"O foco no novo aluno", por Matthew Small - Blackboard

761 visualizações

Publicada em

Fórum de Lideranças: Desafios da Educação
Abril/2015 - Edição Curitiba/PR
http://www.desafiosdaeducacao.com.br/

Palestra "O foco no novo aluno", por Matthew Small.
Matthew Small é o Vice Presidente Sênior e Diretor Administrativo da divisão internacional da Blackboard. Responsável pelas áreas de vendas, marketing e operações, Small lidera o crescimento global da empresa fora dos Estados Unidos e do Canadá. Antes de chegar a esse cargo, Small atuou como Conselheiro Geral e Chefe de Desenvolvimento de Negócios na Blackboard. Formado em direito pela Universidade de Connecticut, esteve à frente de grande parte das principais fusões aquisições da Blackboard nos últimos 10 anos. O executivo foi eleito, por duas vezes, um dos “Top 40 advogados antes dos 40”, de acordo com a Washingtonian Magazine. Matthew Small vai compartilhar suas perspectivas sobre a nova era da educação, em um universo centrado no aluno. O executivo também vai dar alguns exemplos de como a Blackboard está ajudando as instituições de ensino a lidarem com essas mudanças, desafiando o pensamento convencional e avançando nas práticas com os novos modelos de aprendizagem, a fim de reimaginar a educação.

Publicada em: Educação
0 comentários
1 gostou
Estatísticas
Notas
  • Seja o primeiro a comentar

Sem downloads
Visualizações
Visualizações totais
761
No SlideShare
0
A partir de incorporações
0
Número de incorporações
98
Ações
Compartilhamentos
0
Downloads
42
Comentários
0
Gostaram
1
Incorporações 0
Nenhuma incorporação

Nenhuma nota no slide
  • Focusing on the New Learner
    (o foco no novo aluno)

    I’m glad to be here, and I’m excited to talk about how technology can meet the demands of the 21st century universities.
    (Estou muito feliz em estar aqui e muito entusiasmado para falar sobre como a tecnologia se encontra com as demandas do século 21 nas universidades)

    I’ll talk about some industry trends that will change the way we work with Education worldwide and in Brazil. And these trends all revolve around one thing – the student – the learner.  And them being at the center of the learning experience is the new normal in education. And focusing on them, is what we at Blackboard, are all about.
    (Eu vou falar sobre tendencias na industria que irão modificar a forma como nós trabalhamos na educação no mundo e no brasil. Todas estas tendencias giram em torno uma coisa – o estudante – o aluno. E eles estando no centro da experiencia da aprendizagem é o novo caminho na educação. E focar neles, é tudo o que a Blackboard pretende fazer.

    Universities today need to broaden their view and innovate, search for new realities and new practices to leverage the power of technology in education . 
    (Hoje em dia as universidade precisam ampliar sua visão e inovação, procurar por novas realidade e novas praticas para alavancar o poder da tecnologia na educação.)
     
    But before I get started, I’d like to tell you a little bit about who I am.
    (mas antes de eu começar, eu gostaria de falar um pouco sobre quem eu sou.)

    [MATT SMALL INTRODUCTION]
    [suggest emphasize a 10 -year career at blackboard leading M&A of the company knowledge of several technology startups in education and becoming an enthusiast in this topic.]
  • Walk through this really quick….
     
    Last year we talked about our vision for the future, Edu 2020
    (ano passado nós falamos sobre nossa visão para o futuro, a educação 2020).

    6 trends that are shaping our industry
    (são 6 tendencias que estão forjando nossa industria)

    Not just concepts for us
    (não são apenas conceitos para nós)

    We’ve been working hard to execute against that vision and I will show you a lot of the ways we’re doing that
    (nós estamos trabalhando duro para executar esta visão e eu irei mostrar diversas formas de como estão fazendo isso).

