SlideShare uma empresa Scribd logo
1 de 90
Explore
Route 1Operation Choco-stormWake up you sleeping giant!  DMA Branding. 2005.
Route 1Operation Choco-stormRevisiting the current pack. Making the drink look more ‘happening’ and yummy! The drink is the ‘hero’ on this pack along with vibrant colors and dimensions. This design, surely adds life to the existing structure.  DMA Branding. 2005.
Route 2Cracking combo! The power of two.  DMA Branding. 2005.
Route 2Cracking combo!Inspired by the drink’s unique property of taste, malt and chocolate, this design explores how the distinctive combination of the opposites, the tension between two properties, creates one unique product.  DMA Branding. 2005.
Route 3Drink attitude. Twice a day! A mug for every home.  DMA Branding. 2005.
Route 3Drink attitude. Twice a day!The stance is to start giving an attitude from the pack itself. This this bold and unique structure should instigate the young drinker even before he/she taste the drink.  DMA Branding. 2005.
Route 4Platform Nine and Three-QuartersYum Yum Express to Hogwart!  DMA Branding. 2005.
Route 4Platform Nine and Three-QuartersFor the imaginative and intelligent friends of Harry Potter. A plan to disrupt the rules of the game, this design breaks all the codes & constrains to set a new standard and style for its category. This one’s definitely not for the muggles.  DMA Branding. 2005.
Route 5Be cool. Be smart. Be strong. Be game. Be Withit! DMA Branding. 2005.
Route 5Be Withit!Full of attitude to create a hardcore Bournvita tribe. An attitude for the Fast Moving Cosmo Kids.  A highly campaign-able design with positive attitude, exploding from healthy & tasty chocolate drink - an attempt to create a vocabulary that’s future ready. DMA Branding. 2005.
R U game?

Mais conteúdo relacionado

Mais de DY Works

Brand Flash: Tex Mex
Brand Flash: Tex MexBrand Flash: Tex Mex
Brand Flash: Tex Mex
DY Works
 

Mais de DY Works (12)

Brand Flash: Thums Up
Brand Flash: Thums UpBrand Flash: Thums Up
Brand Flash: Thums Up
 
DY Works approach to Applied Semiotics
DY Works approach to Applied SemioticsDY Works approach to Applied Semiotics
DY Works approach to Applied Semiotics
 
Retail branding
Retail brandingRetail branding
Retail branding
 
DY Works Approach to Internet Retail Branding
DY Works Approach to Internet Retail BrandingDY Works Approach to Internet Retail Branding
DY Works Approach to Internet Retail Branding
 
Air india brand flash
Air india brand flashAir india brand flash
Air india brand flash
 
Brand Flash :Bingo
Brand Flash :BingoBrand Flash :Bingo
Brand Flash :Bingo
 
Hershey's engaging retail intervention and structure design by DY Works
Hershey's engaging retail intervention and structure design by DY WorksHershey's engaging retail intervention and structure design by DY Works
Hershey's engaging retail intervention and structure design by DY Works
 
Brand Flash: Tex Mex
Brand Flash: Tex MexBrand Flash: Tex Mex
Brand Flash: Tex Mex
 
Case Study - Kurkure
Case Study - KurkureCase Study - Kurkure
Case Study - Kurkure
 
Container Branding
Container BrandingContainer Branding
Container Branding
 
10 Creative Monogram Designs
10 Creative Monogram Designs10 Creative Monogram Designs
10 Creative Monogram Designs
 
Creative Melange
Creative MelangeCreative Melange
Creative Melange
 

Último

CHEAP Call Girls in Malviya Nagar, (-DELHI )🔝 9953056974🔝(=)/CALL GIRLS SERVICE
CHEAP Call Girls in  Malviya Nagar, (-DELHI )🔝 9953056974🔝(=)/CALL GIRLS SERVICECHEAP Call Girls in  Malviya Nagar, (-DELHI )🔝 9953056974🔝(=)/CALL GIRLS SERVICE
CHEAP Call Girls in Malviya Nagar, (-DELHI )🔝 9953056974🔝(=)/CALL GIRLS SERVICE
9953056974 Low Rate Call Girls In Saket, Delhi NCR
 
Goa Call Girls 9316020077 Call Girls In Goa By Russian Call Girl in goa
Goa Call Girls 9316020077 Call Girls  In Goa By Russian Call Girl in goaGoa Call Girls 9316020077 Call Girls  In Goa By Russian Call Girl in goa
Goa Call Girls 9316020077 Call Girls In Goa By Russian Call Girl in goa
russian goa call girl and escorts service
 
