prove\n
- we can help you shop better\n\nand this is what it looks like today\n
- I’m shopping\n\nI take a picture\n\nand share it with my trusted friends\n
- they don’t need the app\n\nthey tell me yes or no, should I buy this\n\nwebsite\n
- I get all their feedback in one place\n\nand in the case of brad, his friends told him probably shouldn’t have bought this hat\n\nand if he had dress better, he wouldn’t have made this poor fashion purchase\n\nthis is live now\n
- awesome! \n\nThat’s 2.5 responses/photo\n\nso how are we getting users\n
- \nPAUSE\n
- \n
- guys like me are getting married later\naverage age in 2005 was 27\n\nmaking their own fashion decisions\n\nsome of them like shopping\n\nso how much is this market worth\n\nwell, the mens fashion industry in the US\n\nFOR 2012\n
- $57 billion in 2012\n\nso how we do capture part of this market\n
- scan barcode while they wait\n instantly price compare online and local\n friends can suggest alternatives\n based on the original item\n
- \n
- we need native iphone\nbecause we have to beat text messaging\n\nprove revenue model\nthink affiliate might work, but we need to validate\n\neverything from these high profile fashion blogs\nfashion fail videos on youtube,\nor even a gruella stickering campaign in retail changing rooms.\n\nthis is what we’ve accomplished this weekend, and where we’re headed next\n\nso dress better\n\n
- PAUSE\n\nWith honest fashion advice......... from trusted friends\n\nthank you\n