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Social Networking Sites and
Geographies of Disconnection
Ben Light

Queensland University of Technology

@doggyb
The Connectivity Conundrum
Facebook	
  helps	
  you	
  connect	
  and	
  share	
  with	
  the	
  people	
  in	
  your	
  life.	
  
!
The	
  ultimate	
  gay	
  social	
  network.	
  Are	
  you	
  looking	
  to	
  meet	
  new	
  friends,	
  find	
  a	
  
partner,	
  or	
  just	
  hook-­‐up?	
  Fitlads	
  is	
  the	
  place!	
  
!
Welcome	
  to	
  LinkedIn,	
  the	
  world's	
  largest	
  professional	
  network	
  with	
  250	
  million	
  
members	
  in	
  over	
  200	
  countries	
  and	
  territories	
  around	
  the	
  globe.	
  Our	
  mission	
  is	
  
simple:	
  connect	
  the	
  world's	
  professionals	
  to	
  make	
  them	
  more	
  productive	
  and	
  
successful.	
  
!
Twitter	
   helps	
   you	
   create	
   and	
   share	
   ideas	
   and	
   information	
   instantly,	
   without	
  
barriers.	
  Twitter	
  is	
  the	
  best	
  way	
  to	
  connect	
  with	
  people,	
  express	
  yourself	
  and	
  
discover	
  what's	
  happening.
Reassembling Connectivity
• Networked Society (Castells 1996)
• Networked Individualism (Wellman 2001)
• Networked Collectivitsm (Baym 2007)
• Networked Publics (Ito 2007; boyd 2008)
• Personal Connections in a Digital Age (Baym 2010)
• Networked Masculinities (Light 2013)
• The Culture of Connectivity (van Dijck 2013)
Interrogating Disconnection
• encrypted pseudonyms on the French Minitel (Livia 2002)
• crypto-tagging, the use of face masking techniques, and the adjustment of audience settings (Lange 2007)
• discourses of digital inclusion and the digital divide (Hargittai 2007, Hargittai 2012),
• a lack of interest in SNS activity (Tufekcki 2008, Portwood-Stacer 2013)
• matrices of shades of use in comparison to heavy use (Hargittai and Hsieh 2011).
• not listening (Crawford 2009)
• fragmentation (Baym 2007)
• time out (Powers 2010)
• digital forgetting (Mayer-Schönberger 2011)
• private spheres of interaction (Papacharrisi 2010, 2011)
• Disconnect.Me (Karppi 2014)
Disconnective Practice
(Light 2014; Light and Cassidy 2014)
!
• Disconnectors 

• Disconnection Modes

• Ethics of Disconnection

• Disconnective Power

• Strategies - Prevention of Connection

• Strategies - Suspension of Connection

• Geographies of Disconnection
With an SNS
• Disconnection may translate into non-use where someone chooses, or is
precluded from engaging with a particular site. The position may be of
variable length.

I remember my ex-wife had a complete fit with me being on it.
Probably through some fit of jealousy, I had to delete my first
Facebook, you know, because she figured I was up to no good,
which I wasn’t. It was awful, probably her to be honest, but yeah
I had to delete it. And obviously we split up and I set it back up
again, and it’s all fine.
(Matt, Train Driver, 35-44)
Within a single SNS
• Choosing not to connect with
people or the functions and
features of a given space.
• This can happen before or after a
connection takes place or has
taken place.
!
!
!
!
• defriending, friend culling, rejection of follow requests, the hiding of posts, the hiding of
online status, the use of back channels like private messaging
• the enactment of functions that stem heavy friending practices
• failure of affective functions
• the use of sites without engaging their networking affordances
Between an SNS and another SNS, website or
application offering or attempting connection
• Choosing, or not begin allowed to
connect accounts between sites
• Rebuffing the possibility for logging
into another site or application using
the login credentials of a site
• Not using social sharing features
inscribed within sites beyond the
SNS in question
Between SNS and spaces
of the physical world
• Not using an SNS in physical
space - e.g. concerns about
safety, privacy or social
etiquette

• Creating a site of
disconnection in order to be
able to use an SNS in public
via the enrolment of physical
distance, objects and bodies

• Turning off location services
inscribed into a given SNS and
the non-completion of
geographic data fields required
for SNS profiles
Moving forward
• Nuancing of appropriation to include
disconnection

• Serious attention to non-human
disconnectors

• site philosophies and
organisational policies

• infrastructures - 3g/4g, WiFi,
app stores, toilets, bus
stops, vehicles

• psychological aspects - lack
of emoticon use or xxx

• Roles of disconnection - practical,
economic, ethics, erotic
This work is based on the following forthcoming
publications
• Light, B. (2014). Disconnecting with Social Networking
Sites. Basingstoke, Palgrave Macmillan.
• Light, B. and Cassidy, E. (2014) Strategies for the
Suspension and Prevention of Connection: Rendering
Disconnection as Socioeconomic Lubricant with
Facebook, New Media and Society (Forthcoming).
Photocredits authors own except: https://www.flickr.com/
photos/122762863@N02/galleries/72157643681239383/