    But first I want to share a viewpoint that’s become very clear to us around these trends
    (mas primeiro, eu gostaria de compartilhar um ponto de vista muito claro que gira em torno destas tendencias).

    A view that’s really focused our energy
    (uma visão que estamos focando muito de nossas energias).
  • We created this video to express what kind of company we want to be: a learner-centric focused company, and it speaks to many of the things we want to talk about today
    (nós criamos este video para expressar qual o tipo de compania nós queremos ser, uma compania centrada na aprendizagem do aluno, e é o que foco de muitas coisas que irei falar hoje).

    And is no better place to talk about this than here, with you as important leaders for the education in Brazil
    (e não existe melhor lugar para falar sobre isso do que aqui, com os maiores lideres de educação no Brasil).

    Before we go ahead, I have some questions for all of you. You don’t need to answer that, but I think it’s a good reflection.
    (e antes de ir adianta, eu possuo algumas perguntas para todos voces. Voces não precisam responder, mas são perguntas excelentes para realizarmos uma reflexão).

    Is your institution providing resources and tools in the way your students prefer?
    (a sua instituição proporciona recursos e ferramentas das formas que os estudantes preferem?)

    Are you providing generic or tailored information to your students?
    (Voce está proporcionando informações genericas ou customizadas para seus estudantes?)

    Are you proactively guiding your students through their entire education experience?
    (Você está sendo pro ativo ao guiar seus estudantes durante toda sua experiencia educacional?)

    Are you aligned with your students on career outcomes?
    (Você está alinhando com as perspectivas de carreira de seus estudantes?)

    These four questions allow us to understand the undergoing transformations impacting our industry and the new learner.
    (estas quarto questões permitem que nós entendemos as transformações e impactos que está industria está passando e sobre o novo aluno.)






  • Change happening in education
    Bb perspective/footprint/long history

    For myself, in many years…
    I get the privilege of being in a lot of education forums. And I can tell you the tone today is markedly different than even 3 years ago. The near-universal agreement of the importance of education to economies and economic development and the emergence of new pressures on the education systems are creating an acceptance that change is necessary like we have never seen before.

    In the US – 98% of college & university presidents think that change is needed in education. And 67% think the change needs to be disruptive change.

    Scary/ exciting?
    That’s when big things happen/ that’s when we can make a difference.
    And it’s a good time to be part of the leaders shaping the future of education.
  • So what are the big pressures weighing on education that are leading to this acceptance of change?
  • First – access.

    Across the globe, we are seeing increased focus on improving access to education – from primary to continuing adult education. A push to get more people into the system.
    And, concurrently, a push to provide on-going educational access to people who have already left the system.
    Getting more people into the traditional system, and extending the boundaries of the system beyond…

    We are seeing this in many places – educational access as a top priority…b/c of strong connection between education and economic growth & sustainability

    We are also seeing increasing populations putting pressure on education systems
    Like in Latin America
    where increase in raw numbers of people in the middle class AND
    Focus on improving access beyond middle class has created even more pressure on both their K12 and HE systems
    In fact, they are seeing a rise in for profit institutions at all levels to meet growing demand for access to education
  • Second - Cost

    For students, the cost of education is the number 1 issue:
    Probably does not come as a surprise to you. We are hearing more and more about the value of education: US, UK, Mexico, Colombia, others…

    Public universities in Brazil have good quality, but access for students is still limited.
    Because of this shortage the private sector is covering for this deficit and holds 62% of the market.

    The number of new students entering Higher Education programs grows faster than GDP in Brazil, this is good news as demand for education increases. Students find a clear way through better education levels to increase their salaries.
  • Third pressure: Skills Gap
    Jobs available, but edu system not producing grads with right skills/soft skills
    75M w/o jobs; 57% employers can’t find qualified candidates
    In Brazil we have 6,8M w/o jobs; 63% employers can’t find qualified candidates *

    And we are experiencing a paradox In US HE – with a significant disconnection between the beliefs of the education system and that of employers
    96% of Chief Academic Officers rate their institution as very/somewhat effective at preparing students for the world of work.
    While 11% of business leaders strongly agree graduating students have the skills and competencies that their businesses need.
  • And the gap exists everywhere
  • Brazil Education stats in General
     
    Let’s focus in Brazil now…..

