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Case study
1.
2.
Competitive Advantages
3.
Low
High Low Very High
4.
5.
6.
PC Industry
7.
8.
Apple’s Mac Business
9.
Technology and Innovation
10.
Distribution and Sales
11.
Threats & Competitors
12.
13.
I-Phone: Initial Strategy
14.
15.
Reasons for change
in strategy
16.
Strategies for India
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