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Mapping for the REAL outdoors




             AGI South West
             21st March 2013
          david@splashmaps.net
A touchy-feely moment

    How can we make your Geo-concept
    tangible?


     Have a feel…
What’s he on about?

     • A Geographic Innovation business called
       dbyhundred
       – Bringing Innovation practice to Location
     • An example of our work, SplashMaps Ltd.
       –   How did it come about?
       –   Design Challenge
       –   Proposition building
       –   Using the Crowd
       –   Where we’ve got to
       –   What’s next?
What’s he on about?

     • A Geographic Innovation business called
       dbyhundred
       – Bringing Innovation practice to Location
     • An example of our work, SplashMaps Ltd.
       –   How did it come about?
       –   Design Challenge
       –   Proposition building
       –   Using the Crowd
       –   Where we’ve got to
       –   What’s next?
A few of our favourite things…
     • Applying Skills
       – Collaboration
       – Networking
       – User Centred Design
       – Innovation Management
       – Agile project management
Associates
Create, Consult and Innovate




      dbyhundred unlocking the huge potential for
      location data.
… a few more favourite things!
… not everyone could make it…
… a First!
Award for helping Policy…
What’s he on about?

     • A Geographic Innovation business called
       dbyhundred
       – Bringing Innovation practice to Location
     • An example of our work, SplashMaps Ltd.
       –   How did it come about?
       –   Design Challenge
       –   Proposition building
       –   Using the Crowd
       –   Where we’ve got to
       –   What’s next?
How Did SplashMaps come about?
    • A history of missing the opportunities
    • A conversation
    • “How do we show commercial value from all
      these Opens?”
      – Open Source
      – Open Standards
      – Open Data
A design challenge…




                      Thanks Garmin!
The Medium
A bit more practical on the move…
Building the Proposition: Why make
open tangible
     • Who loves Open?
       – Producers
       – Commercials
       – Users
     • Who loves Maps?
       – Producers
       – Commercials
       – Users

                   www.splashmaps.co.uk
Building the proposition: The user
perspective

                                 • Designed with users-
                                   extreme casual




      • Something Tailored to
        them.
      • Consumer as contributor
                     www.splashmaps.co.uk
Using the Crowd
    • Open Street Map
    • Authority data
Augmenting the Crowd
     Growing Coverage          Growing quality




                        Many thanks to www..rowmaps.com – Barry Cornelius
Regional Community
      • New Forest District Council
         • Visitor Centre
         • Business Community
Reduces the barriers to innovation




            www.splashmaps.co.uk
An important Benefit
    • Kudos

               “Great stuff .. can't
                  wait to use my
                splashmap - Good
              luck David and Arnulf
                        !!”

      Ed Parsons, the Geospatial Technologist
      of Google
                     www.splashmaps.co.uk
An important Benefit
    • Support


                   “It’s maptastic! Nice to see
                      SplashMapsTM as a real
                   tangible thing to hold, even
                    if it is a prototype it’s still
                              impressive”




      Gary Gale; Director of Places for Nokia,
      co-founder of WhereCamp EU:
                     www.splashmaps.co.uk
An important Benefit
    • Insight


                   “The paper maps produced
                    just don't stand-up in that
                       environment, having
                   something like a Splashmap
                       would be fantastic.”




      Mark Iliffe, World Bank Geospatial
      Innovation Consultant
                     www.splashmaps.co.uk
The sporty community…
Our workflow




               www.splashmaps.co.uk
SplashMaps Services for you
What’s Next for SplashMaps

    • Adopt more Open data!
    • Grow the coverage
    • Provide and implement services

    • Help make YOUR open data tangible!
Let’s help achieve your Open Data
objectives!
     •   david@splashmaps.net
     •   doverton@dbyhundred.co.uk
     •   @splashmaps
     •   @dbyhundred
     •   www.splashmaps.net
     •   www.dbyhundred.co.uk

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20130320 agisw mapping for the rea loutdoors