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Geographies of disconnection

  • 1. Social Networking Sites and Geographies of Disconnection Ben Light Queensland University of Technology @doggyb
  • 2. The Connectivity Conundrum Facebook  helps  you  connect  and  share  with  the  people  in  your  life.   ! The  ultimate  gay  social  network.  Are  you  looking  to  meet  new  friends,  find  a   partner,  or  just  hook-­‐up?  Fitlads  is  the  place!   ! Welcome  to  LinkedIn,  the  world's  largest  professional  network  with  250  million   members  in  over  200  countries  and  territories  around  the  globe.  Our  mission  is   simple:  connect  the  world's  professionals  to  make  them  more  productive  and   successful.   ! Twitter   helps   you   create   and   share   ideas   and   information   instantly,   without   barriers.  Twitter  is  the  best  way  to  connect  with  people,  express  yourself  and   discover  what's  happening.
  • 3. Reassembling Connectivity • Networked Society (Castells 1996) • Networked Individualism (Wellman 2001) • Networked Collectivitsm (Baym 2007) • Networked Publics (Ito 2007; boyd 2008) • Personal Connections in a Digital Age (Baym 2010) • Networked Masculinities (Light 2013) • The Culture of Connectivity (van Dijck 2013)
  • 4. Interrogating Disconnection • encrypted pseudonyms on the French Minitel (Livia 2002) • crypto-tagging, the use of face masking techniques, and the adjustment of audience settings (Lange 2007) • discourses of digital inclusion and the digital divide (Hargittai 2007, Hargittai 2012), • a lack of interest in SNS activity (Tufekcki 2008, Portwood-Stacer 2013) • matrices of shades of use in comparison to heavy use (Hargittai and Hsieh 2011). • not listening (Crawford 2009) • fragmentation (Baym 2007) • time out (Powers 2010) • digital forgetting (Mayer-Schönberger 2011) • private spheres of interaction (Papacharrisi 2010, 2011) • Disconnect.Me (Karppi 2014)
  • 5. Disconnective Practice (Light 2014; Light and Cassidy 2014) ! • Disconnectors • Disconnection Modes • Ethics of Disconnection • Disconnective Power • Strategies - Prevention of Connection • Strategies - Suspension of Connection
 • Geographies of Disconnection
  • 6. With an SNS • Disconnection may translate into non-use where someone chooses, or is precluded from engaging with a particular site. The position may be of variable length.
 I remember my ex-wife had a complete fit with me being on it. Probably through some fit of jealousy, I had to delete my first Facebook, you know, because she figured I was up to no good, which I wasn’t. It was awful, probably her to be honest, but yeah I had to delete it. And obviously we split up and I set it back up again, and it’s all fine. (Matt, Train Driver, 35-44)
  • 7. Within a single SNS • Choosing not to connect with people or the functions and features of a given space. • This can happen before or after a connection takes place or has taken place. ! ! ! ! • defriending, friend culling, rejection of follow requests, the hiding of posts, the hiding of online status, the use of back channels like private messaging • the enactment of functions that stem heavy friending practices • failure of affective functions • the use of sites without engaging their networking affordances
  • 8. Between an SNS and another SNS, website or application offering or attempting connection • Choosing, or not begin allowed to connect accounts between sites • Rebuffing the possibility for logging into another site or application using the login credentials of a site • Not using social sharing features inscribed within sites beyond the SNS in question
  • 9. Between SNS and spaces of the physical world • Not using an SNS in physical space - e.g. concerns about safety, privacy or social etiquette • Creating a site of disconnection in order to be able to use an SNS in public via the enrolment of physical distance, objects and bodies • Turning off location services inscribed into a given SNS and the non-completion of geographic data fields required for SNS profiles
  • 10. Moving forward • Nuancing of appropriation to include disconnection • Serious attention to non-human disconnectors • site philosophies and organisational policies • infrastructures - 3g/4g, WiFi, app stores, toilets, bus stops, vehicles • psychological aspects - lack of emoticon use or xxx • Roles of disconnection - practical, economic, ethics, erotic
  • 11. This work is based on the following forthcoming publications • Light, B. (2014). Disconnecting with Social Networking Sites. Basingstoke, Palgrave Macmillan. • Light, B. and Cassidy, E. (2014) Strategies for the Suspension and Prevention of Connection: Rendering Disconnection as Socioeconomic Lubricant with Facebook, New Media and Society (Forthcoming). Photocredits authors own except: https://www.flickr.com/ photos/122762863@N02/galleries/72157643681239383/