Brazil is experiencing rapid growth in mobile technology adoption, with over 212 million cellphones, 35% of which can access the web and apps. Social networking is also growing rapidly on mobile devices. Open standards like OpenGraph, OpenSocial, and Open APIs allow for interoperability. Key mobile trends for 2011 include real-time interaction, geo-targeting, group messaging, cloud content, and photo services. Apptizer is a mobile app development company with experienced designers, developers, and project managers ready to help clients take advantage of these mobile opportunities.

2. Brazil is having a mobile moment
More cellphones than citizens
(212 million as of April 2011).
35% are web-ready multi-media devices.
10 billion App store downloads (worldwide).

3. What about social networking?
Growing by the minute in mobile users,
interactions, and relevancy.
Companies need to keep up the
conversation, wherever users take it.

4. The standards are set,
the standards are open
OpenGraph, OpenSocial, Open APIs
Today's open standards resist obsolescence.
The world is now your (open) oyster.

5. Trends for 2011...
✓ Real time interaction
✓ Geo-targeting
✓ Group messaging
✓ Cloud content
✓ Photo services

6. Are you ready?

7. Who we are
Stella Villares, Art Director
20 years experience in design and corporate identity. Degrees in Business Administration from FGV and
graphic design from the London College of Printing.
http://br.linkedin.com/in/stellavillares
Dino Vettorello, Creative Director, Director of
Innovation
25 years experience in design and product development including 15 years with digital products.
http://www.linkedin.com/in/dinovettor
Everton Constantino, Director of Technology
12 years experience in software R&D, for IBM, Motorola, the Brazilian treasury,
multiple ad agencies, and others.
... and a team of designers, architects, engineers,
illustrators, writers, videographers, musicians, and game
designers, scaled to meet the demands of your project.

8. How we think
• Design and development of mobile apps
requires planning that goes well beyond the
device.
• The user experience is multi-channel, involving
mobile, web, desktop, APIs, social media, and
other linkages.
• We deliver complete, innovative solutions for
agencies and brands.

9. What we offer
DesignThinking
and Engineering
User
Coding, testing,
experience Planning for and QA
design mobile, web,
desktop, and API
touchpoints

10. Our Programming Toolkit

11. Methodology
• User-centric design with lean and agile
development.
• End-user validation at multiple stages
of development.
• Industry standard testing and quality
assurance techniques.

12. Experience
• We are a new company, bringing together
industry veterans whose collective portfolio
of successes includes several years and
hundreds of satisfied customers.

13. dindong
• Client: Axis.Idea
• Web app
• Mobile app

14. radioset
• Client: RadioSet
• Streaming Audio
Player
• Set/DJ
information
• Facebook
integration

15. Why Brazil?
• Client: The Info Co.
(Seattle, USA)
• iPhone app
• MoRo platform

16. Let's chat?
send an e-mail:
business@apptizer.mobi
call: +55 (11) 3078-9290

17. Thanks!