  • 1. Mapping for the REAL outdoors AGI South West 21st March 2013 david@splashmaps.net
  • 2. A touchy-feely moment How can we make your Geo-concept tangible? Have a feel…
  • 3. What’s he on about? • A Geographic Innovation business called dbyhundred – Bringing Innovation practice to Location • An example of our work, SplashMaps Ltd. – How did it come about? – Design Challenge – Proposition building – Using the Crowd – Where we’ve got to – What’s next?
  • 4. What’s he on about? • A Geographic Innovation business called dbyhundred – Bringing Innovation practice to Location • An example of our work, SplashMaps Ltd. – How did it come about? – Design Challenge – Proposition building – Using the Crowd – Where we’ve got to – What’s next?
  • 5. A few of our favourite things… • Applying Skills – Collaboration – Networking – User Centred Design – Innovation Management – Agile project management
  • 7. Create, Consult and Innovate dbyhundred unlocking the huge potential for location data.
  • 8. … a few more favourite things!
  • 9. … not everyone could make it…
  • 11. Award for helping Policy…
  • 12. What’s he on about? • A Geographic Innovation business called dbyhundred – Bringing Innovation practice to Location • An example of our work, SplashMaps Ltd. – How did it come about? – Design Challenge – Proposition building – Using the Crowd – Where we’ve got to – What’s next?
  • 13. How Did SplashMaps come about? • A history of missing the opportunities • A conversation • “How do we show commercial value from all these Opens?” – Open Source – Open Standards – Open Data
  • 14. A design challenge… Thanks Garmin!
  • 16. A bit more practical on the move…
  • 17. Building the Proposition: Why make open tangible • Who loves Open? – Producers – Commercials – Users • Who loves Maps? – Producers – Commercials – Users www.splashmaps.co.uk
  • 18. Building the proposition: The user perspective • Designed with users- extreme casual • Something Tailored to them. • Consumer as contributor www.splashmaps.co.uk
  • 19.
  • 20. Using the Crowd • Open Street Map • Authority data
  • 21. Augmenting the Crowd Growing Coverage Growing quality Many thanks to www..rowmaps.com – Barry Cornelius
  • 22. Regional Community • New Forest District Council • Visitor Centre • Business Community
  • 23. Reduces the barriers to innovation www.splashmaps.co.uk
  • 24. An important Benefit • Kudos “Great stuff .. can't wait to use my splashmap - Good luck David and Arnulf !!” Ed Parsons, the Geospatial Technologist of Google www.splashmaps.co.uk
  • 25. An important Benefit • Support “It’s maptastic! Nice to see SplashMapsTM as a real tangible thing to hold, even if it is a prototype it’s still impressive” Gary Gale; Director of Places for Nokia, co-founder of WhereCamp EU: www.splashmaps.co.uk
  • 26. An important Benefit • Insight “The paper maps produced just don't stand-up in that environment, having something like a Splashmap would be fantastic.” Mark Iliffe, World Bank Geospatial Innovation Consultant www.splashmaps.co.uk
  • 28. Our workflow www.splashmaps.co.uk
  • 30. What’s Next for SplashMaps • Adopt more Open data! • Grow the coverage • Provide and implement services • Help make YOUR open data tangible!
  • 31. Let’s help achieve your Open Data objectives! • david@splashmaps.net • doverton@dbyhundred.co.uk • @splashmaps • @dbyhundred • www.splashmaps.net • www.dbyhundred.co.uk

Notas do Editor

  1. Thanks to Rollo for giving me time to talk about Innovation within our sector, my business, dbyhundred which I started in 2009 and our fledgling spin-out, “SplashMaps”
  2. Throw out maps-How many of you are involved in Open Data – Show of hands-Do you ever feel that no-one gets why it’s being done?-Do you ever wish the outcomes could be more tangible?-I hope this presentation and perhaps work we can do together can do this for you.
  3. -Bringing Innovation Practice to location projects-15 years of innovation management and 10 years in the GI sector
  4. -Bringing Innovation Practice to location projects-15 years of innovation management and 10 years in the GI sector
  5. The best thing about starting your own business, is you actually get to combine all of your favourite things!
  6. To help us stay expert we have a great network of associates extending our expertise into Open Sources software, Innovation event management, European Collaborations and event driven innovation
  7. -Dbyhundred has brought innovation skills to all these projects and businesses-Innovation is about making things happen, getting round barriers. Its about the right attitude, passion and the right processes.-Ideas in transit- Bottom-up innovation - Event driven – Led to Geovation, let to 10 new businesses-EuroGeographics – A mega network of mappers across Europe-Using contacts to gain market entry strategies for Telematics-ESDIN the first – Adopting Agile methods to gain INSPIRE compliant multi-themed services available through a browser-European Commission – Expert work gained insights into bidding processes-Innovation Manager at Productiv – Industrialise UK Low Carbon technologies in cars
  8. -Why not mix business with pleasure? Experience building a proposition around something you’d do for nothing… better still something you’d spend a lot of money doing.
  9. -The ESDIN project was 20 partied and largely theoretical-We workshopped hard to build connections between the 12 packages-I brought in technical coordination for a coherent project, -Adopted Agile project management so we’d have “tangible” results – An INSPIRE portal browser on 10 themes.
  10. -I brought in technical coordination for a coherent project, -Use Insight experts to help us focus on the users-Adopted Agile project management so we’d have “tangible” results – An INSPIRE portal browser on 10 themes.
  11. –Won award for ESDIN’s contribution to European GI Policy at World Geospatial Forum 2012 -Secured the Euro 14M ELF project
  12. -Bringing Innovation Practice to location projects-15 years of innovation management and 10 years in the GI sector
  13. Everything designed around the users. Garmin already pointed out the failings of paper as a medium…. Our choice of medium was based upon the short comings of the alternatives… paper and electronic. But the French describe these issues best here!
  14. Adsorbent if you need that…Intangibility of the stuff on the screen…
  15. In
  16. People already use it; James – OSM, Satellite, Tablet to plan the route… nothing whilst we were out… he led us into a bog… which was on our map.But, the key thing is we can tailor.
  17. Need data from the West country
  18. Market testingBuilding a networkPositive cash-flowFunding; 82% of 20% projects succeed!
  19. Our answer;-Provide a product people/ any people can use-Encourage them toward Where we want help – Back office, creation of an automated site centring that automates the right print file.