5. The best blog posts are
Discoverable
Desirable & Shareable
6. Traits that Make a Great Blog Post
Attractive Title.
Coherent Structure.
Optimized for Search and the Long Tail.
Designed for Social Sharing and Conversion.
11. Examples of Killer Post Titles
10 Ways Twitter Can Make You Money
Toronto Top Realtors Share their Secrets
Startup Financing : An Illustrated Guide
How to Choose the Perfect Summer Beer
12. Examples of Killer Post Titles
How Jon Snow Reduced His Bills by 33%
Why Rob Ford is the Media’s Best Friend
Why the 99% Are Fighting a Losing Battle
2014’s Smartest Young Entrepreneurs
19. 4 Steps in Optimizing Blogs for SEO
Do your Keyword Research
Include Keywords in Your Title and Body Copy
Create a Short Friendly URL
Add ALT Tags to Your Images