Beautiful 😋 Call girls in Lahore 03210033448
Beautiful 😋 Call girls in Lahore 03210033448Beautiful 😋 Call girls in Lahore 03210033448
Beautiful 😋 Call girls in Lahore 03210033448
ont65320
 
Chat 9316020077💋 Call Girls Agency In Goa By Goa Call Girls Agency 💋
Chat 9316020077💋 Call Girls  Agency In Goa  By Goa  Call Girls  Agency 💋Chat 9316020077💋 Call Girls  Agency In Goa  By Goa  Call Girls  Agency 💋
Chat 9316020077💋 Call Girls Agency In Goa By Goa Call Girls Agency 💋
russian goa call girl and escorts service
 
Desi Bhabhi Call Girls In Goa 💃 730 02 72 001💃desi Bhabhi Escort Goa
Desi Bhabhi Call Girls  In Goa  💃 730 02 72 001💃desi Bhabhi Escort GoaDesi Bhabhi Call Girls  In Goa  💃 730 02 72 001💃desi Bhabhi Escort Goa
Desi Bhabhi Call Girls In Goa 💃 730 02 72 001💃desi Bhabhi Escort Goa
russian goa call girl and escorts service
 

Último (20)

CHEAP Call Girls in Malviya Nagar, (-DELHI )🔝 9953056974🔝(=)/CALL GIRLS SERVICE
CHEAP Call Girls in  Malviya Nagar, (-DELHI )🔝 9953056974🔝(=)/CALL GIRLS SERVICECHEAP Call Girls in  Malviya Nagar, (-DELHI )🔝 9953056974🔝(=)/CALL GIRLS SERVICE
CHEAP Call Girls in Malviya Nagar, (-DELHI )🔝 9953056974🔝(=)/CALL GIRLS SERVICE
 
Goa Call Girls 9316020077 Call Girls In Goa By Russian Call Girl in goa
Goa Call Girls 9316020077 Call Girls  In Goa By Russian Call Girl in goaGoa Call Girls 9316020077 Call Girls  In Goa By Russian Call Girl in goa
Goa Call Girls 9316020077 Call Girls In Goa By Russian Call Girl in goa
 
Borum Call Girls Service ☎ ️93326-06886 ❤️‍🔥 Enjoy 24/7 Escort Service
Borum Call Girls Service ☎ ️93326-06886 ❤️‍🔥 Enjoy 24/7 Escort ServiceBorum Call Girls Service ☎ ️93326-06886 ❤️‍🔥 Enjoy 24/7 Escort Service
Borum Call Girls Service ☎ ️93326-06886 ❤️‍🔥 Enjoy 24/7 Escort Service
 
𓀤Call On 6297143586 𓀤 Ultadanga Call Girls In All Kolkata 24/7 Provide Call W...
𓀤Call On 6297143586 𓀤 Ultadanga Call Girls In All Kolkata 24/7 Provide Call W...𓀤Call On 6297143586 𓀤 Ultadanga Call Girls In All Kolkata 24/7 Provide Call W...
𓀤Call On 6297143586 𓀤 Ultadanga Call Girls In All Kolkata 24/7 Provide Call W...
 
Book Sex Workers Available Kolkata Call Girls Service Airport Kolkata ✔ 62971...
Book Sex Workers Available Kolkata Call Girls Service Airport Kolkata ✔ 62971...Book Sex Workers Available Kolkata Call Girls Service Airport Kolkata ✔ 62971...
Book Sex Workers Available Kolkata Call Girls Service Airport Kolkata ✔ 62971...
 
Beautiful 😋 Call girls in Lahore 03210033448
Beautiful 😋 Call girls in Lahore 03210033448Beautiful 😋 Call girls in Lahore 03210033448
Beautiful 😋 Call girls in Lahore 03210033448
 
Independent Garulia Escorts ✔ 9332606886✔ Full Night With Room Online Booking...
Independent Garulia Escorts ✔ 9332606886✔ Full Night With Room Online Booking...Independent Garulia Escorts ✔ 9332606886✔ Full Night With Room Online Booking...
Independent Garulia Escorts ✔ 9332606886✔ Full Night With Room Online Booking...
 
