4. Online Centres Foundation: Our Vision
To deliver large scale social action in
thousands of local communities so
that everyone can take part in a fully
networked nation
5. Pubs
Community centres and events
Cafes
… and churches, libraries, mosques, buses
3,800 Community Partners
10. Macro-economics: Benefits to UK plc
“If all UK digitally excluded
adults got online and made
one digital contact each
month, this would save the
Government £900 million
per year”
PwC & Martha Lane Fox
www.raceonline.org/research
12. "It used to cost government over £10 to
process a driving license application or a
self-assessment tax form. Online, the
cost is less than £2."
George Osborne 16.05.2011
13. It’s a big job ….
Only 54% of UK adults have ever used
an online government service
Internet users are more likely to have
interaction with government or their
local council offline (71%) than online
(65%). Source: Ofcom UK Adults’ Media Literacy Report, 2011
…. and a long journey from offline to
using online government services
14. Nobody comes in and asks to use online
Government Services … 43% do shift
17. Real innovation: make
people use government
services 100% online
It makes you think differently about exclusion
Imagine only 5% of the population needing to use a
face to face or telephone channel for their simple
contacts
Let’s push people online … as well as
encouraging and supporting
19. 1m online for £30m: How are we doing?
£117,648,000
1.2m saved in a year
contacts
shifted/mth
322,500
shift (43%)
750,000
people
got online
April 2010 – Nov 2011
This is day 6 of my new job running our new staff owned mutual and social enterprise. Our vision is to deliver large scale social action in thousands of local communities so everyone is part of a fully networked nation
Working closely with almost 4000 community partners – in pubs, community centres, cafes, churches, libraries, mosques, buses, etc
And in a barn – cyberbarn up in Cumbria being launched by Jeremy Hunt and Rory Stewart after gaining a grant from us and Nominet Trust
Partners – not owned, managed or funded by us
Supported in person and online via our learning website
Our work is all about the people who need to be supported and connected to technology, and we do that via helping them in places (either centres or going out to where they are)
In 2009 Martha and PWC worked out the massive savings to Government if everybody got online
This argument was then picked up by Gordon Brown and led to UK online centres being awarded £30m to an additional 1m people online between 2010-2013
Savings vary but in May George Osbourne said the savings were about £8 per contact moved online from face to face or telephone
It’s a big job – not to mention the 8m+ people who are offline, the online folk don’t use online Government that much
Journey from totally offline to using online Government services. How are we shifting people onto online Government services, well nobody come into a centre and asks to use online Government Services, however 43% of everyone we help then goes on to shift their contacts with Government from offline to online
We do that in centres and through national partnership campaigns
People are supported by digital champions – at home by family, and in centres by thousands of volunteers
You may think it odd but I’m convinced that we should put more services online ONLY and then help the few who can’t use it – Norway has only 5% of their population offline. Let’s push as well as encourage and support and pull
Digital by default is about planning – planning change across organisations, across Councils, Government Departments, Social Housing Providers, Charities, etc. It’s not about technology – there is no perfect technology solution.
Even I can do those maths – it’s an £88m saving and that’s just due to people moving from face to face and telephone to online contacts
I love proving the financial value of the work we do, but I love helping real people- individuals - to get online. This is Betty, who I helped at Sheffield Town Hall in early November. She’s 78 and on pension credit. Since we first met she’s won free broadband from Plusnet, and therefore been given a spare laptop from a friend, and therefore started coming to weekly learning sessions at the Wetherspoons Bankers Draft in Sheffield and last week she got a reply to her first ever email she sent to a friend in Canada. I think Betty will find life easier and more enjoyable now she’s online, and I think she’ll shift some of her Government contacts too. That’s how we deliver channel shift.