David Nour, growth strategist, international speaker, and best selling author of Relationship Economics on the intentional, quantifiable, and strategic value of business relationships to fuel personal and professional growth. Learn more at www.NourGroup.com

1. Rela%onship
Economics®
The
art
&
science
of
rela0onships
David
Nour
–
CEO
The
Nour
Group
Inc.
@davidnour
#ssLIVE

2. David
Nour
•
IRAN
•
MGMT
UNDERGRAD,
EMORY
MBA
•
ATLANTA
•
SALES
&
MARKETING
•
CONSULTING
/
M&A
•
FAMILY
@davidnour #ssLIVE

3. Agenda
•
Intro
to
Rela0onship
Economics®
•
Rela%onship
Currency®
Roadmap
•
Age
of
Connected
Rela%onships
@davidnour #ssLIVE

4. “Networking”
Contacts
or
Rela6onships?
Value
of
YOUR
Rela6onships?
@davidnour #ssLIVE

5. Map
Your
Success…
2.
Key
to
Your
Success?
Success?
1.
Lessons
Learned?
Time
3.
Cri'cal
Rela6onships?
@davidnour #ssLIVE

6. “Leadership
Competencies
for
Success”
@davidnour #ssLIVE

7. Success
is
Fueled
by
Rela%onships
From:
Departments
/
Func%ons
To:
Connec'ons
@davidnour #ssLIVE

8. Rela%onship-­‐Centric
Culture…
Relating….
Overcoming Trust = Credibility + Empathy
“No Trust”
Discovery…
Overcoming Want vs. Need!
“No Need"
Advocating…
Overcoming Why You & Why Your Org.?
“No Help"
Supporting…
Overcoming “Tweetable Moments”
“No Satisfaction"
@davidnour #ssLIVE

9. What
Rela%onships
Do
You
Need?
@davidnour #ssLIVE

10. Three
Rela%onship
Types
•
Personal
-
Enhance
Personal
&
Professional
Development
-
Externally
Faced;
Discre%onary;
Relevant?
•
Func%onal
-
Efficiency;
most
relevant
to
immediate
tasks
-
Internally
Focused;
Non-­‐discre%onary
•
Strategic
-
Uncovering
Future
Challenges
&
Opportuni%es
-
Internal
/
External;
Context
of
Future
Horizon
@davidnour #ssLIVE

11. The
Path
to
Strategic
Rela%onships…
Unsolicited
Vested
Interest
Personal
Return on Impact™
Passion
Custodial
Pride
Unques'onable
Integrity
Repeat
Confidence
Performance,
Trust-­‐Centric
Execu%on,
Introduc'ons
Results
Time
@davidnour #ssLIVE

12. You
Must
Become
an
Expert
in
All
Things…
YOUR
Rela0onships
&
Their
Rela0onships!
•
Their
Likes,
Dislikes
•
Preferences,
Tastes,
Prejudices
•
Business
and
Revenue
Models,
Growth
Oppts
•
What
They
Do
vs.
What
They
Say
They
Do!
@davidnour #ssLIVE

13. A:
They
Need?
C:
You
Bring?
(vs.
Want)
1. Unique?
2. Well
Posi%oned?
1. Exis%ng
-­‐
$
3. Clearly
2. Impending
-­‐
$$
Understood?
3. Created
-­‐
$$$
B:
They
Can’t
Get
Elsewhere!
1. Knowledge
/
Talent
2. Experience
3. Influen%al
Rela%onships
@davidnour #ssLIVE

14. The
New
Norm…
1. Become
an
Object
of
Interest
/
Create
Market
Pull…
2. Develop
Diverse,
Quality,
Value-­‐Based
Market
Rela%onships
3. Ensure
Economic
Buyer
(EB)
4. Provide
Value,
Provoke,
Contrarian
Perspec%ve
5. Develop
a
Trus%ng
Rela%onship
6. Conceptual
Agreement
on
Objec%ves,
Measures,
Value
7. Propose
Win/Win
vs.
We
Win
8. Business
Rela%onship,
i.e.
“Rinse
&
Repeat”
@davidnour #ssLIVE

15. Agenda
•
Intro
to
Rela0onship
Economics®
•
Rela%onship
Currency®
Roadmap
•
Age
of
Connected
Rela%onships
@davidnour #ssLIVE

16. Your
Biggest
Asset…
Civic
Brand
Centers
Industry
Called
of
Influence
YOU!
Professional
@davidnour #ssLIVE

17. Rela%onship
Currency®
Roadmap
RELATIONSHIP
CURRENT
PIVOTAL
RELATIONSHIP
CURRENCY
RELATIONSHIP
CONTACTS™
CENTRIC
DEPOSITS™
BANK™
GOALS
STRATEGIC
RELATIONSHIP
PLAN
(SRP)™
@davidnour #ssLIVE

18. Pivotal
Contacts
–
Inside
Your
Organiza%on
@davidnour #ssLIVE

19. Pivotal
Contact
Sources…
@davidnour #ssLIVE

20. Pivotal
Contacts
–
Equifax
@davidnour #ssLIVE

21. Immediate
Inter-­‐Dependent
Frequent
9
PM
Collabora've
7
PM
Regular
Co-­‐Opera've
5
PM
Occasional
Depth
&
Collegial
Relevancy
@davidnour #ssLIVE

22. Agenda
•
Intro
to
Rela0onship
Economics®
•
Rela%onship
Currency®
Roadmap
•
Age
of
Connected
Rela%onships
@davidnour #ssLIVE

23. @davidnour #ssLIVE

24. From
“Doing”
Social
to
Becoming
One…
• Impact
of
Social
on
Teams
/
Orgs?
• How
do
visionary
leaders,
lead
differently
b/c
of
social?
• What
about
the
talent
gap?
• EVA
of
Internal
&
External
Networks?
• Value
of
Failure?
• Socially-­‐Enabled
Innova%on?
@davidnour #ssLIVE

25. Age
of
Connected
Rela0onships
100
75%
$93
billion
Of
people
who
don’t
Revenues
missed
due
to
million
believe
your
marke%ng
/
misaligned
value
Tweets
each
day
adver%sing
needed
/
offered
@davidnour #ssLIVE

26. Ripple
Effect
of
Disrup%ve
Forces
Individuals
§ The
connected
consumer
§ The
networked
workforce
§ The
empowered
ci%zen
Organiza6ons
§ Evolved
business
models
§ Op%mized
digital
opera%ons
Industries
§ Connected
enterprise
§ Value
migra%on
§ Value
chain
redefini%on
§ Fragmenta%on
@davidnour #ssLIVE

27. @davidnour #ssLIVE

28. @davidnour #ssLIVE

29. RelationshipEconomics.NET
@davidnour #ssLIVE

30. 5
Ways
to
Learn
More…
1. Read
Rela6onship
Economics
Book!
2. 1%
Rule!
3. Subscribe
to
Monthly
Newsleuer
4. Rela%onship
Economics
Group
5. Follow
@davidnour
@davidnour #ssLIVE

31. David
Nour
Rela%onship
Economics®
Atlanta,
GA
404-­‐419-­‐2115
NourGroup.com
@davidnour
#ssLIVE