The Candy Maker Exercise - learn to create resume content consistently. A step by step approach to connecting with your expertise and expressing it clearly Websites for Dirk https://dirkspencer.com - Dirk’s recruiter experience https://resumepsychology.com – The book preview https://thecandymakerresume.com – The book preview https://theoneinterviewquestion.com – The book preview https://dirksinterviewpsychology.com – The book preview https://resumekeywordsdecoded.com – The book preview http://www.slideshare.net/DirkSpencer - Online presentations by Dirk http://resumekeywordsdecoded.teachable.com - Dirk’s online resume keywords class (free)

1. The “Candy Maker”
Exercise
Your Resume
ChecklistWith Dirk Spencer
Corporate Recruiter
Creator of Resume Psychology
©

2. Got
Resume
Content?

3. Sara Elf
Candy Maker
North Pole
CandyQueen@Gmail.Com
Professional Experience
Candy Master, Inc February 2000 to Present
Candy Maker Elf Village, NP
• Make Candy
• Sell Candy
Masters of Candy, LLC March 1935 to January 2000
Candy Maker Elf-In Way, NP
• Made Candy
• Sold Candy
Candies R US January 1881 to January 1935
Candy Maker Elf-In Way, NP
• Made Candy
• Sold Candy

4. Impressed?

5. What 2 Things Do You
Know About
The Candy Maker?

6. Made Candy

7. Sold Candy

8. What
We
Don’t
Know?!

9. A lot!

10. What kind of Candy?

11. How was
the Candy made?

12. How was the
Candy sold?

13. Where did
it happen?

14. How much
Candy
we talking
about?

15. The
Technique

16. RECONSTRUCT
YOUR
WORK
VOCABULARY

17. HOW?

18. WORD
ASSOCIATION

19. …AND?

20. Make
a
List
Already

21. WHY
Make a
List?

22. Re-Master
Job
Vocabulary

23. Off-Load Short-Term
Memory

24. The Benefit?

25. Reduce
Negative Stress

26. What are
The Candy Maker’s
3 Words?

28. Step 1

29. Create a List
By Keyword

30. Step 2

31. Discern the
Level of Granularity

32. What are you using:
High Level
– Eye in the sky concepts
Low Level
– Down in the weeds concepts

33. Which granularity
works best?

34. It
Depends
on 3 things…

35. …what is
missing
on the
Resume

36. …what
the Job
Requires

37. …Your
level of
Effort

38. Next?

39. Manage These 5 Things:
Biases
Rationalizations
Assumptions
Ignorance
Hubris

40. List Making
101

41. Unpacking “Candy”
Two Words:
Hard & Soft

42. Hard and Soft varieties:
Mints
Suckers
Gums
Licorices
Jelly Beans
Jaw Breakers
Fish

43. What Kind of Candy?
• Lemon Drops
• Peppermint Sticks
• Chocolate Bars
• Fudge Bark
• Candied Almonds
• Candied Peanuts
• Chocolate Covered Fruit
• Marsh Mellow Chicks
• Holiday Candy

44. Which Holiday Candy?
• Valentine’s
• Christmas
• Easter
• Rosh Hashanah
• Hanukah
• Halloween
• Decorative Candy

45. What Decorative Candy?
Foil Wrapped
Velvet Boxes
Baskets and Bows
Bags and Ribbons
Heart Shaped Containers
Egg Shaped Containers
Tree Ornaments

46. Unpacking “Made”
Two Words:
Mix & Process

47. Mix and Process Concepts:
• Combine
• Swirl
• Separate
• Pack
• Cook
• Bake
• Pour
• Liquefy
• Chemical Reaction
• Pulling
• Stretching

48. Made: Tools of the Trade
• Spoons
• Forks
• Spatulas
• Marble Tops
• Rolling Pins
• Electric Mixers
• Copper Bowls
• Molds
• Forms
• Measuring

49. Made: Ingredients
• Sugar
• Spice
• Flavoring
• Flour
• Salt
• Baking Soda
• Fruit
• Cocoa
• Syrup
• Butter

50. Unpacking “Sold”
Two Words:
Retail versus Wholesale

51. Sold: Retail versus Wholesale
• Over the counter
• E-Commerce
• Mail Order
• Commercial Shipping
• Cash
• Check
• ATM
• Credit
• Accounts Receivable