Sonagachi ( Call Girls ) Kolkata ✔ 6297143586 ✔ Hot Model With Sexy Bhabi Rea...
Sonagachi ( Call Girls ) Kolkata ✔ 6297143586 ✔ Hot Model With Sexy Bhabi Rea...Sonagachi ( Call Girls ) Kolkata ✔ 6297143586 ✔ Hot Model With Sexy Bhabi Rea...
Sonagachi ( Call Girls ) Kolkata ✔ 6297143586 ✔ Hot Model With Sexy Bhabi Rea...
 
Hotel And Home Service Available Kolkata Call Girls Sonagachi ✔ 6297143586 ✔C...
Hotel And Home Service Available Kolkata Call Girls Sonagachi ✔ 6297143586 ✔C...Hotel And Home Service Available Kolkata Call Girls Sonagachi ✔ 6297143586 ✔C...
Hotel And Home Service Available Kolkata Call Girls Sonagachi ✔ 6297143586 ✔C...
 
Independent Diamond Harbour Escorts ✔ 9332606886✔ Full Night With Room Online...
Independent Diamond Harbour Escorts ✔ 9332606886✔ Full Night With Room Online...Independent Diamond Harbour Escorts ✔ 9332606886✔ Full Night With Room Online...
Independent Diamond Harbour Escorts ✔ 9332606886✔ Full Night With Room Online...
 
Chat 9316020077💋 Call Girls Agency In Goa By Goa Call Girls Agency 💋
Chat 9316020077💋 Call Girls  Agency In Goa  By Goa  Call Girls  Agency 💋Chat 9316020077💋 Call Girls  Agency In Goa  By Goa  Call Girls  Agency 💋
Chat 9316020077💋 Call Girls Agency In Goa By Goa Call Girls Agency 💋
 
𓀤Call On 6297143586 𓀤 Park Street Call Girls In All Kolkata 24/7 Provide Call...
𓀤Call On 6297143586 𓀤 Park Street Call Girls In All Kolkata 24/7 Provide Call...𓀤Call On 6297143586 𓀤 Park Street Call Girls In All Kolkata 24/7 Provide Call...
𓀤Call On 6297143586 𓀤 Park Street Call Girls In All Kolkata 24/7 Provide Call...
 
Desi Bhabhi Call Girls In Goa 💃 730 02 72 001💃desi Bhabhi Escort Goa
Desi Bhabhi Call Girls  In Goa  💃 730 02 72 001💃desi Bhabhi Escort GoaDesi Bhabhi Call Girls  In Goa  💃 730 02 72 001💃desi Bhabhi Escort Goa
Desi Bhabhi Call Girls In Goa 💃 730 02 72 001💃desi Bhabhi Escort Goa
 
Top Rated Pune Call Girls Dhayari ⟟ 6297143586 ⟟ Call Me For Genuine Sex Ser...
Top Rated  Pune Call Girls Dhayari ⟟ 6297143586 ⟟ Call Me For Genuine Sex Ser...Top Rated  Pune Call Girls Dhayari ⟟ 6297143586 ⟟ Call Me For Genuine Sex Ser...
Top Rated Pune Call Girls Dhayari ⟟ 6297143586 ⟟ Call Me For Genuine Sex Ser...
 
Top Rated Kolkata Call Girls Dum Dum ⟟ 6297143586 ⟟ Call Me For Genuine Sex S...
Top Rated Kolkata Call Girls Dum Dum ⟟ 6297143586 ⟟ Call Me For Genuine Sex S...Top Rated Kolkata Call Girls Dum Dum ⟟ 6297143586 ⟟ Call Me For Genuine Sex S...
Top Rated Kolkata Call Girls Dum Dum ⟟ 6297143586 ⟟ Call Me For Genuine Sex S...
 
Behala ( Call Girls ) Kolkata ✔ 6297143586 ✔ Hot Model With Sexy Bhabi Ready ...
Behala ( Call Girls ) Kolkata ✔ 6297143586 ✔ Hot Model With Sexy Bhabi Ready ...Behala ( Call Girls ) Kolkata ✔ 6297143586 ✔ Hot Model With Sexy Bhabi Ready ...
Behala ( Call Girls ) Kolkata ✔ 6297143586 ✔ Hot Model With Sexy Bhabi Ready ...
 
Verified Trusted Call Girls Ambattur Chennai ✔✔7427069034 Independent Chenna...
Verified Trusted Call Girls Ambattur Chennai ✔✔7427069034  Independent Chenna...Verified Trusted Call Girls Ambattur Chennai ✔✔7427069034  Independent Chenna...
Verified Trusted Call Girls Ambattur Chennai ✔✔7427069034 Independent Chenna...
 
