Instagram Stories is a new feature that lives at the top of your newsfeed and allows you to pop in a stream of photos that expire after 24 hours, just like Snapchat. Here you can find a more information about, few differences in our vision about it.

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INSTAGRAM STORIES
Instagram has launched Stories, a Snapchat-like feature for sharing content that disappears after 1 day.
/Introducing
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3. / Instagram Stories
MORE TEMPORARY UNFILTERED STORIES
HOW DOES
IT WORK?
Users can view a story by tapping a bubble at the top of their
Instagram feed. Avatars are displayed according to an
algorithm that attempts to show favourite accounts first.
Stories can be shot full screen in the app, or uploaded from
the last 24 hours of the user’s camera roll. They can last up
to 10 seconds.
Any reply to a story is sent through Instagram Direct. Users
can save and/or share own stories to their regular
Instagram feed.
Stories on public accounts can be
viewed by anyone tapping the
profile picture: however - blocking
individual users is allowed.
DON’T NEED TO FOLLOW
It’s possible to adorn a story with
drawings, text, emojis and filters.
CREATIVE
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tapping a
profile
picture will
open a story

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5. NO SCREENSHOT WARNING
You can’t see who screenshotted your
Instagram Story, while Snapchat warns you.
PAUSE AND GO BACK
You can hold the screen to pause a
slideshow, or tap the left side to go back a
slide, as opposed to Snapchat’s time-
limited, constantly progressing Stories.
NO CHRONOLOGICAL ORDER
Snapchat doesn’t use a personalisation
algorithm, the content is shown
chronologically.
NO OLD MATERIAL
You can’t add old content to Instagram
Stories unless you re-import or screenshot.
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/ Instagram Stories
NO CHRONOLOGICAL, NO FILTERS, NO
FOLLOWING BUT MORE PRIVACY AND
BRUSHES.
HOW IS IT
DIFFERENT
FROM
SNAPCHAT?
Instagram currently lacks location filters,
native selfie lens filters, stickers, 3D stickers
and speed effects, but you can save content
from third-party apps like Facebook-owned
MSQRD and then share them.
readmorehere

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WHY SHOULD YOU
CARE?
Snapchat rose to glory by offering a chance to share the real, imperfect
moments of your life, as opposed to picture-perfect Instagram photos.
Without its users having to worry about the likes they may or may not get,
the app comes across as non-discriminatory and as such provides a
platform for comfortable sharing of daily content.
While there is no denying that the new feature is a near-perfect copy of
Snapchat Stories, we believe it would prove beneficial to anyone who’s
already established a loyal Instagram fanbase.
/ Instagram Stories
IMPERFECT MOMENTS
Right now, Snapchat reports 100 million daily active users.
Instagram has 300 million daily active users and 500
million monthly actives.
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Marcus O’Sullivan
Director
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+353 (0) 86 101 4921