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Part 3 : Connecting with Customers Chapter 5 - Creating Customer Value, Satisfaction and Loyalty
Maximizing Customer Lifetime Value ,[object Object],[object Object],[object Object],[object Object]
Cultivating mCustomer Relationships ,[object Object],[object Object],[object Object],[object Object]
Customer Relationship Management (CRM) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Customer Databases and Database Marketing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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Chapter 5 Creating Customer Value, Satisfaction And Loyalty

  • 1. Part 3 : Connecting with Customers Chapter 5 - Creating Customer Value, Satisfaction and Loyalty
  • 2.
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  • 5.