    ( Walk through this really quick…. )

     
    Education in Brazil is booming … you guys know this better than I
     
    50 million students in K12
    More than 7 million students in Higher Education
    Still, more than 12.5 million people aged 25-34 concluded secondary education but did not enter into postsecondary education

    With innovation, technology and an understanding of the student and teachers needs, together we can expand educational reach in Brazil even more

    Source: MEC – 2010, 2012
  • Brazil Education stats in Higher Education 

    More than 7 million students in Higher Education;
    62% of these students are in private universities;
    16% of these students are in Distance Learning (EAD) courses;

    For 2020 Brazil is expected to have a growth of more than 11M students in Higher Education, almost +70% in 5 years.
    Analyzing the educational growth in Brazil we can see that distance learning has been responsible for it’s acceleration.

    In 2001 Brazil had less than 1,000 distance learning students, in 2012 this number already grew to more than 1 million distance learning students, and only in the last 4 years it has grown almost 52%! And keeps growing!
    Therefore, the development of distance learning is a key to achieve the 11 million students in Brazil and the challenge is to understand their profile keep up with trends in the area.

    While the access and quality of Education has grown, the drop out rates are impressive, 13% in public and 16% in private universities and we need to understand and create ways to deal with student retention.

    Source: MEC – 2010, 2012
  • HEd transformation and trends

    In 2014, NMC Horizon made a research with all major universities in Brazil to track the technological trends in education in Brazilian Universities and this is what the came up with.
    In the Short Term (1 year or less, what means today) almost all universities researched said they were going to be working with flipped classroom, games, mobiles app, online learning.

    Raise your hand who already accomplished that or who is going to do that in 2015. The ones that didn’t raise your hands don’t worry this is why we are here, to change ideas, see how we can learn from each other, from other experiences.
  • Into this context, with distance learning being a huge part of market, we need to understand the profile and habits of our customer

    82% of young people declare they already have used internet at home to do class activities;
    The same research shows 75% of these kids use Internet at school;
    60% of young people say its easier to perform schoolwork when using the internet;


    Are we ready for these new generation of learners? Before answering that, just let me show you a story of a young Brazilian talent.

    Source: Juventude Conectada research. (http://porvir.org/porpensar/para-47-dos-jovens-bom-professor-usa-tecnologia/20140827)
  • Marc Kirst- Brazil Story

    Marc Kirst, 22 years old, Leadership Entrepreneurship, Speaker and Founder Director of PROVE - left his university degree to start a company and has been influencing young people to follow a different path than the one in regular universities

    He is the Founder Director of PROVE, a thriving personal and professional development program for young people in secondary and Higher Education. PROVE has already inspired more than 1.000 people and has guaranteed a successful international partnership with Nation Association of Private Education of Angola in Africa.
    " It is a complementary experience to the current educational system , with other content and life skills that the classroom does not offer "
    He helps young people to find out what they want to be in life and what they should do to succeed. An important message that he passes is that usually young people have many doubts and is crucial to have knowledge, tools and the right time to answer that.
    What does this story teach us about personalizing learning to each student´s needs?


    Source:
    http://g1.globo.com/sp/vale-do-paraiba-regiao/noticia/2014/11/jovem-de-sao-jose-deixa-faculdade-e-cria-empresa-de-orientacao-vocacional.html
    --

    More info:
    Nominate to World Merit Embassador (english):
    https://www.youtube.com/watch?v=-e2_RPlyKLY

    one of his lectures in tedx (Portuguese):
    https://www.youtube.com/watch?v=4-qobblBfiI

    His company:
    www.prove.vc
  • The New Learner
    This is the face of learners today. Edu is not connecting them to jobs. Edu system needs to catch up
    Learners have not been central/are not being served as well as they should and are now expecting
    Bottom line: students thinking more critically about their journey and how it is constructed

    So I will say to you – that as we think about what kind of change is needed – we need to think about what students look like today, how they behave and what drives them. Because the change we need to make should centered be around meeting learner needs – it should be based on understanding the people for whom our education system exists and how it is and isn’t working for them.

