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Web Best Practice: Building our Outreach Portal Dirk Swart, Program Manager, CIT
Web Best Practices How? User Goals Overview The value of search Attention Content
 
http://www.cornell.edu/outreach/programs/
Does Web Content Matter? Slide concept from Jerry McGovern, UI-12 Publisher: 10 min Visitor: 60 min Visitor: 60 min Visitor: 60 min Visitor: 60 min Visitor: 60 min
 
Does Web Content Matter? Slide concept from Jerry McGovern, UI-12 Publisher: 60 min Visitor: 10 min Visitor: 10 min Visitor: 10 min Visitor: 10 min Visitor: 10 min It’s about…
 
 
Manage The Tasks X X
Complexity Choice
 
Google: $217 Bn http://www.baselinemag.com/article2/0,1540,2211026,00.asp AT&T $253 Bn Microsoft $333 Bn General Electric $415 Bn ExxonMobil $506 Bn
“ Content is King” 1,600,000,000 hits
You keep using that word. I do not think it means what you think it means.
Top Search Terms ,[object Object],[object Object],[object Object]
 
How? Revisit. Review. Rework Are you bored yet? Winners and losers Reverse Design Identify Tasks
 
 
 
Images and Thanks ,[object Object],[object Object],[object Object],[object Object]
 

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Building Outreach Portal Focusing User Goals, Content Value

Notas do Editor

  1. This presentation is about the Cornell Outreach Website, but more importantly it is about our principles and what we learned along the way, which is a lot. So for this presentation, the Outreach Portal is more an example of how we put our principles into practice. What I am going to try to do is to showcase a principle or two, and then discuss it and show how we put it into practice.