Value Proposition canvas- Customer needs and pains
March 2012 SVB TechCrawl NYC
1. TRENDS IN STARTUPS TODAY
TECHCRAWL NYC
MARCH 2012
DOREEN BLOCH
www.DoreenBloch.com / www.CoolestStartups.In
2. “The future will be determined in
part by happenings that it is
impossible to foresee; it will also
be influenced by trends that are
now existent and observable.”
- Emily Greene Balch, Nobel Peace Prize Winner
3. Top Trends to Know
1. Quantified Self
2. Design
3. Big Data
4. Incubators & Accelerators
5. Mobile
6. Social Entrepreneurship
7. Physical MeetsVirtual
4. #1: Quantified Self
• Self-Tracking; Knowledge Through Numbers
• Conceived by Dean Ornish; meetups by Kevin Kelly & Gary Wolf
• Health: FitBit, Asthmapolis
• Productivity: Tout, iDoneThis
• The Myth of Continuity
• Other models: Eatery by Massive Health
• www.QuantifiedSelf.com
5. #2: Design
• Macrotrend for products to be “prettier and prettier”
• Affects superficial look (branding, layout) as well as processes
(reduce salesforce, competitive advantage)
• 3D Printing (Organovo, Shapeways, Bespoke Innovations)
• Crowdsourced Design (Quirky)
• Infographics& information design
6. #3: BIG Data
• In 2010, the amount of digital information created in the world
exceeded a zettabyte for the first time. That’s one trillion
gigabytes of data. (Source: EMC, IDC)
• Segmint, Palantir, Visual.ly, Qwiki, Dekko
• Data marketplaces
• Application Programming Interfaces (APIs)
7. #4: Incubators & Accelerators
• It’s easier than ever to launch a startup
• Shifts in capitalization and liquidity
• Y Combinator, TechStars, DreamIt, ER Accelerator, Blueseed…
8. #5: Mobile
• Today there are over 5 billion mobile phone connections
worldwide; by 2015, there will be over 15 billion Internet-
connected devices (Source: BBC News)
• Voice-enabled technologies (information access, commerce…)
• The difference in design
• Apps (Quixey)
9. #6: Social Entrepreneurship
• Modern social entrepreneurship since micro-lending
• Non-profit or for-profit (& Social VC)
• Regulation challenges
10. #7: PhysicalMeets Virtual
• SXSW top buzz went to Highlight and Glancee
• Bringing offline inventory online (ZocDoc, CourseHorse)
• Greengoose (Quantified Self offline goes online)
• Augmented Reality
11. “Don’t follow trends. Start trends.”
- Frank Capra, famous Hollywood Golden Age filmmaker