52. Sold: Slice-n-Dice the Numbers
• Gross Sales
• Net Sales
• Net Costs
• Profits by Product
• Per Day Sales
• Per Week Sales
• Per Month Sales
• Per Quarter Sales
• Annual Sales
• Bulk Pricing
• Unit Pricing
• How Many
• Which Kind

53. Sold: What & Who
• Packages
• Baskets
• Boxes
• Bags
• Seasonal Sales
• Holiday Sales
• Catering Sales
• Special Occasions
• Weddings
• Graduations

54. Ask yourself…
…what is missing?

55. Step 3

56. Create a
“Thought” Template

57. Thought Template
Has Parts

58. You Must use
of the parts…

59. Concept Behind
Thought Template
• Efficient brain storming
• Simplify content collection
• Defeat unconscious competence

60. Thought Template Parts:
ACTION THING ENVIRONMENT QUANTITY

61. Thought Template Rules
• Always start with an Action Word
• Every thought starts with an Action Word
• Back fill remaining columns
• Use at least 3 of the 4 columns

62. Thought Template Outcome
• Generate Complete “Thought”
• Off-load short-term memory
• Become reacquainted with your expertise

63. Action Word Synonyms
• Allow the content to be presented from multiple angles

64. What the Thought Template Is NOT for:
• Generating “Complete” Sentences

65. Step 3

66. Turn Thoughts
into
Sentences

67. This?
Mixed and measured ingredients per
company recipe for hard candy
selling 500 pounds per week

68. Or These???
• Mixed ingredients per company recipe for holiday
hard candy
• Sold 500 pounds of hard candy per week
• Measured flavor compounds to form hard candy
slurry

69. Which is Easier to…
•Understand?
•Read?
•Believe?
•See?

70. This?
• Molded jelly beans and licorice using marble
top and roller pin techniques to mold pieces
and sold $100 worth of product per day.

71. Or these?
• Molded jelly beans using marble top and roller pin technique.
• Shaped licorice ties free-hand for customized orders.
• Sold $100+ in soft candies per day.

72. This?
• Increased production by 200% during
Easter promotion by scheduling vendor
product deliveries to coincide with staged
mixing methodologies.

73. Or these?
• Increased production by 200% during
Easter promotion.
• Scheduled vendor deliveries with staged
mixing methodologies.

74. Which is Easier to…
•Understand?
•Read?
•Believe?
•See?

75. This?
•Used copper mixing bowls, steam
kettles and brass molds to produce
1,000 hard candies weekly

76. Or these?
• Used copper mixing bowls to combine specialty hard candy
ingredients.
• Used steam kettles to melt hard candy pieces.
• Used brass molds to produce 1,000 hard candies weekly.

77. Which is Easier to…
•Understand?
•Read?
•Believe?
•See?

78. Step 4

79. SentenceDebrief

80. Be able to talk
about the same
event or project
from different
angles

81. Getting to Sentences

82. Sentence Extrapolation
500 pounds a week can become: -
500lbs X 52 weeks = 26K lbs yearly

83. Sentences Tell a Story
$100.00 a day
can become: -
300 days X $100 =$30K annually…

84. Methods / Tools / Recipes:
Notice how details about the
common behavior or technique does
not generate questions about the
behavior?

85. Money / Units Sold:
The detail creates an unspoken
confidence the candidate knows the
importance of the business!

87. Dirk Spencer - Corporate Recruiter
Author Resume Psychology ©
Resume Hacks & Traps Revealed
Beat the Machine. Be Seen. Get Hired!
http://www.amazon.com/-/dp/0692525602/ - Paperback
http://www.amazon.com/dp/B0169AR34A - Kindle
www.resumepsychologythebook.com
DirkPMP@Yahoo.Com
214-295-8687
@DirkInDallas
WWW.Slideshare.Net/Dirk Spencer
http://www.linkedin.com/in/dirkindallas

88. Paperback on Amazon
Resume Psychology ©
Resume Hacks & Traps Revealed
Beat the Machine. Be Seen. Get Hired!
By Dirk Spencer
http://www.amazon.com/-/dp/0692525602/
ISBN-10: 0692525602 / ISBN-13: 978-0692525609

89. Kindle on Amazon
Resume Psychology ©
Resume Hacks & Traps Revealed
Beat the Machine. Be Seen. Get Hired!
By Dirk Spencer
http://www.amazon.com/dp/B0169AR34A

90. Legal Stuff
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