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22nd November, Red innova, Brasil
Topics of today

Why?

What is Rockstart Accelerator?

            7 lessons learned...
we LOVE startups
What is
Rockstart
Accelerator?
Rockstart Accelerator - what is it


10 teams
  99+ mentors
    1 year in 100 days
           Amsterdam
Rockstart Accelerator - what is it


                               Spring
                              Program



Summer
Program
99+ mentors that help you accelerate
7 learnings to
rockstart your
company
#1 the team is everything
                     complimentary
                             skills

                  Embrace fights


                      Have the talk

                  Vesting
                  arrangements
#2 Work alongside the best
#3 Always keep your focus

The art of saying   NO and planning

                       80-20 rule
stop newspapers, blogs on daily basis
#4 Know when to pivot


Your small size     and vulnerability are
your biggest strength


Corporates have 1000s of employees, huge
resources, high quality and reliability
#4 Know when to pivot
Your 0 customers are a huge advantage

autonomy to change fast

        constantly adapt and do better

No legacy structures

        Learn and pivot when necessary
#5 master the investor game
Investors invest in lines, not dots....

                                  Get referred

         Build relationships, early...


Do your homework, difference VC & Angels
#5 master the investor game
         Be, be like Marilyn Monroe

Do not send business plans, but a 2-pager

        Then, be passionate but picky

Ask for #deals last year, references
#6 be a great mentee

            Be passionate
Follow up

                            Express gratitude


Show impact
     Create a group of mentors & schedule meetups and
                                   brainstorm sessions
Cristian from
Nexi.me with
Steve Blank
#7 learn incredibly fast
Surround yourself with best mentors



       Find people who have just “done” it


Pitch, Pitch, Pitch....and some more!
Learn how to learn, some statistics:

Of this speech you will remember:
- 50% tomorrow
- 25% saturday
- 10% next week
- 5% next month

Learn only what you need to learn, makes
notes, apply and dare to pivot.
Learn, accept pressure as normal every day
thing and stretch.....
Step forward, start!


Don Ritzen
Co-founder&CEO Rockstart
Accelerator
e:   don@rockstart.com
t:   @donritzen
s:   slideshare.com/donritzen

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Rockstart accelerator - Rede Innova conference 2012

  • 1. 22nd November, Red innova, Brasil
  • 2. Topics of today Why? What is Rockstart Accelerator? 7 lessons learned...
  • 3.
  • 6. Rockstart Accelerator - what is it 10 teams 99+ mentors 1 year in 100 days Amsterdam
  • 7. Rockstart Accelerator - what is it Spring Program Summer Program
  • 8. 99+ mentors that help you accelerate
  • 10. #1 the team is everything complimentary skills Embrace fights Have the talk Vesting arrangements
  • 11. #2 Work alongside the best
  • 12.
  • 13. #3 Always keep your focus The art of saying NO and planning 80-20 rule stop newspapers, blogs on daily basis
  • 14.
  • 15. #4 Know when to pivot Your small size and vulnerability are your biggest strength Corporates have 1000s of employees, huge resources, high quality and reliability
  • 16. #4 Know when to pivot Your 0 customers are a huge advantage autonomy to change fast constantly adapt and do better No legacy structures Learn and pivot when necessary
  • 17. #5 master the investor game Investors invest in lines, not dots.... Get referred Build relationships, early... Do your homework, difference VC & Angels
  • 18. #5 master the investor game Be, be like Marilyn Monroe Do not send business plans, but a 2-pager Then, be passionate but picky Ask for #deals last year, references
  • 19. #6 be a great mentee Be passionate Follow up Express gratitude Show impact Create a group of mentors & schedule meetups and brainstorm sessions
  • 21. #7 learn incredibly fast Surround yourself with best mentors Find people who have just “done” it Pitch, Pitch, Pitch....and some more!
  • 22.
  • 23. Learn how to learn, some statistics: Of this speech you will remember: - 50% tomorrow - 25% saturday - 10% next week - 5% next month Learn only what you need to learn, makes notes, apply and dare to pivot.
  • 24. Learn, accept pressure as normal every day thing and stretch.....
  • 25. Step forward, start! Don Ritzen Co-founder&CEO Rockstart Accelerator e: don@rockstart.com t: @donritzen s: slideshare.com/donritzen