𓀤Call On 6297143586 𓀤 Sonagachi Call Girls In All Kolkata 24/7 Provide Call W...
𓀤Call On 6297143586 𓀤 Sonagachi Call Girls In All Kolkata 24/7 Provide Call W...𓀤Call On 6297143586 𓀤 Sonagachi Call Girls In All Kolkata 24/7 Provide Call W...
𓀤Call On 6297143586 𓀤 Sonagachi Call Girls In All Kolkata 24/7 Provide Call W...
 
Almora call girls 📞 8617697112 At Low Cost Cash Payment Booking
Almora call girls 📞 8617697112 At Low Cost Cash Payment BookingAlmora call girls 📞 8617697112 At Low Cost Cash Payment Booking
Almora call girls 📞 8617697112 At Low Cost Cash Payment Booking
 
Bhimtal ❤CALL GIRL 8617697112 ❤CALL GIRLS IN Bhimtal ESCORT SERVICE❤CALL GIRL
Bhimtal ❤CALL GIRL 8617697112 ❤CALL GIRLS IN Bhimtal ESCORT SERVICE❤CALL GIRLBhimtal ❤CALL GIRL 8617697112 ❤CALL GIRLS IN Bhimtal ESCORT SERVICE❤CALL GIRL
Bhimtal ❤CALL GIRL 8617697112 ❤CALL GIRLS IN Bhimtal ESCORT SERVICE❤CALL GIRL
 

Concept dev to design dev

  • 2. Route 1Operation Choco-stormWake up you sleeping giant! DMA Branding. 2005.
  • 3. Route 1Operation Choco-stormRevisiting the current pack. Making the drink look more ‘happening’ and yummy! The drink is the ‘hero’ on this pack along with vibrant colors and dimensions. This design, surely adds life to the existing structure. DMA Branding. 2005.
  • 4.
  • 5.
  • 6.
  • 7.
  • 8.
  • 9.
  • 10.
  • 11.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16. Route 2Cracking combo! The power of two. DMA Branding. 2005.
  • 17. Route 2Cracking combo!Inspired by the drink’s unique property of taste, malt and chocolate, this design explores how the distinctive combination of the opposites, the tension between two properties, creates one unique product. DMA Branding. 2005.
  • 18.
  • 19.
  • 20.
  • 21.
  • 22.
  • 23.
  • 24.
  • 25.
  • 26.
  • 27.
  • 28.
  • 29.
  • 30.
  • 31. Route 3Drink attitude. Twice a day! A mug for every home. DMA Branding. 2005.
  • 32. Route 3Drink attitude. Twice a day!The stance is to start giving an attitude from the pack itself. This this bold and unique structure should instigate the young drinker even before he/she taste the drink. DMA Branding. 2005.
  • 33.
  • 34.
  • 35.
  • 36.
  • 37.
  • 38.
  • 39.
  • 40.
  • 41.
  • 42.
  • 43.
  • 44.
  • 45.
  • 46.
  • 47.
  • 48.
  • 49. Route 4Platform Nine and Three-QuartersYum Yum Express to Hogwart! DMA Branding. 2005.
  • 50. Route 4Platform Nine and Three-QuartersFor the imaginative and intelligent friends of Harry Potter. A plan to disrupt the rules of the game, this design breaks all the codes & constrains to set a new standard and style for its category. This one’s definitely not for the muggles. DMA Branding. 2005.
  • 51.
  • 52.
  • 53.
  • 54.
  • 55.
  • 56.
  • 57.
  • 58.
  • 59.
  • 60.
  • 61.
  • 62.
  • 63.
  • 64.
  • 65.
  • 66.
  • 67. Route 5Be cool. Be smart. Be strong. Be game. Be Withit! DMA Branding. 2005.
  • 68. Route 5Be Withit!Full of attitude to create a hardcore Bournvita tribe. An attitude for the Fast Moving Cosmo Kids. A highly campaign-able design with positive attitude, exploding from healthy & tasty chocolate drink - an attempt to create a vocabulary that’s future ready. DMA Branding. 2005.
  • 69.
  • 70.
  • 71.
  • 72.
  • 73.
  • 74.
  • 75.
  • 76.
  • 77.
  • 78.
  • 79.
  • 80.
  • 81.
  • 82.
  • 83.
  • 84.
  • 85.
  • 86.
  • 87.
  • 88.
  • 89.