  • Imagining where education can go

    Need to be focused on the learner
    Today students are “consumers” of their education. We are starting to hear that more and more. Some people hate that, consider it controversial. I think we need to embrace it.
    Pockets of innovation, but we need more…and faster.
    Today’s learner is not happy with our institution-centric, linear pathway. You all saw the history about Marc Kirst. This is putting pressure on institutions to serve students in new and different ways – to not just enable a non-linear pathway, but to provide robust support to help learners navigate a more complex and option-rich path.
    Use tech to make good teachers better/more accessible/more effective.
  • How do we become learner-centric?

    We’ve spent a lot of time thinking about this. We think it means looking at all of the aspects of education.
    And thinking about how the learner interacts at each of the steps during their education. It starts with Learning Delivery …The core mission of the institution and those of us in this room

    And all these challenges we have discussed, will also be covered in other presentations about best practices, tools and most importantly, ideas on how to engage young student to enhance their learning.

    Our part = creating tools and technology and ideas that put learners at the center; make learners more successful

    Your part = focus on the learner and using new technologies to embrace the opportunities it will bring

    We will be there to help you in each step of the way
  • Thank You.

  • "O foco no novo aluno", por Matthew Small - Blackboard

    1. 1. “O foco no novo aluno” Matthew Small, Blackboard
    2. 2. O foco no novo aluno 08 de Abril de 2015 Matt Small Presidente de Negócios Internacionais da Blackboard ©2015 Blackboard Inc. – Confidential and Proprietary
    3. 3. Educação 2020 Aprendizagem centrada no Aluno Alunos não tradicionais Uso de big data Educação global Modelos alternativos de educação Online e mobile, a qualquer hora
    4. 4. Video Reimagine Education
    5. 5. Mudanças
    6. 6. Acesso Custo Gap de Habilidade
    7. 7. Acesso em escala
    8. 8. 1° problema encontrado pelos estudantes: O Custo
    9. 9. 75 milhões sem trabalho 57% dos empregadores não encontram candidatos qualificados Gap de Habilidades
    10. 10. Quantos empregadores possuem posições que não conseguem preencher? Germany 31% Japan 29% U.S. 28% France 26% U.K. 23% Italy 18% China 74% Brazil 63% Russia 57% India 53%
    11. 11. Educação no Brasil
    12. 12. Brasil Ensino Superior
    13. 13. Tendências no Ensino Superior Longo Prazo (de 4 à 5 anos) • Realidade Aumentada; • Internet das Coisas; • Inteligência de Localização; • Assistentes Virtuais. Curto Prazo (Menos de 1 ano) • Sala de aula invertida; • Games/Gamificação; • Aplicativos Móveis; • Aprendizado Online. Médio Prazo (de 2 à 3 anos) • Ánálise de Aprendizagem; • Aprendizado Móvel; • Conteúdo Aberto; • Laboratórios Remetos e Virtuais. Source: NMC Horizon: Technology Outlook Brazilians Universities - 2014
    14. 14. Internet Usage for Learning 82% 60%75% Source: Juventude Conectada research Dos jovens declararam que já utilizam a internet em casa para realizer atividades propostas em aula Já utilizam a internet na escolar em atividades propostas em aula Dos jovens falaram que é mais fácil desenvolver atividades escolares enquanto utilizam a internet
    15. 15. HistóriaMarc Kirst
    16. 16. Foco no novo aluno
    17. 17. Tornando a aprendizagem centrada no aluno

    ×